Woof\'s Life Brochure
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Transcript of Woof\'s Life Brochure
Feeding Animals
Helping Shelters
Enabling Humans
Each year, over 4 million adoptable dogs & cats are killed due mainly to overpopulation.
So shelters and rescue organizations like yours literally “come to their rescue” and find them their forever homes. There is a lot on your plate, from saving lives to educating the public... all the while making sure there is enough funds to run all your programs.
Many shelters tell us that it has been difficult to keep their programs running. Their budget has been cut and the old ways of fundraising are just not enough. They need outside-the-box ideas to increase their revenue.
So we learned the secrets from successful businesses (like Apple Computers, Crocs shoes, Build-a-Bear Factory), and created a product just for animal shelters like yours!
Woof’s Life’s personalizable DoggieBandana is the only product of its kind that celebrates adopted dogs while promoting the message “Adopted Dogs Rock!”. It reinforces your branding. It brings you revenue and many more benefits that you cannot get from commercial products.
And... it has that secret sauce.
““
How You Benefit: • Bringing additional revenue to your
organization on *every* adoption
• Creating more conversations about your organization
• Attracting more adopters your way
• Creating recurring customers and revenue
• Increasing margin without competing with big-box retailers
• Building a captivated and loyal donor base
Small rescue groups don’t usually get sponsors like the big ones do so this is perfect for increasing our funding! – Rescue group volunteer
““
...is like... Crocs + Jibbitz, and Boy Scouts + merit badges
Crocs(tm) and Jibbitz(tm) are registered trademarks of their respective owners.
This is a terrific product for fundraising because of the positive message and on-going revenue it generates!
Each DoggiePatch represents an aspect of the dog’s personality, from a favorite food to a favorite game. The iron-on patches are easy to apply; the bandanas are sturdy and easy to care for.
Each DoggieBandana package comes with a free patch: “Adopted Dogz Rock” or “Rescued Dogz Rock”. Dog owners can use them as a badge of honor for their adopted dogs.
DoggieBandana DoggiePatch
+
What it is...
Fun facts: We had over 1000 Facebook fans in just 3 weeks!
I'm loving. I'm kind. I'm the bestest friend you’ll ever �nd.
A hiking we will go.
A hiking we will go.
Hi-ho, I’m furry yo.
A hiking we will go.
Should I tell him we just missed our exit?
Nah... I wanna ride for loooooonnger!
Starting bon�res,
roasting marshmellows,
�nding bugs I never see
at home. Camping is
awwwesome!
I'm loving. I'm kind. I'm the bestest friend you’ll ever �nd.
DoggieBandana Product Line
Sunshine Yellow
Fabric: Yellow
Stitching: Orange
Model: DB-CF-YLW
Ocean Blue
Fabric: Vibrant Blue
Stitching: Yellow
Model: DB-CF-BLU
Pasture Green
Fabric: Light Green
Stitching: Dark Green
Model: DB-CF-GRN
CarefreeSofter and lighter fabric, almost a little sheer. Once washed, the bandana feels silky smooth. Wrinkle resistant.
For additional fabric, sizing & care info, see product details page
Spring Green
Fabric: Vibrant Green
Stitching: White
Model: DB-RG-SGRN
Sand
Fabric: Sand
Stitching: Dark Brown
Model: DB-RG-SAND
Jungle Green
Fabric: Dark Brownish Green
Stitching: White
Model: DB-RG-JUNG
RuggedHeavy duty twill fabric. More durable for the pups who play rough, or just wanna look tough.
Pretty Pink
Fabric: Pink
Stitching: Red
Model: DB-CF-PINK
Red
Fabric: Red
Stitching: Pink
Model: DB-CF-RED
NEW! Pre-order ColorsCarefree Same soft and light fabric. Now with 3 new colors by popular demand.
Lavender
Fabric: Lavender
Stitching: Purple
Model: DB-CF-LAV
The EAT series has all the yummy things in the world... and some not so yummy. You’ll find different types of food and other “edible objects”. Like anything from Steak and Bone, to even Medicine for those poor puppies who are always “pharmaceutically dependent”.
