What Apple's iOS 5 Means for Marketers
-
Upload
ben-gaddis -
Category
Technology
-
view
21.161 -
download
2
description
Transcript of What Apple's iOS 5 Means for Marketers
![Page 1: What Apple's iOS 5 Means for Marketers](https://reader033.fdocuments.us/reader033/viewer/2022051816/547127c2b4af9fbe0a8b4afc/html5/thumbnails/1.jpg)
The most important things to know aboutiOS 5 and how it will affect marketers
555555555555THINGSTHINGSTHINGSTHINGSTHINGSTHINGSTHINGSTHINGSTHINGSTHINGSTHINGSTHINGSTHINGSTHINGSTHINGSTHINGSTHINGSTHINGSThe most important things to know about
iOS 5 and how it will affect marketers
![Page 2: What Apple's iOS 5 Means for Marketers](https://reader033.fdocuments.us/reader033/viewer/2022051816/547127c2b4af9fbe0a8b4afc/html5/thumbnails/2.jpg)
was revealed yesterday
iOS 5iOS 5iOS 5iOS 5iOS 5iOS 5was revealed yesterday
![Page 3: What Apple's iOS 5 Means for Marketers](https://reader033.fdocuments.us/reader033/viewer/2022051816/547127c2b4af9fbe0a8b4afc/html5/thumbnails/3.jpg)
what does it mean for marketers?
![Page 4: What Apple's iOS 5 Means for Marketers](https://reader033.fdocuments.us/reader033/viewer/2022051816/547127c2b4af9fbe0a8b4afc/html5/thumbnails/4.jpg)
New notification centerNew notification centerNew notification centerNew notification centerNew notification centerNew notification centerNew notification centerNew notification center11111111
![Page 5: What Apple's iOS 5 Means for Marketers](https://reader033.fdocuments.us/reader033/viewer/2022051816/547127c2b4af9fbe0a8b4afc/html5/thumbnails/5.jpg)
Makes iOS devices more engaging at all timesNew notification centerNew notification centerNew notification centerNew notification centerNew notification centerNew notification centerNew notification centerNew notification center11111111
![Page 6: What Apple's iOS 5 Means for Marketers](https://reader033.fdocuments.us/reader033/viewer/2022051816/547127c2b4af9fbe0a8b4afc/html5/thumbnails/6.jpg)
Notifications on the lock screen are easy to scanNew notification centerNew notification centerNew notification centerNew notification centerNew notification centerNew notification centerNew notification centerNew notification center11111111
![Page 7: What Apple's iOS 5 Means for Marketers](https://reader033.fdocuments.us/reader033/viewer/2022051816/547127c2b4af9fbe0a8b4afc/html5/thumbnails/7.jpg)
Allows marketers to use notifications in a muchmore effective way
New notification centerNew notification centerNew notification centerNew notification centerNew notification centerNew notification centerNew notification centerNew notification center11111111
![Page 8: What Apple's iOS 5 Means for Marketers](https://reader033.fdocuments.us/reader033/viewer/2022051816/547127c2b4af9fbe0a8b4afc/html5/thumbnails/8.jpg)
Twitter integrationTwitter integrationTwitter integrationTwitter integrationTwitter integrationTwitter integrationTwitter integrationTwitter integration22222222222
![Page 9: What Apple's iOS 5 Means for Marketers](https://reader033.fdocuments.us/reader033/viewer/2022051816/547127c2b4af9fbe0a8b4afc/html5/thumbnails/9.jpg)
Single sign-on means easy sharing from all appsTwitter integrationTwitter integrationTwitter integrationTwitter integrationTwitter integrationTwitter integrationTwitter integrationTwitter integrationTwitter integrationTwitter integrationTwitter integration22222222222
![Page 10: What Apple's iOS 5 Means for Marketers](https://reader033.fdocuments.us/reader033/viewer/2022051816/547127c2b4af9fbe0a8b4afc/html5/thumbnails/10.jpg)
