who wants to goes to space?

but he is

NOT A CONQUEROR

The fake feeling The real feeling

usual TOURIST• commom• individual; selfish

• ephemeral experience

• The fake feeling

• pioneer• reveal to the people

• share the experience

• The real feeling

CONQUEROR

X

not an usual tourist

He´s a diver, has a Timberland, owns an off road SUV(in the city)...

He tries to be a conqueror:

russell davies:

My first comment is entirely subjective, so you can ignore it if you like. But these charts seem very busy, they’re hard to look at.

russell davies:

My first comment is entirely subjective, so you can ignore it if you like. But these charts seem very busy, they’re hard to look at.

proposition

company that takes tourists to space

give access to the inaccessible make DREAMS come TRUE

REVEAL THE MAGIC TRICK

CONQUEROR DESERVEcompany that makes a CONQUEROR DESERVE it

MONEY IS WORTHLESS

the REAL FEELING

MUST BE DESERVED

PRIDE - RESPECT - MEMORABLE

russell davies:

Going beyond money is good, interesting. Not sure you needed the preceeding

stuff about the audience, you

could have gone straight to this. And

imagine how interesting a

chart that started off as

‘Money is Worthless’ would have

been. A Russian billionaire would pay

attention at

this point.

russell davies:

Going beyond money is good, interesting. Not sure you needed the preceeding

stuff about the audience, you

could have gone straight to this. And

imagine how interesting a

chart that started off as

‘Money is Worthless’ would have

been. A Russian billionaire would pay

attention at

this point.

CHALLENGE themit´s not about buying a space travel, but having a chance

to compete for itafter buying a ticket to participate, they will have TO WIN a series of tests, and prove to be one, among only few, able to travel to space.

how to create the real feeling?

first, you MUST win

then, WE LET you pass

inspiration: sphinx

“Deserve the history”(slogan)

we present...

SFYNXspace conquest agency

(company´s name)

You have to

PROVE

BATTLES TO WIN•resistence

•intelligence

•perseverance

•feeling•bravery

russell davies:

Again, good thought but could have

been shorter - “You can’t buy a place in space - you have to

win it.”

russell davies:

Again, good thought but could have

been shorter - “You can’t buy a place in space - you have to

win it.”

communication

Press kits (publicity)

• hotsiteƛ broadcast stagesƛ exclusive film campaign for internet

All time, all around the world - WEB • viral

• blogs• riddles

Main - outdoor media

Have to search on the stars

• inflatable space buses: spreaded throughout the main cities of the world

DREAM

russell davies:

Would you really need all this?

People around the world are competing for

a place in space, why do

you need posters?

russell davies:

Would you really need all this?

People around the world are competing for

a place in space, why do

you need posters?

always in touch

• takes pictures• calls family and friends

on a Trip, everybody

and everybody needs to

SHOW THEIR CONQUEST

connected with the

“real world”

“real world”(family, career,desires, bills...)

Always need to feel

Reality show concept• broadcast the battles by net• broadcast the trip by TV in an every day show• get sponsors / partners

So, we will give them...

SFYNXTHANX,