2010 Cisco Systems, Inc. All rights reserved.Cisco
ConfidentialC25-452149-00 1 Smart+Connected Communities Bill Ruh,
VP Solutions Technology Group March 5, 2010
Slide 2
2010 Cisco Systems, Inc. All rights reserved.Cisco
ConfidentialC25-452149-00 2 they are also home to increasing social
disparities, poverty, pollution, waste, and environmental problems.
- UN Habitat Report, 2008 More than ever before, cities are home to
humanitys great expectations
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2010 Cisco Systems, Inc. All rights reserved.Cisco
ConfidentialC25-452149-00 3 Two major shifts taking place today
Socio-economic needs driving geographic movements Technology
advances driving connectivity around the world
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2010 Cisco Systems, Inc. All rights reserved.Cisco
ConfidentialC25-452149-00 4 A World in Transition Source:
Connecting Cities: Achieving Sustainability Through Innovation
Nicola Villa and Wolfgang Wagener, Cisco IBSG Big cities getting
bigger; 100 new cities with one million residents by 2025 Village
economies transitioning from agriculture-based to industry -based
Trillions of dollars in stimulus packages worldwide for
infrastructure 50% of world population urban by 2008, 60% by 2030
500M people urbanized in the next five years
Slide 5
2010 Cisco Systems, Inc. All rights reserved.Cisco
ConfidentialC25-452149-00 5 1% 5% 2% 3% 4%
199720112013200720092005200320011999 The transition to the Internet
of Things Evolution of the internet 400M devices connected - cars,
buildings, hospitals, schools, government everything is connected!
Business Phase 1 Consumer Phase 2 Industrial Phase 3
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2010 Cisco Systems, Inc. All rights reserved.Cisco
ConfidentialC25-452149-00 6 A community run on networked
information providing integrated services Transportation | Real
Estate | Safety and Security | Utilities | Learning | Health |
Government | Sports and Entertainment What is a Smart+Connected
Community?
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2010 Cisco Systems, Inc. All rights reserved.Cisco
ConfidentialC25-452149-00 7 Within 20 years, a city of 5 million
can drive Source: Connecting Cities: Achieving Sustainability
Through Innovation Nicola Villa and Wolfgang Wagener, Cisco IBSG
City Revenues +$15B Energy Efficiency +30% New jobs 375,000 GDP
Growth 9.5% The Benefits of Smart+Connected Communities
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2010 Cisco Systems, Inc. All rights reserved.Cisco
ConfidentialC25-452149-00 8 Create jobs, boost key industries, and
attract new businesses Provide services to enhance citizen quality
of life and social inclusion Decrease environmental impact Economic
Social Environmental The Sustainability Advantage of
Smart+Connected Communities
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2010 Cisco Systems, Inc. All rights reserved.Cisco
ConfidentialC25-452149-00 9 Community+Connect Delivering
Comprehensive Services to Citizens as they Live, Work, Learn, and
Play in a Smart+Connected Community HomeWellnessOffice
ShoppingLearningFan TransportationGovernment
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2010 Cisco Systems, Inc. All rights reserved.Cisco
ConfidentialC25-452149-00 10 Community+Exchange Enabling, Managing,
and Operating a Smart+Connected Community
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2010 Cisco Systems, Inc. All rights reserved.Cisco
ConfidentialC25-452149-00 11 The Home Experience Services accessed
from the comfort of your home Increase small business access and
entrepreneurship Real-time energy and security management for the
home Deliver key citizen services anytime, anywhere
Slide 12
2010 Cisco Systems, Inc. All rights reserved.Cisco
ConfidentialC25-452149-00 12 The Office Experience Improving
Performance, Purpose, and Profitability More efficient, effective
use of workspaces Easier to manage with centralized functions
Integrated building management, energy, and security operations
More economical to operate
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2010 Cisco Systems, Inc. All rights reserved.Cisco
ConfidentialC25-452149-00 13 The School Experience Creating a
connected way of living and learning Enable next generation
learning and teaching Improve administrative efficiency Safe and
secure physical and network environments
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2010 Cisco Systems, Inc. All rights reserved.Cisco
ConfidentialC25-452149-00 14 The Wellness Experience Delivering
better health care to citizens Improve quality of care and simplify
communications Prompt and secure access to digital images and
reports Safeguard patient records and clinical applications
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2010 Cisco Systems, Inc. All rights reserved.Cisco
ConfidentialC25-452149-00 15 The Government Experience Delivering
better service to citizens Make public safety and justice agencies
effective Increase productivity and better serve constituents
Improve citizen experience and quality of life
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2010 Cisco Systems, Inc. All rights reserved.Cisco
ConfidentialC25-452149-00 16 The Travel Experience Intelligent
transportation control and management Increase productivity during
commute Improve sustainability, reduce environmental impact
Optimize city transportation and logistics Deliver key citizen
services anytime, anywhere
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2010 Cisco Systems, Inc. All rights reserved.Cisco
ConfidentialC25-452149-00 17 The Shopping Experience Managing
expectations of new age customers Increasing footfall and customer
satisfaction Enable mall operators differentiation Reduce total
cost of ownership
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2010 Cisco Systems, Inc. All rights reserved.Cisco
ConfidentialC25-452149-00 18 The Fan Experience Transforming the
delivery of Sports and Entertainment Connected Fan Community
Interactive Luxury Suites Venues that adapt to event opportunities
Engage, Inform, and Entertain fans
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2010 Cisco Systems, Inc. All rights reserved.Cisco
ConfidentialC25-452149-00 19 Smart+Connected Communities A Holistic
Approach with Cisco Advisory Services IBSG CA Services Government
affairs Products/ Solutions Real Estate Security Mobility Unified
Communications Training S+CC Institute CCIEs for green buildings
and more Metropolis Arup SK Group Developers Urban Planners
Partners
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2010 Cisco Systems, Inc. All rights reserved.Cisco
ConfidentialC25-452149-00 20 Smart+Connected Communities Worldwide
Connected Urban Development City Projects Greenfield Cities City
Revitalization
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2010 Cisco Systems, Inc. All rights reserved.Cisco
ConfidentialC25-452149-00 21 Why Cisco? From idea to practical
execution Proven global expertise with governments and industries
Leveraging the network as the Service Delivery Platform Solutions
and partners to enable urban services
Slide 22
2010 Cisco Systems, Inc. All rights reserved.Cisco
ConfidentialC25-452149-00 22 Changing a City, a Country, the World
Enhanced quality of life for citizens Social Sustainability
Continuous job & business growth Economic Sustainability
Protecting the World for future generations Environmental
Sustainability
Slide 23
2010 Cisco Systems, Inc. All rights reserved.Cisco
ConfidentialC25-452149-00 23