We Are WTIU2013 Local Content And Service Report To The Community

“It was extremely therapeutic for me to see. I’m 47... but have been feeling guilty since I was 15 for a date rape. I never reported it because I had been drunk and blamed myself. To hear some similar stories made me finally realize that it wasn’t my fault. Thank you for putting this show together.”

-- Viewer of Shadows of Innocence: Sexual Assault Among Indiana’s Youth

PBS has been named the most trusted TV news source by Public Policy Polling. Erdos & Morgan found PBS NewsHour to be the most credible news outlet among print and TV, and the most influential TV news program. (Public Policy Polling Survey, 1/2014; Erdos & Morgan 2012 Opinion Leaders Study, 11/2012)

49% Of WTIU Viewers watch WTIU NewsBreaks.(Indiana University Center for Survey Research, 2011)

“WTIU provides so many programs which never fail to tell me something I didn’t know... and that’s a good thing! Our economy, politics, the wonders of our country, its natural beauty and its history are always of great interest and I am so pleased that WTIU is there for all of us.” — Edinburgh, IN Viewer

We Are A Trusted

Window To A Complex, Changing World

Shadows Of Innocence: Sexual Assault Among Indiana’s Youth took a look at the high rate of sexual assault in Indiana, and also looked at states who are doing better to find out what they’re doing differently.

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Shadows Of Innocence Panel Discussion

Anyone with a smartphone or Internet access can watch all WTIU productions for free.

WTIU 2013 Local Content And Service Report To The Community | Page 3

O’Bannon Institute speaker Tom Brokaw.

41% of local viewers support WTIU because of our local productions.

(Indiana University Center for Survey Research, 2011)

Bloomington: Remember When interviewed those who brought about the changes Bloom-ington has seen through the decades.

“Public television is extremely important because of the educational value, the concern for public interests, introduction to the arts, world and local issues, historical events, children’s programs, and other meaningful topics. The quality of the programs are extremely good, and we want them to be able to continue for the well-being of our community and country.” — Bloomington, IN Viewer

When viewers want to know more about the economy, politics, educa-tion or the environment, they turn to Indiana Newsdesk. The show focuses on stories that have impact on our community, state and region, like tornadoes that swept through Washington, Indiana.

We Are Storytellers, Preserving The

History & Spirit Of Our State

Darryl Neher and Erica Sagon host The Weekly Special.

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We Are Trusted Stewards Of A Valuable Public Resource

Each Hoosier invests $0.46 per year for public broadcasting.

The annual federal investment in public television is $1.35 per American per year.

“We support the diversity of programming on WTIU, and is our first choice for all our favorite TV entertainment... music, nature, mystery and history!” — Columbus, IN Viewer

The total economic impact of federal funding for WTIU is $5,270,000.(WTIU Economic Impact Analysis, Indiana University Kelley School of Business 2012)

Revenue Expenses

IU Appropriation: 42% Program Purchases And Production: 63%

IU Donated Support: 6%

Contributions - Individuals: 8%

Other Grants, Including CPB: 16%

Technical/Broadcast: 14%

Sales And Services: 15%

Management And General: 10%

Investments: 4%

Other: 1% Public Information: 4%

Contributions -Corp./Foundations: 4%

State OfIndiana: 2%

CapitalGrants: 2%

Fundraising: 9%

WTIU MediaLab Kits are available for free to area libraries and used at station events.

81.7% of Viewers indicated that WTIU provides great value to our community.

(Indiana University Center for Survey Research, 2011)

(Fiscal Year 2013: July 1, 2012 through June 30, 2013)

WTIU 2013 Local Content And Service Report To The Community | Page 5

For the tenth consecutive year, the American public has rated PBS the most trustworthy institution among nationally-known organizations and the second-best use of tax dollars, after military defense.

(ORC International’s DualFrame CARAVAN, January 2013)

The demographic breakdown of the PBS full-day audience reflects the overall U.S. population with respect to race, ethnicity, education and income.