And easy photo sharing, tooTwitter integrationTwitter integrationTwitter integrationTwitter integrationTwitter integrationTwitter integrationTwitter integrationTwitter integrationTwitter integrationTwitter integrationTwitter integration22222222222
![Page 11: What Apple's iOS 5 Means for Marketers](https://reader033.fdocuments.us/reader033/viewer/2022051816/547127c2b4af9fbe0a8b4afc/html5/thumbnails/11.jpg)
200 million iOS devices + Twitter integration= mass reach
Twitter integrationTwitter integrationTwitter integrationTwitter integrationTwitter integrationTwitter integrationTwitter integrationTwitter integration22222222222
![Page 12: What Apple's iOS 5 Means for Marketers](https://reader033.fdocuments.us/reader033/viewer/2022051816/547127c2b4af9fbe0a8b4afc/html5/thumbnails/12.jpg)
PC FreePC FreePC FreePC FreePC FreePC FreePC FreePC FreePC FreePC FreePC Free33333333333
![Page 13: What Apple's iOS 5 Means for Marketers](https://reader033.fdocuments.us/reader033/viewer/2022051816/547127c2b4af9fbe0a8b4afc/html5/thumbnails/13.jpg)
No longer have to plug in to download updates,music or apps
PC FreePC FreePC FreePC FreePC FreePC FreePC FreePC FreePC FreePC FreePC Free33333333
![Page 14: What Apple's iOS 5 Means for Marketers](https://reader033.fdocuments.us/reader033/viewer/2022051816/547127c2b4af9fbe0a8b4afc/html5/thumbnails/14.jpg)
Marketers and developers no longer have to worryabout users having the latest version of the OS
PC FreePC FreePC FreePC FreePC FreePC FreePC FreePC Free33333333
![Page 15: What Apple's iOS 5 Means for Marketers](https://reader033.fdocuments.us/reader033/viewer/2022051816/547127c2b4af9fbe0a8b4afc/html5/thumbnails/15.jpg)
iCloudiCloudiCloudiCloudiCloudiCloudiCloudiCloud44444444
![Page 16: What Apple's iOS 5 Means for Marketers](https://reader033.fdocuments.us/reader033/viewer/2022051816/547127c2b4af9fbe0a8b4afc/html5/thumbnails/16.jpg)
Brings all of your data to all of your devicesiCloudiCloudiCloudiCloudiCloudiCloudiCloudiCloudiCloudiCloudiCloud44444444
![Page 17: What Apple's iOS 5 Means for Marketers](https://reader033.fdocuments.us/reader033/viewer/2022051816/547127c2b4af9fbe0a8b4afc/html5/thumbnails/17.jpg)
Since your data goes with you, now thesebecome mobile devices as well
iCloudiCloudiCloudiCloudiCloudiCloudiCloudiCloud44444444444
![Page 18: What Apple's iOS 5 Means for Marketers](https://reader033.fdocuments.us/reader033/viewer/2022051816/547127c2b4af9fbe0a8b4afc/html5/thumbnails/18.jpg)
Consumers will experience your brand across all platforms,and expect you to provide a great experience in doing so
iCloudiCloudiCloudiCloudiCloudiCloudiCloudiCloudiCloudiCloudiCloud44444444
![Page 19: What Apple's iOS 5 Means for Marketers](https://reader033.fdocuments.us/reader033/viewer/2022051816/547127c2b4af9fbe0a8b4afc/html5/thumbnails/19.jpg)
iMessageiMessageiMessageiMessageiMessageiMessageiMessageiMessageiMessageiMessageiMessage55555555
![Page 20: What Apple's iOS 5 Means for Marketers](https://reader033.fdocuments.us/reader033/viewer/2022051816/547127c2b4af9fbe0a8b4afc/html5/thumbnails/20.jpg)
Much like Blackberry Messenger, integrated messagingwill spur a new channel that users will flock to
iMessageiMessageiMessageiMessageiMessageiMessageiMessageiMessage55555555
![Page 21: What Apple's iOS 5 Means for Marketers](https://reader033.fdocuments.us/reader033/viewer/2022051816/547127c2b4af9fbe0a8b4afc/html5/thumbnails/21.jpg)
Brands will need to understand how to become partof that conversation
iMessageiMessageiMessageiMessageiMessageiMessageiMessageiMessage55555555