Wayne Pua SM Portfolio

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Wayne Pua

Transcript of Wayne Pua SM Portfolio

  • Wayne Pua

  • My Work at

  • Capitalized on important sports talk in local markets to spread awareness of local handles

  • Looked for opportunities

  • Saw an opportunity

  • Capitalized on trending topics

  • Made a memory

  • Made personalized menus for winners of a contest

  • My Work at

  • I helped drive Likes by talking with ICONic Boyz fans who posted on Kmarts wall and by asking them to tell their friends to like us so Kmart

    will sell ICONic Boyz apparel.

  • Kmart has been receiving a lot more positive feedback since then. Positive feedback has risen approximately 10%.

  • My Work at

  • Created Conversations with Influencers

  • Organized a Holiday Video for Clients

  • Utilized Engaging Content for Industry Professionals

  • My Work at

  • Engaged with Fans

  • Beat Numbers From The Year Before

    16% increase in New Fan Growth for Facebook 3x the amount of Stories Created by 3x the amount of users 20% increase in New Follower Growth for Twitter 3x the amount of Retweets on Twitter Spent less money on Paid Reach/Social Ads

  • Shared Stories

    Wayne PuaSlide Number 2Capitalized on important sports talk in local markets to spread awareness of local handlesLooked for opportunitiesSaw an opportunityCapitalized on trending topicsMade a memoryMade personalized menus for winners of a contestSlide Number 9I helped drive Likes by talking with ICONic Boyz fans who posted on Kmarts wall and by asking them to tell their friends to like us so Kmart will sell ICONic Boyz apparel. Kmart has been receiving a lot more positive feedback since then. Positive feedback has risen approximately 10%. Slide Number 12Created Conversations with InfluencersOrganized a Holiday Video for ClientsUtilized Engaging Content for Industry ProfessionalsSlide Number 16Engaged with FansBeat Numbers From The Year BeforeShared Stories