World Bank Apr99.ppt
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Transcript of World Bank Apr99.ppt
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www.telecommons.com
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www.telecommons.com
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TeleCommons Development TeleCommons Development Group:Group:
ICT ApplicationsICT Applications• Telecommunications
applications for Rural Social and Economic Development
• Results-oriented communication solutions for agriculture, health, education, community development
TDG
Twenty-five full-time staff, all with strong ICT skills & rural/agricultural backgrounds
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• Telecommunications projects & program evaluation:
Rural and agricultural development Participatory research processesDocumentationMarketingEducation and Training
TDG
TeleCommons Development TeleCommons Development Group:Group:
Our WorkOur Work
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•Profitable Rural Telecom Deployment: Generating business ideas with rural
stakeholders Integrating private sector practices with
rural development projects Business plans based on rural peoples’
realities & needs Stakeholders as partners Telecommunication & gender equality
TeleCommons Development TeleCommons Development Group:Group:
Our WorkOur Work
TDG
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• End user applications for agriculture & rural development:Programming & InstallationsIntranets & ExtranetsE-commerceElectronic Commodity ExchangesIdentity preservation in agricultureInternet agricultural extension
TDG
TeleCommons Development TeleCommons Development Group:Group:
Our WorkOur Work
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• Manufacturer of Point-to-Multipoint Wireless telecommunication systems
• Canadian company - plants in Ottawa and Montreal
• Rural and Remote and Developing Countries specialization - 95% of business overseas
• Solar-powered
www.srtelecom.com
Key Partner Company
TDG
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Point-to-Multipoint Microwave & Wireless Loop Telecom Solutions
TDG & SRT are partners in Ghana, Haiti, Peru and the Philippines TDG
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“SRT has perhaps the most suitable telecom product for the African market, especially for rural Africa.”
- Baffour Ankomah, New African, April 1999
TDG
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GHANA GHANA GTN: “Ghana TeleCommunity GTN: “Ghana TeleCommunity
Networks”Networks”
TDG
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6 Innovative 6 Innovative ApproachesApproaches
1) Rapid Market Appraisals (RMAs)
2) Community-based Communication Centre Franchise Program
3) Stakeholder Liaison
4) Strategic Social Marketing Program
5) Social Impact Studies
6) Rural Development Voice Information Services
TDG
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(1) (1) Rapid Market Appraisals (RMAs)Rapid Market Appraisals (RMAs)• Where are phone lines required?• Where do people want to use phones?• Site visits, interviews, GPS/GIS infrastructure data• How to develop a phone culture• Value-added services identified
Business Case for SR Telecom to present to Minister of Communications & National Insurance Trust of Ghana
TDG
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(2) (2) Community-based Community-based
Communication Centre Communication Centre Franchise ProgramFranchise Program
• Viable & profitable rural enterprises
• Micro-finance system
• Businesses for youth
• Uniform assistance (marketing, business management, etc.)
• Financial incentives for growth & revenue
• Sub-contracting rural info deliveryTDG
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(3) (3) Stakeholder LiaisonStakeholder Liaison
• Rural development stakeholder consultations & workshops
• Ideas for improving information flow for rural dev’t program management
• Ideas & funding for telecom applications that benefit rural communities
• Transparency & accountability• Value-added partnerships
TDG
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(4) (4) Strategic Social Marketing Strategic Social Marketing
ProgramProgram• Highlight benefits of phone use
• Village & town social marketing workshops
• Promotion via rural media & institutions
• Alliances with NGOs and businesses active in rural areas
TDG
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(5) (5) Social & Economic Impact Social & Economic Impact
StudiesStudies• Assess social/economic impact of rural
telecom investments
• RMAs useful in providing baseline data
• User participation in development of indicators of social/economic impact
TDG
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(6)(6)Rural Development Voice Rural Development Voice
Information ServicesInformation Services
• Voice-based health helplines
• Voice-based agriculture extension helplines
• Information needs assessments
• Service delivery FAQ databases
• Internet mirror of FAQs
TDG
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Connectivity &
Communication
Technologies
Partnerships
and agreements on community goals
ICTs contributing to Sustainable rural
community development
The “Three Pillars” of PACTS
Accessibility
of services & knowledge
for rural people
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Communication Technologies
Partnerships
and agreements on community goals
ICTs contributing to Sustainable rural
community development
The “Three Pillars” of PACTS
Accessibility
of services & knowledge
for rural people
Development impacts
Goal Oriented collaboration
Efficiency
Admin Costs
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Connectivity & Communication
Technologies
Partnerships
and agreements on community goals
ICTs contributing to Sustainable rural
community development
The “Three Pillars” of PACTS
Accessibility
of services & knowledge
for rural people
Telecom RevenuePlanning &
performanceCommunication
channelsAccess to infoKnowledge
sharingStake in insuring
operation
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How Can the World Bank How Can the World Bank Assist?Assist?
• Support for micro-credit & micro-franchise programs for community communication shops in rural areas
• Cross-sectoral WB Support for rural telecom stakeholder liaison and learning activities - nationally and regionally
• Support for social & economic impact studies• Cross-sectoral WB support for rural development voice
information systems and other appropriate applications appropriate in rural contexts