Why accessibility is important for everyone Stephen Elsden Chief Executive, Compaid.
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Transcript of Why accessibility is important for everyone Stephen Elsden Chief Executive, Compaid.
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Why accessibility is important for everyone
Stephen Elsden
Chief Executive, Compaid
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“For disabled people, technology has made notable improvements in the quality of life. It is a source of life-enhancement, making existence easier and offering new opportunities”
Lorna Ridgway, 1985
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A visionary lady
• Lorna Ridgway founded Compaid in 1986
• Advent of personal computing for all
• Input devices for controlling PCs
• Accessible software for learning disabilities
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Compaid today
• 1,600 disabled clients in and around Kent
• Leading full and active lives
• Digital skills training, transport, payroll
• Digital inclusion, social inclusion, financial
inclusion
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Getting disabled people online
• Digital skills training for over 500 disabled adults
each month
• Over 8,000 training sessions delivered last year
• Dedicated training centre in Paddock Wood
• Working with Job Centres and Housing
Associations
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An online society
• The internet was accessed every day by 78% of
UK adults (39.3 million)
• Social networking was used by 61% of adults
• In 2015, 76% of adults bought goods or services
online
• In 2015 86% of households had internet access
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An online society
In 2015, the most common reason for using the
internet to interact with public authorities or
services was to obtain information from
websites, (33% of adults), followed by
submitting completed forms (30%) and
downloading official forms (24%).
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Mapping the digital divide
73
27
% Internet use among disabled people
UsedNot Used
89
11
% Internet use among all UK adults
UsedNot Used
Use of Internet between Jan-March 2015 (Office of National Statistics)
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Mapping the digital divide
3.3
2.6
UK adults who have not used the internet (m)
DisabledNon-disabled
Use of Internet between Jan-March 2015 (Office of National Statistics)
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Do we know our audience?
• Public services – for the general public
• Busy, often chaotic lives
• Suspicion, mistrust of authorities
• Limited access to new technology
• Drivers, not mechanics
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Barriers to digital inclusion
• Access to the right technology
• Finances
• Confidence
• Security fears
• Knowledge
• Skills
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Hurdling the barriers
• Smartphones, tablets, digital television
• Libraries, community centres, free wifi
• Group support, at steady pace
• E-safety
• Young supporting the old
• Person-focussed training
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Opening all channels
• Digital first, not digital by default
• Phone, post and face to face still needed
• Some customers will never migrate
• High, complex needs can’t be met simply or
cheaply
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Service is a two-way process
• Don’t disguise inaccessible processes
• Consider the customer’s journey
• Barriers may be hidden – email, Captcha, etc
• Ensure good online and offline support
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Mainstreaming the internet
• Accessibility is good for everyone
• Involve disabled people in user testing
• Test with access devices – The Grid, Dragon
• Multiple browser versions
• Avoid inaccessible plug-ins, Flash, Captcha
• Keep sites simple