ZEP events & promotions credentials

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ZEP EVENTS AND PROMOTIONS Activations|Promotions|Events

Transcript of ZEP events & promotions credentials

Page 1: ZEP events & promotions credentials

ZEP EVENTS AND PROMOTIONSActivations|Promotions|Events

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Who we are• ZEP is a marketing consultancy offering customized tailored solutions keeping

in mind the current trends and client requirements helping them to reach the roots of the country and targeted customer base.

We at ZEP strive continuously to remain a step ahead of the progress enabling our client to achieve all their goals by maximizing the effectiveness of their promotions and events.

We aim to be the ‘peace-of-mind’ to our clients.

ZEP is committed to provide highest quality of service to our clients. We consider project management & quality assurance methodologies to be at the very core of what we do, providing a consistently high standard of services.

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Who we are• We are a pan india agency having a very strong hold in urban and T2, T3 & T4 towns and cities.• With a cumulative experience of 25 years into the BTL

industry we are pioneer in doing the on ground promotions in every vertical.

• With experience of almost every kind of BTL promotion we can bring to you a plethora of experiential marketing and strategies.

• We bring down the current strategies with a full team of experts to make it happen on the ground to reach the ultimate objective of the activity.

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New Delhi

KolkataMumbai

Banglaore

Our Presence

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What we do

Below The Line (BTL)-1. Van Activation2. Retailer Board Installation3. Kiosk and Sampling samplaing 4. Mall and In shop Activation5. RWA/ College/ School Activation6. Rural Marketing/ Rural Activation - Mela’s And Haat’s Activation - Wall Painting - Tin Plate Branding and Many more……

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What we do

Events1. Conferences2. Dealer/ Retailer Meet3. Product Launch4. Star Nights / Theme parties/ Family day Fabrication 5. Exhibition / Stall fabrication6. In shop Branding and Fabrication7. Van Fabrication

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BTL Activities- VAN ACTIVATIONS

• The vans with their 200 to 1000 sq. ft branding space creates a huge visibility exercise.

• The van activity, as a medium can be used for various activities, like create awareness using some infotainment jigs like magic show, puppet shows and skits.

• Market surveys and data can be collected through the van activities.

• Interactive games and product sampling can be conducted from the van.

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BTL Activities- VAN ACTIVATIONSGames & Interaction On Wheels

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BTL Activities- Rural Activation/Marketing

• Haat’s• Mela’s• Wall Painting’s• Tin Plate Merchandising• Rural Research/ Door to Door• Road shows

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BTL Activities- Rural Activation/Marketing-Haat’s Activation• Haat’s are weekly or periodical markets that are frequented at a

local village level.• The Haat's start from 6 am to 8pm and can be effectively used

as a medium to promote a brand.

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BTL Activities- Rural Activation/Marketing-Mela’s Activation• Melas’ are very popular and are attended by rural India as

they are held annually or once in four years.• These Melas are held with lots of fanfare and attract a

carnival atmosphere in the respective towns.• These Melas can be leveraged to the maximum to promote a

brand with gates, banners, stalls, freebies and branded merchandise being distributed or products can be sampled.

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BTL Activities- Rural Activation/Marketing-Wall Paintings• Wall Paintings’ are the oldest means of branding and is still

very popular in rural India.• The wall paintings still command an excellent visibility and

recall value.

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BTL Activities- Rural Activation/Marketing- Tin Plate branding• Tin plates are very useful in rural markets because unlike

posters they cant be easily torn off and are nailed on the walls for month.

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BTL Activities- Kiosk Setup and Sampling

We can do pan India Kisok setup and sampling which is preferably needed by the FMCG companies during the launch of new products.It helps get the first look and quality of the newly launched product

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BTL Activities- Mall & Inshop ActivationWe are equipped with a full fledged team toInitiate mall and inshop activation. All kinds of branding related to mall activation is done by us,Along with mall activities with product demo

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BTL Activities- RWA, College, School & Corporate Activation

RWA, College activation turn out to be a good activity as in this we target a specific target audience pertaining to a product and we directly create brand awareness amongst them.

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What we do - EVENTS

1. Dealer’s / Retailer’s Meet2. Conference's and corporate Events3. Product Launch’s4. Family Day Celebration.5. Start Night & Gala Dinner

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Dealer’s And Retailers MeetEvery distribution based and channel based company needs conferences and meets to keep associated with there members and we at ZEP are fully equipped with elements to do a dealer/Retailer meets and parties.We add different flavors of activities and team building exercises to keep the channel partners involved into the event.

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Conference's And Corporate Party’sCorporate meeting’s and parties are essence of any organization for team building and employee recognition during awards, and we make the occasion just right for these things to happen. With excusive dance performances, to bands till anything practically possible

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Conference's And Corporate Party’s

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Product LaunchAny new product launch is a moment of pride for a company, and we are always there to make that moment count with all the aspects needed by the company during there launch. From maintaining the standards till delivering the perfection, we are a company to rely on

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Family Day’s & Annual Day CelebrationFamily day and annual day are the events whichbring company and it employees closer in terms of celebration and not only employees but there families as well which gives them a sense of ownership in the company. We are just the right agency to deliver these occasions.

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Star Night And Gala DinnerWith having a very strong PR with thefilm and the artist industry till getting any major star into any kind of celebration we are profound with every thing pertaining to this.

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Star Night And Gala Dinner

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What we do - Fabrication

(Fabrication and Designing)1. Event Fabrication2. Exhibition and Stall Fabrication 3. Inshop Fabrication4. Van Fabrication.

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OUR FEW DESIGNS-We have in house designing team

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Event & showroom Fabricationwe have two inhouse fabrication units in Meerut & Gurgaon, which helps us in getting any kind of fabrication done in a fixed time. Any possible design for fabrication can be done at our end.

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Exhibition FabricationWe have been into a lot of fabrication for stalls and other needs for many companies over the years and now we offer all kinds of fabrication for any kind of need pan India. Stall fabrication is one of our major pillars in to BTL activation as we are able to deliver what we design at our end.

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Stall Fabrication

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In shop FabricationWe have expertise in designing and fabricating inshop’s.whether it is branding the inshop or making any kind of displayunits.

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In shop Branding

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Van FabricationWe have 15 years of experience in van fabrication, from making normal fabricated vans to making stage vans, Medical vans etc. we can design and fabricate the van completely according to the need of the client.

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BTL Activities- Dealer/Retailer board Installation• Dealer/retailer board installation is being done on pan India

basis. It helps create a brand recall as many times it is seen and helps in creating brand awareness

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Other BTL Activities

Bike rally Newspaper inserts

Standees Placements

Door to Door

Counter/Dealer/ Retailer point

activity

Human banners

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OUR CLIENTS

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Delhi Branch – A-1, Furniture Market, Sector 40, Gurgaon -122001 Mumbai Branch - 3rd Floor, 310/311, Gem star commercial complex Malad (west), Mumbai – 400064

Fabrication Unit (Meerut) - Behind Bajli Bamba bypass, Arjun dharma market, Meerut Fabrication Unit (Gurgaon) -Plot no. 1113,Behind cyber park, Gurgaon

Check us out – www.zepnow.com Mail us on - [email protected]

+91 9310743968 +91 9310793968