Voris Trip 'Productive'Ef finger announces the festivities begin at 5-6:30 in the cafeteria. An...

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AMERICAN GRADUATE SCHOOL OF INTERNATIONAL MANAGEMENT VOL.2-NO. 30 Gtendate, Arizona 85306 2, 1974 Voris Trip 'Productive' by Dolpb Hoehling Firmly believing that Thun- derfoird should "keep showing its flag around the world." President William Voris has recently completed a tour of major European cities and universities. Dr. Vons found his visits with six European management in- stitutes "very productive," and felt that his talks with businessmen and reporters were also beneficial for AGSIM. The President held two "very good" newspaper interviews, one with a Copenhagen journal aimed at the business community, and one with a Brussels newspaper. "Overall, the school received a tr«"Tn"?r>dous 2~ount of publicity." Voris judged, now settled again in his front office. "Many people around the world have heard of Thunderbird. and speak well of it, but have no clear idea of its purpose and position." While explaining that purpose to all European listeners, Dr. Voris discussed specific proposals for exchange programs with "sister" schools in Spain, France. Belgium, and Germany. He visited two Barcelona graduate schools of management: Institute de Es*udio» SuperkutS: OK <a Em- presa (IESE), connected with the Universidad de Navarra, and the Escuela Superior de Ad- ministracion y Direction de Empresas (ESADE). IESE is already affiliated with Harvard, and uses the latter's "case studies" method. "With both schools we are OR W!LL!A.¥. VORiS looking at the feasibility of a Guadalajara-type summer program. Maybe twenty AGSIM students would go to one of those institutions, accompanied by instructors from this campus and instructed by IESE or ESADE faculty as well." President Voris then went to Brussels for two days: "Also in the picture is a possible per- manent European branch of AGSIM. which I discussed with officials of the Management Center - Europe in Brussels. They are now using the AMA training methods, but are talking about setting up a full-fledged in- ternational management training program in conjunction with us," he said. While in Brussels, President Voris received feelers from the Touch The Middle East Tonight Photo by Mike Smithers Imagine a warm desert wind, a beautiful belly dancer swaying under the stars, a cool drink in your hand, and music all around you. Sound good? It will be. Tonight is the Middle East Club's Sum- mer Party. Club president Hugh Ef finger announces the festivities begin at 5-6:30 in the cafeteria. An authentic meal of shish-kebab. baklava, and kufta will be served. The music begins at 9:00 p.m. on the patio and throughout the night a belly dancer and her musicians will entertain with their speciality. All this is free! There will be free beer for all, too. Come and get it on! Summer Enrollment Up by Dnane Partain Did you ever look at the blonde in the back row and wonder who, what, and if she was? According to the profiles in the offices of Dr. Gulkk. admissions, and Mr. Arthur, registrar, she is one of 564 students at AGSIM this simmer. Guadalajara is host to 48 or us hut 516 T'birds are sticking it out in Phoenix This simmer session is 30 per cent larger than any previous summer school at AGSIM. Of the 564, there are 129 first semester students. 115 second semester students, and 320 job seekers (third semester students). This summer's population comes from 14 countries besides the USA. Here :s sc-rse information about European Foundation for Management Development "to tie up with us for a training program somewhere in the developing world. One thing they surely need in the Third World is skilled managers." Then on to tie Ecole Superieure de Commerce in downtown Paris, where Dr. Voris talked with school officials on "a possible student exchange program." Visiting the Free University of Berlin. Dr. Voris also found in- terest expressed for an exchange of German management students with Thunderbirds, In Berlin, he had the opportunity to invite the rurr<?n! Director of East European Economic Studies to lecture at Thunderbird in the Fall Semester. 1975. Asked about current general opinion among European businessmen. Dr. Voris found a recurrent theme of "extreme anxiety" about the future economic security of the West. "Their fears are due to un- manageable inflation, and im- potence with regard to raw materials procurement. They are waiting for the U.S. to pull out of the mess first " President Vori.s is already calking about similar public relations tours to the Far East and Middle East, perhaps with the plane ticket again provided by Karl Eller's Combined Communications Corporation. "Every time I take one of these trips abroad," Dr. Voris con- cluded, "we get an increase of student applications from those areas of the world," PLACEMENT (July 15 - GROUP MEETING - ELECTRONIC DATA SYSTEMS - Interviewing (list in). July 16-17 - ELECTRONIC DATA SYSTEMS - Interviewing (list in). July 16 - GROUP MEETING SCRIPTOMATIC, INC. 4 5:00 pM in the Auditorium. July 17 - SCRIPTOMATIC. INC. - Interviewing. July 17-18-19 - LIBBY IN TERNATIONAL August 5 - MASSEY FERGUSON, INC. (Des Moines, Acting WB chairman Vorderlandwehr. Photo by Norm Mullins. Vorderlandwehr Chairs Summer WB Department by Jody Goodman Dale Vorderlandwehr, international economics assistant professor, is the man in charge of the World Business