Your Digital Footprint

Watch where you step

“I’m bored. I think I’ll post something online that

destroys my career prospects.”

https://www.google.com/url?sa=i&rct=j&q=&esrc=s&frm=1&source=images&cd=&cad=rja&uact=8&ved=0CAcQjRw&url=https://www.yahoo.com/tech/11-brutal-reminders-that-you-can-and-will-get-fired-for-84931050659.html&ei=ivnYVPD_DI2oyAS6-4HACA&psig=AFQjCNHMPawIlBxLbN1RBnUw1fJkZbCEsg&ust=1423592190809734

https://www.google.com/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&cad=rja&uact=8&ved=0ahUKEwiV8JqgspHMAhUquoMKHXVZBS8QjRwIBw&url=https://thebrandbuilder.wordpress.com/2009/03/19/how-to-lose-your-job-in-140-characters-or-less/&psig=AFQjCNEExXSacuyCXCiUvCGdCFv9SHf5gA&ust=1460835414065657

Why should we be educating clients/students

about Social Media?

1. Just one tweet/post can ruin a student’s future

2. Interview vs social media

3. Social media can affect the student keeping a job or

scholarship

4. Employers are using Social Media to find good

candidates…LinkedIn and Twitter

Working with Students

4 goals I want to accomplish

Action – have students commit to

an action plan for their SM

Goal #1

Realize who all is looking at their social

media accounts

Goal #1: Your Future…

Goal #1:

Realize who all is looking at your Social Media

Current and Future Employers

College Admissions Representatives

Athletic Recruiters and Coaches

Law Enforcement

Insurance agencies

Inlaws

EVERYONE!!!

Even Ellen…

“No worries, I’m private” 35% of hiring managers have sent friend requests to screen applicants

80% of job seekers have accepted them

“No worries, I’m not on social media” WRONG!! 35% of employers were less likely to interview candidates who did not have a

digital footprint

What are their Social Media accounts

saying?

Activity: Flip chart what an employer and college admissions

rep would want in a candidate

If I were to look at your SM today, would it match these

qualities?

Does your SM match what you would say in an interview?

Goal #2

Show students what these individuals can learn about them, good and

bad

1) Grammar

2) Interests

3) Activities you are involved in – good or bad

4) Creativity

5) Leader

What can we learn about you from Social Media??

1) Whether you have good grammar or good spelling

What can we learn about you from Social Media??

2) Whether you are positive or negative person

What can we learn about you from Social Media??

3) What you are interested in

What can we learn about you from Social Media??

4) Personal information

What can we learn about you from Social Media??

5) How creative you are

What can we learn about you from Social Media??

6) Whether you are a leader or a hard worker

What can we learn about you from Social Media??

7) Selfies…good or bad??

What can we learn about you from Social Media??

Too many posts???

“Another turn-off, was finding a player posted too often of ODU’s taste. Sixteen

posts a day? He was on social media too much. Is he spending enough time on

important stuff?”

- Ron Whitcomb Jr., Old Dominion University Assistant Football Coach

What are some other things they will pay attention

to?

1) Does your Social Media match what your are saying in an interview or

on your application/resume?

2) Usernames

3) Who you are following

4) What you are liking

5) Your comments on friends’ posts

6) What you are tagged in

Goal #3:

Show students how far their posts/tweets can travel

Goal #4:

Benefits and Dangers of 3 most common

apps

Can you guess these

social media sites?

Dear mother,

This is a few paragraphs to persuade you why I need a

music.ly. Number one everyone has one like Carson

Trinity Ryan Claire Hayden and lots of other people too.

Number three Jake has one and you say it's not safe and

Jake has one. Number four I really want a music.ly if I

am allowed to get one I will save my music.lys private so

that no one else can see them but the people I follow. All

only follow the people I know and I'll show you the

music.ly before I post them. Once you make a decision

let me know😋😋

Instagram and Facebook

DANGERS

Poor grammar, misspelled words

Unprofessional username

Negative captions - complainer

Inappropriate pictures/captions

Following and/or liking inappropriate things

Tagged in inappropriate pictures

Too many selfies

Instagram and Facebook

DANGERS

“Sickies”

Bullying

Depression

Instagram

POSITIVES Can be used as a portfolio – great place to showcase your positive

interests, hard work, achievements and strengths

Follow people who motivate you or employers/companies and

colleges that you are interested in

Snapchat

Snapchat

DANGERS

Anything that needs to disappear in 10 seconds was not created

for good use

Inappropriate pictures/stories

Legal

Snapchat

DANGERS

Snapchat

POSITIVES

THERE ARE NONE!

Twitter

DANGERS Twitter Wars

Same as Instagram

* username

* Inappropriate tweets and pics

* Poor grammar/misspelled words

* Who and what you are following and liking

Twitter

POSITIVES Just like Instagram – can be used as a portfolio

Job Search option

Follow things you are interested in

Retweet things you are interested in

* Example – certain colleges/athletics

Twitter

LinkedIn

Getting Started…LinkedInEmployers also post job openings on LinkedIn

Your Challenge…

What do I do if I have Digital Dirt???

1. Dig up your Digital Dirt

2. Clean up your Digital Dirt

3. Bury your Digital Dirt

4. Stop posting Digital Dirt

Action Plan