In the PLAY series, you’ll find different types of toys or “play things”, from the common ones like Tree Branch and Tennis Ball to the not so common like a Ladybug!
The ENJOY series is where you’ll find all the good stuff in life. You’ll find different types of favorite activities like Swimming (or should we say “don’t ever wanna get out of the water”?), Car Ride, Napping During the Day, Howling to the moon and more!
In the BE series, you’ll find different glimpses of personality. Is your dog full of curiosity (Magnifying Glass)? Full of smart ideas (Light Bulb)? Or is he a silly clown (Clown)? A big furry lover (Heart)? You’ll find it all here.
DoggiePatch comes in 4 series, each representing a characteristic, a favorite food, activity or toy. So owners can personalize their DoggieBandana to show off the unique personality of their dogs.
DoggiePatch Product Line
For additional fabric & care info, see product details page.
Will work for bone:
Sit.
Beg.
Roll-over.
Give puppy eyes.
Oh, that bucket
o' chicken smells
soooo good. You know,
I'll stop staring if you
give me some.
Here �shy-�shy-�shy.
Here �shy-�shy.
Come to puppy.
My belly has room for
you. Here �shy-�shy.
Look at my face. Is this a face that would steal ham from your plate?
Really? Do you honestly believe that I don't know my pill is in that treat?
Hey, I know you went to the steakhouse, I smell mignon on you! Where's my doggie bag? Where? Where?
Throw it! Throw the ball! I'll get it and fetch it back. I promise! ...unless Mr. Bird distracts me again.
Throw it! Throw me
the branch! ...or throw
the fake one with the
squeaky thing inside.
I'm gonna getcha ladybug! I'm gonna getcha. Whoa! You’re so small. And fast! Geez, stay still!
Flying discs!
I’ll catch ’em high.
I’ll catch ’em low.
I’ll catch ’em just to get
on the Ellen Show.
““
We add halos to the dogs and dog owners.” – 2-time Customer
Starting bon�res,
roasting marshmellows,
�nding bugs I never see
at home. Camping is
awwwesome!
Yawn...
The sun's warm, my
pillow's toasty, perfect
time to curl up and fall
aslee-zZzZzZZZ.
A hiking we will go. A hiking we will go. Hi-ho, I’m furry yo. A hiking we will go.
Because I’m baaad. I’m baad. You know it. C’mon. Ow-ow-owwwwwww!
Should I tell him we
just missed our exit?
Nah... I wanna ride
for loooooonnger!
Ahhhhhhhhhhh. Now, scratch my tummy. Ahhhhhhh. Behind my ears. Ohhhhhh. My back, please. Oohhhhhhhhh.
No, I’m not coming
out of the water!
Dude, let me show you
my doggie paddle!
I �nd food. I �nd ants. I'll �nd my owner's underpants.
When you're down,
I'll be your clown.
Need some love?
Then I'm your pup!
I'm loving. I'm kind.
I'm the bestest friend
you’ll ever �nd.
I'm bright as a bulb, you know it! I even get those 5th grade game show questions right.
We had over 1000 Facebook fans in just 3 weeks!Fun Facts:
“Adopted Dogz Rock” PatchFREE with each bandana purchase, these badges of honor are perfect for new dog owners to “show off” their adopted pups to their friends and neighbors.
They create conversations on dog walks, they help point to-be adopters to your shelter.
“Rescued Dogz Rock” Patch
And... our “Badge of Honor”!
3-DoggiePatch ComboMix and Match any DoggiePatch design with this 3-DoggiePatch combo
Bandana n Patch ComboStart customizing the DoggieBandana right away with this Bandana n Patch combo! Each combo comes with 1 DoggieBandana and 1 DoggiePatch. Mix and Match any style and save!
Free Stickers
“Adopted Dogz Rock” StickersCelebrating animal adoption is what we’re all about! Come join our tribe! Spread the love, spread the word!
