1080P Full-HD Video Conferencing Solution

Yealink Simplifying the VideoCollaboration Revolution for SME

We will commence at:11:00am AEST - Thursday, 27th May 2015

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Scott YoungProduct Development Manager

Alloy

• VCS Positioning and USP• Product Portfolio• Distinctive Features• Pricing and Service Policy• Partner Program• Q & A

Yealink: the global leading UC terminal solution provider

The Global #2 SIP Phone Provider *

• Achieved 2-digit increase rate in sales revenue for 5 consecutive years.

People

• Core team members have more than 20 years of telecom industry experience;

• 200+ people in R&D.

Ecosystem

• 100+ technology partners;

• 70+ distributors around the world;

• Diversified customers in more than 140 countries .

Yealink Positioning and Unique Selling Points

Enterprise

SME

SMB

Consumer

Yealink’s target market - under 8 sites.

Software VCS

YEALINK POSITIONING

Yealink wants to be the best cost-effective brand in SME & SMB market

YEALINK POSITIONING

① Limit IT resource② Limit network resource

(public IP, broadband, etc.)

③ budget money

YEALINK POSITIONING

④ Much more discount and margin to

channel, both for product and

service. MAP and MRP program

① Top brand’s video and audio quality

experience.

② Very easy to install, deploy and

use and recording. 5 minutes

from box to work.

③ All-in-one pricing, no confusing

license, Cost-effective and

competitive.

UNIQUE SELLING POINTS

Yealink Product Portfolio

YEALINK PRODUCT PORTFOLIO

VC120

for branch office

VC400

for head office

MCU and Endpoint All-in-one

4-site 1080P video conferencing

8-site 720P upgraded by license

VC Endpoints only

1 video call + 1 audio call

* VC400 and VC120 equipped with the same accessories, only the codec is different.

Yealink Videoconference System

① HD Codec

② HD Camera

③ VCS Phone

④ Remote Control

①②

③

④

SYSTEM COMPONENTS

YEALINK VCS ROADMAP

2014 2015

T49 - New HD Video Phone(not this design)

VC110 - Entry Level VCS

(not this design)Audio Conference Phone

VC400/VC120

PC/iPad/Android

Mobile Solution

Cloud-based

Application Service

PSTN

Meeting Room

VC400

Executive Desktop

HD Video Phone

IP-PBX

3rd parties

Head office

Branch officeCustomer/Partner

Meeting Room

Other VC brands

on Trip

Airport/Hotel

iPad/PC

Outbound

Phone callInternet

Meeting Room

VC120/VC110

YEALINK FHD VCS SOLUTION

Yealink Distinctive Features

VCS DISTINCTIVE FEATURES

1. full-HD audio-visual quality, powerful built-in MCU

2. Bandwidth saving, Intelligent network adaptability

3. Easy to deploy and use , Intuitive and friendly UI

4. Extensive compatibility, Flexible interoperability

5. Secure Video Conferencing

EXCELLENT VOICE & VIDEO QUALITY

18X optical PTZ camera 360°/10ft microphone array

mic

mic

1080p

(P+C)

Dual 1080P

People + Content both 1080P1080p

(P+C)

1080p

(P+C)

1-way audio call

MCU : 4+1+1

+ 4-way 1080P video conferencing

+ 1-way 1080P content sharing

+ 1-way audio callVC120 VC120 VC120

VC400(built-in MCU)

IP Phone

Audio Bridge

Mobile phone

POWERFUL BUILT-IN MCU

B: PC soft – 4CIF

A: VCS room – 1080P

C: Video Phone – CIF

D: VCS room – 720P

1080P 4CIF CIF-> ->

4CIF CIF

CIF

CIF

->

B: PC soft – 4CIF

A: VCS room – 1080P

C: Video Phone – CIF

D: VCS room – 720P

1080P

4CIF CIF

CIF

720P

->

-> 720P

1x SD Encoder

1x HD

Encoder

Only 1

Encoder

Other Vendor

• Yealink built-in MCU has 2 encoders. The benefit is that when the poor performance or bandwidth endpoints (like PC/Mobile or video

phones) join the meeting, will NOT influence and ensure HD video quality to the good one (like room system).

• Otherwise, Yealink built-in MCU also supports to mix different protocol(SIP/H.323) and codecs.

MCU TRANSCODING

50% BANDWIDTH REDUCTION

256K512K

1M

512K

1024K

2M

1024K

0

512

1024

1536

2048

CIF 4CIF 720P 1080P

Yealink-H.264 HP H.264 H.263

Supports H.264 High Profile (HP) advanced codec ,

1080P30 needs only 1Mbps, saving up to 50% bandwidth

Benefit: lower bandwidth for higher resolution, reduce the broadband cost.

ADAPTIVE BANDWIDTH Fast Bandwidth Detection (FBD) technology

Message Mechanism: Flow control and RTCP receiver report

Adaptive Bandwidth: video bitrate, resolution or frame rate Dynamic Adjustment

Benefit: no dedicated broadband needed, even share network or 3G/4G can use for video

conferencing, save the operating cost.

deploy in the police car using 3G for the Youth Olympic Games

SUPER VIDEO RECOVERY TECHNOLOGY Supports Forward Error Correction (FEC) algorithm

Super video recovery technology, 8% resistance packet loss

Benefit：avoid mosaic when packet loss, ensure the smooth video

conferencing experience.

Other vendors under 8% packet loss Yealink VCS under 8% packet loss

INTELLIGENT BANDWIDTH ALLOCATION

2

1

3

In low bandwidth, the system will automatically ensure the audio and

content sharing quality.

Benefit：no need to configure video and content sharing ratio in advance,

automatically ensure what the users most concerned.