(Nielsen NPower, 9/19/2011 to 9/23/2012)

“WTIU is worth having. I watch it, but even if I didn’t, it’s still worth having in the community.” — Bloomington, IN Viewer

The Be More Awards recognize outstanding volunteers.

Revenue Expenses

IU Appropriation: 42% Program Purchases And Production: 63%

IU Donated Support: 6%

Contributions - Individuals: 8%

Other Grants, Including CPB: 16%

Technical/Broadcast: 14%

Sales And Services: 15%

Management And General: 10%

Investments: 4%

Other: 1% Public Information: 4%

Contributions -Corp./Foundations: 4%

State OfIndiana: 2%

CapitalGrants: 2%

Fundraising: 9%

The WTIU Super Grovers have won the local Great Grown Up Spelling Bee two out of the last three years.

National TV personalities like Rick Steves regularly visit Bloomington.

WTIU MediaLab Kits are available for free to area libraries and used at station events.

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We Are America’s Largest Classroom

Maddie and Taylor host The Friday Zone, winner of five Regional Emmy Awards.

Through a partnership with United Way and a local doctors’ office, 3,500 free children’s books were given to children by WTIU and children’s health segments are shown in pediatricians’ lobbies.

Hundreds of children of all ages learned at free events at the Monroe County Public Library, County Fair and WonderLab Museum.

“WTIU is the only live television we have, and we appreciate that there is programming for the entire family.” — Bloomington, IN Viewer

A Moment Of Science is now distributed on YouTube by PBS Digital Studios.

WTIU 2013 Local Content And Service Report To The Community | Page 7

We Are Indiana’sLargest Stage

15.5 million Viewers watched the Season 4 premiere of Downton Abbey, and WTIU Members got a sneak peek of Episode 1 and a formal tea.(Nielsen, Live +7)

WTIU features performers from all over Indiana, from rock and roll to opera and ballet.

“Every year I enjoy your programs and love the variety on the membership drives. This year I can finally give back just a little. Thank you so much for your programming.” — French Lick, IN Viewer

The most-viewed WTIU YouTube video in 2013 featured a sneak preview of John Mellencamp and Stephen King’s musical Ghost Brothers Of Darkland County.

Indiana native Joshua Bell celebrated Christmas and Thanksgiving with his friends on WTIU.

The WTIU Community Advisory Board assists WTIU in fulfilling its mission to inform, inspire, educate and entertain its audiences. Community Advisory Board members represent various constituencies among the counties that WTIU serves, monitoring and evaluating programs, giving voice to underserved populations, serving as a sounding board for ideas presented by WTIU staff, and bringing issues of community concern to the attention of station management.

Current Advisory Board Members:

Tom BungerAttorney, Bunger & Robertson

Becky CapeRetired, Associate Librarian, Head of Public Services, Indiana University Lilly Library

Mike ConwayAssociate Professor, Indiana University School of Journalism

Joan CurtsRetired, Indiana University Alumni Association

Pam DavidsonPlanned Giving Consultant

Tim DeckerVeneer Industry Business Manager; Seymour, Indiana

Mark EdwardsRetired, Indiana State University

Sally GaskillChair, Public Policy, Indiana Coalition for the Arts; Associate Director, Strategic National Arts Alumni Project (SNAAP), Center for Postsecondary Research, Indiana University

Harold “Pete” GoldsmithDean of Students and Vice Provost for Student Affairs, Indiana University Bloomington Campus

Mike HefronRetired General Manager, The Herald-Times

Mark JohnsonSenior Schedule Director, representing student employees

Cullen McCartyVice President, Smithville

Will MurphyWFIU Public Radio

Martha NiceAcademic Enrichment Program; Throop Elementary School, Paoli, Indiana

Andrea OedingAssistant Gallery Operations Manager; WonderLab Museum of Science, Health, and Technology

Barbara ParksOwner/Manager; The Village Candlemaker, Nashville, Indiana

Lynn SchwartzbergCommunity Arts Volunteer

Honorable Viola J. TaliaferroRetired Monroe County Circuit Court Judge

For more public information and reports, go to indianapublicmedia.org/about