Welcome Back
4
PR ecedent Public Relations Student Society of America Issue Four January 18, 2012 University of Georgia Drewry Chapter http://ugaprssa.org Why join PRSSA? I f this is your first me vising, we welcome you and hope this is the beginning of a great professional relaonship. For some of you, this is your last semester as a member, and we look forward to helping you launch your career. Our UGA chapter is one of the largest in the world. Throughout the years we have built a solid reputaon of excellence. We have won naonal Teahan Awards and the Bateman Compeon twice. In addion, we have been recognized on campus with four S.O.A.R. awards. Our members receive highly coveted internships and entry-level jobs. • Naonal PRSSA Scholarships (prssa.org) • Leadership opportunies (execuve board, commiee chairs) • Real world experience (Creave Consultants–our student-run PR firm) • Networking opportunies (ADPR Connecon, Real World, Washington DC Agency Tour, New York trip, PRSA/GA luncheons) • Personal aenon by professionals (agency tours and shadowing appointments) • Public service opportunies on and off campus • Porolio building (wring, eding, designing, event planning and speaking) Happy New Year PRSSA members! I’m proud to be your faculty advisor and my door is open to you whenever you need advice or just want to talk. Your professional advisor, Jessica Lai, will be a great resource for you. She is a UGA grad and a former PRSSA execuve board member. She knows the Atlanta area well, so get to know her. Let PRSSA help you win the networking game and get the internship and job you really want. Dr. Betty Jones “e mentoring committee seeks to help the younger members get to know some of the older members. Not only can they make new friends, but they can learn a lot about of public relations, as well as a few of the tips and tricks the older members have learned from previous experience.” –Ryan Monahan, Mentor Committee Chair Be on the lookout for upcoming mentoring events to enhance your PRSSA expperience. Mark your calendars Embrace your mentor How will you benefit by being a member of PRSSA? • Jan. 28: PR Workout • Feb. 15: Deadline for PRSSA dues and applications • Feb. 17: PR Real World in Atlanta • Feb. 22-25: Washington D.C. Trip • March 12-16: Spring Break
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The first PRecedent of the 2012 Spring semester.
Transcript of Welcome Back
PRecedentPublic Relations Student Society of America
Issue Four January 18, 2012 University of Georgia Drewry Chapter http://ugaprssa.org
Why join PRSSA?If this is your first time visiting, we welcome you and
hope this is the beginning of a great professional relationship. For some of you, this is your last semester as a member, and we look forward to helping you launch your career.
Our UGA chapter is one of the largest in the world. Throughout the years we have built a solid reputation of excellence. We have won national Teahan Awards and the Bateman Competition twice. In addition, we have been recognized on campus with four S.O.A.R. awards. Our members receive highly coveted internships and entry-level jobs.
• National PRSSA Scholarships (prssa.org) • Leadership opportunities (executive
board, committee chairs)• Real world experience (Creative
Consultants–our student-run PR firm)• Networking opportunities (ADPR
Connection, Real World, Washington DC Agency Tour, New York trip, PRSA/GA luncheons)
• Personal attention by professionals (agency tours and shadowing appointments)
• Public service opportunities on and off campus
• Portfolio building (writing, editing, designing, event planning and speaking)
Happy New Year PRSSA members!
I’m proud to be your faculty advisor and my door is open to you whenever you need advice or just want to talk. Your professional advisor, Jessica Laiti, will be a great resource for you. She is a UGA grad and a former PRSSA executive board member. She knows the Atlanta area well, so get to know her.
Let PRSSA help you win the networking game and get the internship and job you really want. Dr. Betty Jones
“The mentoring committee seeks to help the younger members get to know some of the older members. Not only can they make new friends, but they can learn a lot about of public relations, as well as a few of the tips and tricks the older members have learned from previous experience.”–Ryan Monahan, Mentor Committee Chair
Be on the lookout for upcoming mentoring events to enhance your PRSSA expperience.
Mark your calendars
Embrace your mentor
How will you benefit by being a member of PRSSA?