“Property of” StickersIT’S YOURS SO PUT A STICKER ON IT! Stick ‘em on your stuff, stick ‘em on your gears: snowboards, skateboards, book covers, laptops, doggie water bottles... anything!
Combo Pack Deals
Other Products
Countertop ModelMore economical. Great for stores with limited space.
Measurement:
8”w x 8”l x 20”h
2”, 4” and 6” metal hooks can be used.
Floor-standing ModelMost attractive to customers. Drives in more sale
Measurement:
Each panel measures 13.5”w x 60”h
2”, 4” and 6” metal hooks can be used.
Takes up 21”x21” total floor space, while using 4” hooks
Point of Purchase Displays
You can sell the DoggieBanana directly for maximum success, or you can put them on display
“ “What a conversation starter on dog walks! Neighbors would come up to me and ask where I adopted my dog, and we’d laugh about the “Scratching” patch ...
– Janine, Proud owner of a shelter dog
“ “I showed my friend Kayden the dog I got from the shelter, and he wants her mom to adopt a dog too! – Tim, an 8-year old Customer
Product Details
DoggieBandana Fabric Content:
Our Carefree line of DoggieBandana is made of 35% Cotton and 65% Polyester. Fabric has a softer and lighter feel, almost sheer. Once washed, the fabric feels silky smooth. Wrinkle resistant.
Our Rugged line of DoggieBandana is made of 80% Cotton and 20% Polyester. Fabric is in heavy duty twill, which makes it more durable.
DoggiePatch Fabric Content:
All of our DoggiePatches are made of 100% Polyester, iron-on glue excluded.
Product Origin:
Package printed & finished in the USA
Products made in China
Product Assembly:
All products assembled by workers with developmental disabilities from Partnerships with Industry in San Diego, a non-profit organization.
Product Care:
Machine washable with dark color clothing. Mesh laundry bag recommended. Use warm water. No bleach. Tumble dry low.
Small
Fits neck size 9.5” or less.
Great for small dogs like Malteses, Chihuahuas, Yorkies, West Highland Terriers etc and mixed-breed dogs with these parents. If it’s still too big, you can roll up the side before tying the knot.
Medium
Fits neck size 9.5”-20”.
Great for mid size dogs like Shelties, French Bulldogs, Collies, smaller size Golden Retrievers and Labrador Retrievers, etc. May also fit breeds like Greyhounds and Great Danes etc and mixed-breed dogs with these parents.
Large
Fits neck size 20” or more.
Great for large breed dogs or those with furry necks, like Rottweilers, Saint Bernards, Mastiffs, Newfoundlands, Bernese Mountain Dogs etc and mixed-breed dogs with these parents.
Fitting Guide
Price Sheet
All prices are MSRP. Please contact us for our very attractive reseller pricing.
By selling directly to you, we skip the middle man. So the additional profit goes back to you.
DoggieBandana, all styles:
Small ................................................................... $12.99
Medium, Large ............................................. $14.99
DoggiePatch:
All styles ............................................................ $3.49-$3.99
Other Popular Combos:
DoggieBandana n Patch Starter Kit:
(incl. 1 DoggieBandana & 1 DoggiePatch, mix-n-match)
Small .................................................................... $14
Medium, Large ............................................. $16
3-DoggiePatch Combo:
Mix-n-match .................................................... $9
1 Bandana = 1 lb of food to dogs waiting to be adopted
About Woof’s LifeFeeding Animals“1 Bandana = 1 lb of Food”. For each bandana we sell, 1 lb of food is donated to a shelter. That allows a dog to be feed for one or several days, extending his/her chance of being adopted.
Helping SheltersBig or small shelters and rescue organizations use our product to increase their revenue on every adoption they make.
Enabling HumansWe offer job opportunities to workers with developmental disabilities. Each one of our products is hand packaged by a team of very dedicated and proud individuals who are receiving job training and earning their own living. We just love their spirit!