Zone Lecture, November 11th 2010, Blog your way to the top

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Blog Your Way Blog Your Way to The Top to The Top Ben Lumley

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Ben Lumley's November 11th Zone Lecture, Blog your way to the top for more on Ben go visit his blog at: http://www.thebenlumley.com/ Ben also used The Social Media Revolution Video: http://www.youtube.com/watch?v=NB_P-_NUdLw&feature=related

Transcript of Zone Lecture, November 11th 2010, Blog your way to the top

Page 1: Zone Lecture, November 11th 2010, Blog your way to the top

Blog Your Blog Your

Way to The Way to The

TopTopBen Lumley

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Ben Lumley0School’s Speaker0Personal Achievement

Coach

www.thebenlumley.com

@ mrbensays

http://uk.linkedin.com/in/benlumley6

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So what?

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www.garyvaynerchuk.com

• Host of Wine Library TV

• Wants to own the NY Jets

• Appeared in the Wall Street

Jounral, Time Magazine, on

Late night with Conan O-Brien

• Built Vaynermedia from

online, now works with NHL

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www.lewishowes.com

• Former All American Football

Player

• Founded Sports Executives

Association and

SportsNetworker.com 

• Go to guy for using LinkedIn to

build a business

• Conducted trainings and webinars

for more than 8,000 people

worldwide.

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www.taramohr.com

• Life Coach

• Written for USA Today, Forbes,

and Ode Magazine 

• Regularly writes for the

Huffington Post

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www.envato.com

• Founder of Envato

• Started with nothing. Built PSDtuts 2006

• 8 million visitor p.m

• Sites in the top 1000 on the net

• Sole purpose of Envato is to help

people to earn and to learn, online.

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www.virtualbusinesslifestyle.com

• Ceo of Virtual Outsourcing firm

Live2Sell

• Virtual CEO mission

• Featured on BBC’s Click

• Only been online 9 months,

making massive amounts of

money through online efforts

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Your Voice = Your Brand

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Purple Cows

Success

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#1 Key to Success?

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Give a Crap!Gary Vay·ner·chuk

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Blogging...

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VS

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No matter what you do,

it’s about brand awareness

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9 killer tips for creating an awesome blog

In true blog post fashion...

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#1 Just start

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#2 Be consistent

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#3 Make it easy to share

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#4 Be clear on your niche

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#5 Create content for your niche

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#6 Interact

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#7 Provide Value (solve a problem)

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#8 Spread your word through guest posting

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#9 Play for the long game

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They don’t give it the attention it deserves

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They worry more about the way it looks

than what it does

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They listen to the negative voices in

their life

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They don’t believe in the

product/content/service

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Q and A

www.thebenlumley.com

@mrbensays

http://uk.linkedin.com/in/benlumley6