Wayne Brown Racing Is Seeking Marketing Partners For The 2006 Racing Season… …We’d Like To...

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Wayne Brown Racing Is Seeking Marketing Wayne Brown Racing Is Seeking Marketing Partners For The 2006 Racing Season… Partners For The 2006 Racing Season… We’d Like To Showcase The DFW Area We’d Like To Showcase The DFW Area Buffalo Wild Wings Through Auto Racing! Buffalo Wild Wings Through Auto Racing!

Transcript of Wayne Brown Racing Is Seeking Marketing Partners For The 2006 Racing Season… …We’d Like To...

Page 1: Wayne Brown Racing Is Seeking Marketing Partners For The 2006 Racing Season… …We’d Like To Showcase The DFW Area Buffalo Wild Wings Through Auto Racing!

Wayne Brown Racing Is Seeking Wayne Brown Racing Is Seeking Marketing Partners For The 2006 Marketing Partners For The 2006

Racing Season…Racing Season…

……We’d Like To Showcase The DFW We’d Like To Showcase The DFW Area Area

Buffalo Wild Wings Through Auto Buffalo Wild Wings Through Auto Racing!Racing!

……We’d Like To Showcase The DFW We’d Like To Showcase The DFW Area Area

Buffalo Wild Wings Through Auto Buffalo Wild Wings Through Auto Racing!Racing!

Page 2: Wayne Brown Racing Is Seeking Marketing Partners For The 2006 Racing Season… …We’d Like To Showcase The DFW Area Buffalo Wild Wings Through Auto Racing!

Wayne Brown Racing Is Offering Marketing Wayne Brown Racing Is Offering Marketing & Advertising Packages For The 2006 & Advertising Packages For The 2006

Racing Season!Racing Season!

• We have a package for you that is as hot as the wings at BWW!

• Get great regional & national exposure through a variety of marketing & advertising mediums!

• Packages can be expanded into the following race seasons!

Page 3: Wayne Brown Racing Is Seeking Marketing Partners For The 2006 Racing Season… …We’d Like To Showcase The DFW Area Buffalo Wild Wings Through Auto Racing!

The Driver…The Driver…

• 10 years racing experience• Always a top contender• Very popular with fans &

promoters

Wayne Brown

For more information, please go to www.cwb15.com

Page 4: Wayne Brown Racing Is Seeking Marketing Partners For The 2006 Racing Season… …We’d Like To Showcase The DFW Area Buffalo Wild Wings Through Auto Racing!

How We Can Help You Reach Your Potential How We Can Help You Reach Your Potential CustomersCustomers

• Businesses utilizing the auto racing industry as an advertising medium develop long-term loyal customers

• Auto racing has become the United States largest spectator sport, mainly due to corporate involvement!

• Corporations of all sizes realize the benefit of becoming a part of the excitement auto racing generates!

YouYour

Customer

Your Product

Page 5: Wayne Brown Racing Is Seeking Marketing Partners For The 2006 Racing Season… …We’d Like To Showcase The DFW Area Buffalo Wild Wings Through Auto Racing!

Marketing Marketing StrengthsStrengths

Team

Depth ofCrew

Dee

p In

dust

ry

Con

nect

ions

15 Years In The

Industry

Pro

fess

iona

l M

arke

ting

Cap

abili

ties

RaceSeries

Reg

iona

lEx

posu

re

Co-OpOpportunities

Tar

get

edA

ud

ien

ce

Ever-Growing

Popularity

Unique M

arketing

Opportunities

Car

#1 Equipment

Exp

erie

nce

Access To

Latest Equipment

Page 6: Wayne Brown Racing Is Seeking Marketing Partners For The 2006 Racing Season… …We’d Like To Showcase The DFW Area Buffalo Wild Wings Through Auto Racing!

Key BenefitsKey Benefits

• The flexibility of designing a program that effectively works for YOUR business needs

• Regional coverage ensures excellent recognition

• Creative marketing allows us both to “sell” your business in a multitude of ways

• We have some excellent ideas on how we can provide effective results to the DFW area Buffalo Wild Wings properties

Page 7: Wayne Brown Racing Is Seeking Marketing Partners For The 2006 Racing Season… …We’d Like To Showcase The DFW Area Buffalo Wild Wings Through Auto Racing!

