YOUR LinkedIn Game Plan
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Transcript of YOUR LinkedIn Game Plan
THANK YOU for a great day!
For Additional Social Media Coaching, please visit Mitch Miles and the
26.2 Group at the following
@mitchmiles - Twitterwww.mitchmiles262.com - Web
LinkedIn.com/in/mitchmiles – [email protected] - email
Today’s LINKEDIN Game Plan
YOUR Personal Branding What, Why, & How of LinkedIn YOUR LinkedIn Roadmap YOUR Professional LinkedIn Profile
What Makes a Great Accountant?
What Makes a Great Accountant?
• Natural collaborator• Patient• systematic• Focused• Committed to continuing their personal
and professional growth• Hold themselves and others to the
highest ethical standardsClarity Recruitment
3 Qualities Employers Look For When Hiring Accountants
• A strong ethical commitment• Attention to detail• Communication and business
partnering skills
Clarity Recruitment
Top Behavioral Skills
Top Functional Skills
Our LINKEDIN Game Plan
YOUR Personal Brand
I AM _______________
Your brand is made up of …
Your brand is made up of …
Photo by herzogbr - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/80516279@N00 Created with Haiku Deck
YOUR Keywords best describe
• Work History• Skills• Expertise • Education• Experience
I help X do Y so that Z.
Professional Brand Anthem
Today’s LINKEDIN Game Plan
YOUR Personal Branding What, Why, & How of LinkedIn YOUR LinkedIn Roadmap YOUR Professional LinkedIn Profile
YOUR #1 PROFESSIONAL “PERSONAL BRANDING”
PLATFORM
REMEMBERto take LinkedIn 1 mile at a time
http://www.slideshare.net/gothe262
2nd Impressions
WARM SMILEEYE CONTACT DRESS FIRM HANDSHAKE BODY POSTURE
2nd Impressions
WHY
IS
LinkedIn’s mission is connecting the world's professionals to make them more productive and successful.
Founded: May 2003
IS YOUR ONLINE
BUSINESS CARD
Statistics
http://www.powerformula.net/linkedin-infographic-portrait-of-a-linkedin-user-2015/
Portrait Of A LinkedIn
Social Networking Site for Business
and Career.#1
WHY?
2 NEW MEMBERS JOIN LINKEDIN EVERY SECOND.
400+ Million Members
in 200+ Countries
400,000,000+
120+ Million Members
in theU.S.A.
2015 Q3 Revenue
• 71% of online American adults use Facebook• 28% of adults on the internet use LinkedIn• 28% of adults on the internet use Pinterest• 26% of adults on the internet use Instagram• 23% of adults on the internet use Twitter
students and recent college graduates
What is LinkedIn's fastest-growing demographic:
8+ MILLION COMPANY PROFILES
2.9 MILLION IN U.S.A.
1+ MILLION LINKEDIN GROUPS
DOES
WORK
– 1st Degree – personal, immediate network.
– 2nd Degree – connected to at least one member of your 1st degree to introduce you.
– 3rd Degree – connected to at least one member of your 2nd degree connection.
1. Professional Profile Photo2. Professional LinkedIn Headline3. Profile Summary with Specialties4. Obtain at least 3 Recommendations5. Education History 6. Current Employment Position
Professional Profile
Today’s LINKEDIN Game Plan
YOUR Personal Branding What, Why, & How of LinkedIn YOUR LinkedIn Roadmap YOUR Professional LinkedIn Profile
1. Professional Profile Photo2. Professional LinkedIn Headline3. Profile Summary Serves as Your
Personal Brand 4. Obtain at least 3 Recommendations5. Education History 6. Current Employment Position 7. 2 Past Employment Positions
100% Profile
Who’s on YOUR list?
YOUR Network =YOUR Net Worth!
The Likeability Factor
Tim Sanders
Building YOUR List (LinkedIn Network)
• Upload contacts from your email provider.
• Connect with classmates
Today’s LINKEDIN Game Plan
YOUR Personal Branding What, Why, & How of LinkedIn YOUR LinkedIn Roadmap YOUR Professional LinkedIn Profile LinkedIn “LIVE”
For Additional Social Media Coaching, please visit Mitch Miles and the
26.2 Group at the following
@mitchmiles - Twitterwww.mitchmiles262.com - Web
LinkedIn.com/in/mitchmiles – [email protected] - email
