What is iBeacon?What are its Business Advantages?

Content● Introduction

● What is iBeacon?

● Advantages of iBeacon

○ Tracking

○ Automation

○ Cost Effectiveness

○ Micro Location

● How to Integrate?

● How can we help you?

Introduction

Have you ever wished that as soon as you step into a café, all the

alerts and offers get automatically displayed on your mobile

screen?

Have you ever yearned for a technology that could help you draw an

analysis on all of the people who storm in your shop?

If yes, then it is the time for you to rejoice as Apple’s iBeacon is an

innovation that could help in fulfilling all these desires.

What is iBeacon?iBeacon is Apple’s technology standard that is all set to create a revolution in the business world.

Helps an Android or iOS application to detect the presence of an iOS device, as soon as it comes

in a considerable distance from the iBeacon.

It is based on the Bluetooth Low Energy (BLE) Wireless Technology.

It requires two simple things:

a broadcaster (Bluetooth based iBeacon device)

a receiver (iOS device with the app).

The broadcaster broadcasts signals, and as soon as the receiver comes in its proximity, it

receives those signals and responds accordingly.

ExampleJust imagine that you are walking in the market with an iPhone 6 in your hand. You are extremely hungry and are

looking for a food outlet. Suddenly, the Burger King’s app in your phone starts giving an alert and provides you

with a navigation map of the Burger King even from a distance of 50 meters (which happens to be its beacon

zone).

You are elated, and you follow the directions and go inside Burger King. As soon as you enter, the beacon of Burger

King detects your presence through the app on your iPhone and the door automatically opens the door for you.

When you go to the counter, the app through the Burger King beacon gives you suggestions and recommendations

and tells you about all the ongoing offers and promotional codes. Finally after placing the order you could even

make payments without doing a thing.

US Number:

T: +1 347-630-9630

(0400 – 1330 HRS EST)

UK Number:

T: +44 1923-606-162

(0900 – 1900 HRS GMT)

Australia Number:

T: +61 2-8015-5687

(1300 - 2300 HRS AEST)

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Advantages of iBeaconAs a business firm, you might ask about the various advantages of employing iBeacon. So here are

some of the most exceptional and path breaking advantages offered by this technology:

Tracking

Automation

Cost Effectiveness

Micro Location

Follow next slides for details….

TrackingAs a business firm, your main target is to know about the satisfaction level of your customer.

The iBeacon technology precisely works for the same.

Through iBeacon, you could analyze the various statistics related to the customer without any extra

effort.

As soon as a customer walks into your store, you could meet up to his demands without even

deploying any employee for him.

You could keep a track at your employees and monitor that employee came when, or at what time of

the day does your store get the maximum footfalls.

AutomationOne of the most important advantages of iBeacon is automation.

As soon as people having your mobile app in their smartphones enter your store, the doors would

be automatically opened for them through iBeacon.

You could also use this technology as an advertising medium.

For example, as soon as the person crosses a particular checkpoint, he could be greeted about all

the recent products in your store.

Cost EffectivenessUnlike NFC, iBeacon could prove to be very cost efficient.

The range of NFC is only up to 0.20 meters while that for iBeacon is up to 50 meters.

So you could imagine the cost that you would have to incur if you set up NFCs in your office rather

than iBeacons.

Also, the hardware of Beacon is considerably cheaper and could be installed anywhere at a

considerably low cost.

Micro LocationThough GPS offers the best navigation and tracking but it is observed that GPS does not prove to

be beneficial inside any building.

But with iBeacon’s micro location geofencing, you could conveniently set up navigation even inside

your office premises.

US Number:

T: +1 347-630-9630

(0400 – 1330 HRS EST)

UK Number:

T: +44 1923-606-162

(0900 – 1900 HRS GMT)

Australia Number:

T: +61 2-8015-5687

(1300 - 2300 HRS AEST)

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How To Integrate iBeacon In Business?Though even now, iBeacons are scarcely available but still, you could expect to get it in the coming

months.

You just need simple iBeacon hardware, and it could ceaselessly attach to the wall or on any

counter with a battery enabled Bluetooth connection.

You must have an Android or iOS app and your potential customer too might own an iOS device with

your app installed.

As soon as the person would be in the range of your iBeacon, all the desired functionalities would

be made available.

How we can help with iBeacon?At PixelCrayons, we are consistently working towards incorporating and harnessing new

technologies and, therefore, offer all kind of support for iBeacon.

If you wish to encompass this revolutionary technology in your business, then we would be more

than delighted to assist you by developing the iBeacon enabled apps for your business

model.

So, if you want to take a step closer to innovation through iBeacon, then you could unhesitatingly

drop us a line.

Reach Us At :-

Facebook : https://www.facebook.com/PixelCrayons

Twitter: https://twitter.com/PixelCrayons

Google+: https://plus.google.com/+Pixelcrayons/posts

LinkedIn: https://www.linkedin.com/company/pixelcrayons

Contact Details

US Number:

T: +1 347-630-9630

(0400 – 1330 HRS EST)

UK Number:

T: +44 1923-606-162

(0900 – 1900 HRS GMT)

Australia Number:

T: +61 2-8015-5687

(1300 - 2300 HRS AEST)

Thank You!