• Jan.28:PR Workout• Feb.15:Deadline for PRSSA dues
and applications• Feb.17:PR Real World in Atlanta• Feb.22-25: Washington D.C. Trip• March12-16:Spring Break
Does your student organizati on struggle with how to recruit new members? Does planning
an event or fundraiser overwhelm you? Does it frustrate you to promote your club via social media? Student organizati on leaders across campuses oft en struggle with these issues. However, UGA’s Public Relati ons Student Society of America (PRSSA) can help. We invite your members to att end our third annual PR Workout, a student-led PR conference devoted to teaching campus organizati ons good PR strategies. The conference will be held Saturday, Jan. 28, on the fi rst fl oor of the Tate Center. Registrati on begins at 9:45 a.m., and sessions run from 10 a.m. to noon. At PR Workout you will att end 30-minute sessions on how to:
PRSSA members will lead the sessions and discuss ways to implement these aspects of PR eff ecti vely to your organizati ons. Students who att end will receive a packet with handouts from each session so they can take the informati on back to their organizati ons. At PR Workout, our guests will receive invaluable PR training, and our student speakers will gain great
presentati on experience. Our goal is that students leave PR Workout with stronger public relati ons skills that will strengthen their organizati on.
If you or your classmates or friends are involved in a campus organizati on, please consider att ending PR Workout on January 28. The registrati on fee is $15 and the deadline is Wednesday, Jan. 25. For more informati on or to register online, please visit our website at: htt p://prworkout2012.wordpress.com.
Does your student organizati on struggle with how to recruit
PRSSA members will lead the sessions and discuss ways to implement
Flex your PR Muscles
When: Jan. 28Where: Tate CenterWho: anyone, any organizati onCost: $15 in advanceDeadline: Jan. 25
Sessions:• Event Planning• Legaliti es• Social Media• Recruiti ng• Media Relati ons
Workout Summary
• Plan successful events• Raise funds eff ecti vely• Recruit new members• Use social media• Establish good media relati ons• Understand campus legaliti es
Bott om right and below: Ashley Biondich, Paula Bryant and Katelyn Fish, senior PRSSA members, att ended PR Real World 2011 where they networked with professionals.
Right: A group of UGA PRSSA members pose for PR Real World 2011’s twitt er hashtag photo. There is a career fair, luncheon with the PRSA Georgia chapter and breakout sessions led by the top profesionals in the PR industry.
Network with professionals and learn more about the Real World of PR!
Many PR students, overwhelmed and uncertain of their opti ons, fear the day they graduate college and enter the “real world.” Fortunately, PRSA off ers an opportunity for students to gain knowledge about
the professional environment not found in the classroom. On Friday, Feb. 17, PRSSA members from across the Southeast will be welcomed by area professionals at the annual Real World PR conference, held in Atlanta’s Loudermilk Center.
Att endees of Real World PR can expect to gain insight on the “real world” of PR aft er college through a series of interacti ve panel discussions and a keynote address. Also, students can opti mize their networking opportuniti es at a resume criti que and career expo.
UGA PRSSA members are encouraged to att end and can receive funding to cover the $70 registrati on fee through Grady College’s Yarbrough scholarship. Carpooling to Atlanta will be organized, as well. Those interested in more informati on or to register for Real World PR can visit www.prsageorgia.org.
Spring Schedule: Tate 480, 6:30 p.m.Jan. 18: Communications21Feb. 1: TBAFeb 15: Coca-Cola’s Scott Williamson
Other eventsFeb. 17: Real World ConferenceFeb. 22-25: D.C. Agency Tour
If you want to write an article for the PRecedent or a blog please email them to
PR ecedent
2011-2012PRSSAExecutive Board
PresidentCarly [email protected]@carlynashVice PresidentSarah [email protected]@sarahvarnerCreative Consultants Director Hannah [email protected]@hberleTreasurer Dave [email protected]@daveadamzSocial Media DirectorKatelyn [email protected] DirectorHeather [email protected]@HLKevernHistorian Katie [email protected] @kstrasberg89
Publications EditorMeagan [email protected]@mrkelley
SecretaryTina [email protected]@tinatheriault
Faculty AdvisorDr. Betty [email protected] Consultants AdvisorKristen [email protected] AdvisorJessica [email protected]@jlaiti
Who You Should be Following on Twitter
@prsarahevans: PR. Social Media Correspondent. Animal lover. Birthed Twitter industry chats. #journchat #commentz [email protected] the Twitter stream. · http://sevansstrategy.com
@Mashable: The largest independent news source covering web culture, social media and tech. Updates from @mashable staff. Tweet @mashablehq for questions and comments.
@BeEverywhere: We blend digital, social, experiential, and traditional marketing tactics and solve problems for our clients. Social Media Guinness Record holder #beatcancer
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