What Do I Say on Social Media
9
Frithjof [fridge- off] Petscheleit
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In today's episode of http://20minute.academy I talk about what to say on Social Media. Often beginners in Content Marketing don't know what to say. Here is some help
Transcript of What Do I Say on Social Media
Frithjof [fridge-off]Petscheleit
What to Say?
WHAT DO I WRITE ABOUT•what you know that they
don’t
•what you have access to that they don’t
• “original” isn’t required… just be interesting and relevant
HOW MUCH IS ENOUGH
LESSIS MORE.FOCUS. 38%
WHAT DO I WRITE ABOUT• repurpose + reuse
6
post + video = 100% more engagement
GOT PICS?
post + picture = 120% more engagement
post + photo album = 180% more engagement
Source: Facebook, “Best Practices for your Page and media strategy” (March 2012)
38%
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