Www.paperhint.com. One such technique, suggested by Glueck, is that of preparing an environmental...
-
Upload
lynette-lester -
Category
Documents
-
view
233 -
download
0
description
Transcript of Www.paperhint.com. One such technique, suggested by Glueck, is that of preparing an environmental...
www.paperhint.com
ETOPENVIRONMENT THREAT AND OPPORTUNITY PROFILE
www.paperhint.com
THERE ARE MANY TECHNIQUES AVAILABLE TO STRUCTURE THE ENVIRONMENTAL APPRAISAL.
One such technique, suggested by Glueck, is that of preparing an environmental threat and opportunity profile (ETOP) for an organization.
www.paperhint.com
The preparation of an ETOP involves dividing the environment into different sectors and then analysing the impact of each sector on the organization.
A comprehensive ETOP requires subdividing each environmental sector into sub-factors and then the impact of each sub-factor on the organisation is described in the form of statement.
www.paperhint.com
ETOP FOR A BICYCLE COMPANYEnvironmental Sectors
Nature of impact
Impact of each
sectorEconomic Favourable
ImpactMarket Neutral ImpactInternational
Unfavourable Impact
Political Neutral ImpactRegulatory Neutral ImpactSocial Favourable
ImpactSupplier Neutral ImpactTechnological
Favourable Impact
www.paperhint.com
ECONOMIC (FAVOURABLE IMPACT)
Growing affluence among urban consumers; rising disposable incomes and living standards.
www.paperhint.com
MARKET (NEUTRAL IMPACT)
Organised sector :-Buyers critical and better informedOverall industry growth rate not encouragingGrowth rate for niche segments like sports, trekking, racing and fancy city cycle is highLargely unsaturated demand in segmentsTraditional distribution systems
www.paperhint.com
INTERNATIONAL (UNFAVOURABLE IMPACT)
•Global imports are growing but India’s share shrinking•Threat of cheap Chinese imports
www.paperhint.com
POLITICAL (NEUTRAL IMPACT)
• Manly mode of transport for low and lower-middle income group•Industry too small for any major political attention
www.paperhint.com
REGULATORY (NEUTRAL IMPACT)
• Parts and components reserved for small-scale industry• Bicycle industry a thrust area for exports
www.paperhint.com
SOCIAL (FAVOURABLE IMPACT)
• Environment and health friendly transport option• Wide usage like commuting to work or school and as recreation and physical fitness equipment
www.paperhint.com
SUPPLIER (NEUTRAL IMPACT)
• Small-scale sector supply parts and components• Rising steel prices• Increasing use of aluminium
www.paperhint.com
TECHNOLOGICAL (FAVOURABLE IMPACT)
• Technological up gradation of industry in progress• Import of machinery simple• Product innovations ongoing such as battery-operated and lightweight foldable cycles