[Webinar preview] future of merchandising

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[PREVIEW] THE FUTURE OF MERCHANDISING: Using data to drive merchandising decisions 1

Transcript of [Webinar preview] future of merchandising

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[PREVIEW] THE FUTURE OF MERCHANDISING:

Using data to drive merchandising decisions

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Merchandising Biggest Challenge Understanding Customer Preferences

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Some common merchandising challenges faced by online retailers

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CASE #1 – TOO MANY QUERIES TO MERCHANDISE

… over 100,000 unique queries

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MERCHANT PAIN POINT #1

18% queries Generate 63% of revenue

82% queriesGenerate 37% of

revenue

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MERCHANT PAIN POINT #2

2 = Hours to analyze and merchandise one query

80 = Total queries analyzed per month

18,000 = Total number of queries

0.0044% = Total queries analyzed and merchandised per month

… less than 1% of the total queries are merchandised

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THE RESULT – IRRELEVANT/OUTDATED RESULTS

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Learn how retailers are using data insights to tackle these merchandising challenges

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BOOST RESULTS BASED ON DATA INSIGHTS

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FAST SLOTTING HIGH CONVERTING PRODUCTS

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WHY SHOULD YOU ATTEND?

• Learn how 3 top retailers leverage data to power merchandising decisions

• Understand customer preferences and paths to purchase

• Learn how data insights can deliver highly targeted search results, and an enhanced customer experience.

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Webinar DetailsDate: 6th April, 2016Time: 02:00 PM EST | 11:00 AM PSTDuration: 30 minutes

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Thank You!