2006 Market Location Map2006 Market Location Map

40+ Events Planned For 2006! 40+ Events Planned For 2006!

I-30 SpeedwayI-30 SpeedwayLittle RockLittle Rock

Cowtown SpeedwayCowtown SpeedwayFt. WorthFt. Worth

Devils Bowl SpeedwayDevils Bowl SpeedwayDallasDallas

Hot Rod HillHot Rod HillCollege StationCollege Station

This type of racing is veryThis type of racing is verypopular nationwide. We popular nationwide. We can travel outside of thiscan travel outside of thisarea if needed!area if needed!

Page 8: Wayne Brown Racing Is Seeking Marketing Partners For The 2006 Racing Season… …We’d Like To Showcase The DFW Area Buffalo Wild Wings Through Auto Racing!

A Variety Of Flexible And EffectiveA Variety Of Flexible And EffectiveMarketing Packages Are Available!Marketing Packages Are Available!

• Track Promotions• Radio/TV/Print Collateral• Out-Of-Home Advertising

• Online Advertising• Team Apparel

• In-House Marketing/Advertising Capabilities

• On-Site Promotions At Each DFW Buffalo Wild Wings Property!

We’d Like The We’d Like The Opportunity Opportunity

To Develop A Package To Develop A Package That Works Best For That Works Best For

YOU!YOU!

Page 9: Wayne Brown Racing Is Seeking Marketing Partners For The 2006 Racing Season… …We’d Like To Showcase The DFW Area Buffalo Wild Wings Through Auto Racing!

Here Is An Example Of What We Can Here Is An Example Of What We Can Offer Buffalo Wild Wings For The 2006 Offer Buffalo Wild Wings For The 2006 Season:Season:• Signage on race car, hauler, team apparel, driver

uniform & our website – we are very workable on location of logo and placement throughout these key marketing components

• Track promotions to drive spectators to your properties (please ask us for details, you’ll like it!)

• Ability to buy our team apparel at cost - to sell to your customers as well as your team members

• One appearance, with car, at each DFW area BWW location

• We can develop another track promotion involving coupons for distribution to spectators - and we are open to discussing other ideas that you may have

and more!This package is priced very reasonably, per DFW store.

Page 10: Wayne Brown Racing Is Seeking Marketing Partners For The 2006 Racing Season… …We’d Like To Showcase The DFW Area Buffalo Wild Wings Through Auto Racing!

Here’s another example of what we can offer:For example, the domain name BWW15.com is available. We can change our car number from cwb15.com to BWW15.com to further enhance the marketing partnership. Here’s a visual to help portray that.

The domain name can redirect to our existing site, with little effort at all!

Other in-store BWW promotionscan also be tied to this marketingeffort!

Page 11: Wayne Brown Racing Is Seeking Marketing Partners For The 2006 Racing Season… …We’d Like To Showcase The DFW Area Buffalo Wild Wings Through Auto Racing!

Maximize Your Marketing & Advertising Maximize Your Marketing & Advertising Effectiveness!Effectiveness!• Let Wayne Brown Racing Showcase Buffalo

Wild Wings!• You Pick The Plan That Works For You – It’s

That Easy!• We’re Able To Get The Results You Need – And

By Having Fun At The Same Time!Don’t Delay, Call Wayne Don’t Delay, Call Wayne Brown Brown

Racing Today!Racing Today!For More Information, Please Contact:For More Information, Please Contact:

Darin Short Sports MarketingDarin Short Sports Marketing Wayne Brown Racing Wayne Brown Racing Darin ShortDarin Short Wayne Brown Wayne Brown PO Box 2061PO Box 2061 1410 S. Goliad #23111410 S. Goliad #2311Rockwall, TX 75087Rockwall, TX 75087 Rockwall, TX 75087Rockwall, TX 75087515-708-3206515-708-3206 817-925-1540817-925-1540www.darinshort.com or [email protected] [email protected] Personal and Professional References Are Available Upon RequestPersonal and Professional References Are Available Upon Request