EASY DEPLOYMENT

Branch office

Head office

behind firewall/NAT

without port mapping

Video/audio RTP

SIP/H.323

√

√

√

√

Presentation

FECC

Other Vendor

Yealink Intelligent Firewall Transversal

• Useful for demo at customer side, no need to ask for firewall configuration in advance.

• Easy for the deployment in branch office, just plug and play. Especially for the branch office that have no public IP address.

Branch office

behind firewall/NAT

without port mapping

Video/audio RTP

SIP/H.323

X

√

X

X

Presentation

FECC

Head office

OPEN VPN SUPPORT

• Built-in openVPN client

• Benefit of open VPN:

1) very easy for branches to create a secure link to the head office

2) NO firewall configuration needed, and can be firewall transversal.

Open VPN

VPN Server

Internet

Branch office Head office

VPN ClientInside

EASY TO USE, INTUITIVE UI

• Menu-driven

interactive interface

• Easy to make a call

EASY ONE BUTTON OPERATION

Benefit of VCS Phone:

• Dual control，phone and remote control

• Core operation done by on-button

AUDIO AND VIDEO CONFERENCE IN ONE

Video conferencing + Audio Conferencing in one system

Conference Phone

+VCS Micpod

Other Vendor

Benefit :

• Save one conference phone > $500 USD.

• Clean in meeting room, not so many device on desktop

Yealink VCS

Phone

BUILT-IN EASY RECORDING

Benefit :

• Local recording in USB, easy to memo and training.

• No need to purchase extra video recording system which cost more than $10,000 USD.

Other Vendor

Local HD recording in USB Extra video recording system

Video Conferencing + Video Recording in one system

CUSTOMISED SCREEN LAYOUT• 2-step change to the layout you want

• Benefit: “Don’t make me think”

step1:

choose layout mode

step2:

choose the party you want to enlarge

DUAL SCREEN SUPPORT• You can select any video to the 2nd display, not only content sharing or

local video, but also any parties video.

Display 2nd

Display 1st

Other vendors

Only local video or

content sharing

Display 2nd

Display 1st

Yealink VCS

Any parties can be

selected to the 2nd display

Local

MINI TELEPRESENCE SUPPORT• When 3-way video conferencing, you can select branch2 video to the 2nd

display, enjoy the mini-telepresence experience.

New York

branch office

London

branch office

Shanghai

head office

BROAD INTEROPERABILITYMCUVC Endpoints

HDX series RMX seriesGroup series

SX series Codian series

RP Desktop /Mobile

PC/Mobile

220 series Icon series UVC Multipoint Lifesize Softphone

Scopia XT seriesScopia Elite

BROAD INTEROPERABILITYCloud Solutions

UC/IP-PBX Video Phone Soft phone

(continue)

SECURE VIDEO CONFERENCINGYealink Benefit

HTTPS web √Protect the security of web access and

remote maintenance

H.235/AES Encryption √ Anti-eavesdrop when using H.323

TLS/SRTP √ Anti-eavesdrop when using SIP

LLDP-MED √Automatically get the switch configuration

like VLAN ID.

VLAN √

Divide the voice/video and data, so even

the data network have problem will not

influence the voice and video quality.

VLAN QoS 802.1p/q √Ensure the priority of voice and video

quality in the network

Diff-Serv QoS √Ensure the priority of voice and video

quality in the network

802.1x √Access security, only the permitted device

can connect to the network

Open VPN client √Create a security link from the head office

to branch office.

Yealink Pricing and Service Policy

EASY TO BUY, ALL-IN-ONE PRICEAll-in-one price, no confusing license

• 1080p / recording / dual screen / content sharing all advanced features

included, no extra license.

• only 8-site MCU license, for companies have more branch office in future.

MORE MARGIN FOR THE CHANNEL

Yealink Pricing Strategy

① Not cheap but best cost-effective and competitive,

list price 30% lower than Lifesize ,50% lower than

Polycom

② More discount to Resellers, both for products and

service

③ More margin to the channels

④ Using MAP and MRP program to ensure the channel

margin

* for more detail of the Yealink VCS pricing, please talk to your Alloy Account Manager.

MORE MARGIN FOR THE CHANNEL

① Yealink together with our local partners(distributors and certified resellers) to

provide the pre-sales support and after-sales service to customers, especially for

the Assurance Maintenance Service (AMS).

② Advanced Replacement service will be provided by our local distributor. RMA

stock to be held in Alloy’s warehouse.

③ 3-level Technical Support, system integrator as the tier 1, distributor as tier 2,

Yealink tier 3.

④ Much more service margin to channel, both for distributors and resellers.

Tier1

SI

Tier2

Distributor

Tier3

Yealink

Partner Program

PARTNER PROGRAM

Free Demo program

• Each reseller enjoys a free trial of one VC400 for 1 week

• Valid time: Till 31st,Dec,2015

• Quantities are limited, enrollment in the program is on a first-come, first

serve basis

VC400

PARTNER PROGRAM

Reseller Certified Program

Become Certified

Buy a Demo Kit at almost 75% off of the list price

Accept the training of Yealink VCS Products and channel policy

Benefits:

More Discount

Direct commercial and Technical support from Yealink

PARTNER PROGRAM

Project Opportunity Registration ProgramHow to Register and be protected

Fill the Yealink Project Opportunity Registration form

Yealink Team Evaluate

Project Opportunity Registration system is coming soon

Benefits:

Approved opportunities will be eligible to receive a program reward at an

additional 5% off the list price.

Direct support from Yealink on Commercial and Technical side to get the

project.

Yealink will support and protect the resellers who are willing to share and

invest to get the project.