Department for the summer session. Vorderlandwehr's teaching style can only be characterized as loose and casual. He does this deliberately, trying to create an atmosphere in which li* student is relaxed and not intimidated by the professor. "The idea is the important thing, and it should stand out alone for the student to challenge." Dr. Geer. past chairman of the World Business Department, is currently heading the exchange program in Guadalajara. Vordlandwehr earned his B A from Michigan State University, an M.A. and is dose to receiving his PhD. from Wayne State University. He has been awarded numerous fellowships and grants for research projects. He has also published several articles from his thesis, 'Toward a General Theory of International Monetary Economics," and plans to compile them into a book in the near future. In spite of the tune-consuming aspects of his new position, Mr. Vorderlandwehr enjoys his ad- ministrative post and believes that the experience will be beneficial to him in the future. He is grateful to other faculty members for the cooperation and the accepted students for sum- mer session: Women total 10 per cent of our student body, the mean age is 26, 32 per cent are married. 26 per cent of this summer's class already have a master's degree, and 26 per cent are veterans. These figures are similar to past AGSIM students profiles. The only change is that the number of veterans is slowly declining. If you want to know more about the blonde, ask now. There will be 820 students (20 part-time) on campus in the fall. That is as many as AGSIM's facilities can handle. Summer class of '74 is much like all other classes, just fewer in number. ASLC REPORT Autos To Be Removed byCandiCook Security will tow cars away wffl organize a reception for which are parked without ' " are parked reserved space. The International Festival Committee is offering a $500 Scholarship to a student active in campus activities with a 3.5 gpa. Contact the Scholarship Com- mittee and the ASLC. The Orientation Committee needs a Chairman. Students interested should pick up an application in the ASLC Office. Club Council will sponsor the Asian Club Film Festival on July 26. and three movies on the patio (with beeri on July 19, August 2 and August 9. The Pub now has a wine license and wine and beer can be ordered at wholesale prices. Club Council has decided that it graduation. It has been decided to order passport covers with the Thun- derbird crest as graduation presents. A bid has been -eceived for the construction of *o new tennis courts. The estii ate runs about $4600 and the p vject could be started August 1 The results of the food survey mi in the cafeteria showed several trends. The feeling seems to be that the married students are more dissatisfied than the single students. Among the single students, dissatisfaction seems to grow the longer they are living on campus. The majority of the students are basically content with the food services. assistance they give him. Vordlandwehr enjoys teaching and has no immediate aspirations to become a full-time administrator. He feels the most important goal of a professor should be to "eenerate en- thusiasm and interest" in the subject matter, and that the most rewarding part of teaching is to inspire the sudents. He also believes that the roots for many of our current fcnmmir problems He HI **' uK^wrogBHC" attitudes of past economists. "Economists have become ex- tremely humble in the past decade. In the 1960's, there was the belief that the economists had all the answers and were per- fectly capable of fine-tuning the economy. Actually, the knowledge we have about the economy and human behavior is far short of reality. Economists may be the smartest of all social scientists, but they are still not that smart," he said. To illustrate this, one day I told my father that we were so dose to completely predicting human behavior that the Japanese bad almost perfected a little device that could do everything be could do. only better, anti he believed me. What really depressed him was mat my mother wanted to buy one." Vorderlandwehr .feels mat too much tsft&oo jbM*i*been placed upon economic theories to explain demand, while other important areas, such as the financial sector, international economics, and the supply aspect have been virtually ignored. He also thinks that we should look more to the past at the theories of lesser known economists rather man rely so heavily on the traditional theories. "Take interest rates, for example. Keynes' theory of liquidity and income effects cannot explain why they are presently so high. However, the Fischer Effect shows that it is the expectation of inflation that is the cause. No one wants to lend out their money at 5 percent when inflation is 10 percent." He does not fit the stereotype image of a high administrative school official but was the overwhelming choice of his fellow members in the World Business Department to serve as acting chairman. It is a tribute to his intellectual abilities and dedication as well as his enor- mous popularity with both the students and other professors.

Transcript of Voris Trip 'Productive'Ef finger announces the festivities begin at 5-6:30 in the cafeteria. An...

Page 1: Voris Trip 'Productive'Ef finger announces the festivities begin at 5-6:30 in the cafeteria. An authentic meal of shish-kebab. baklava, and kufta will be served. The music begins at

AMERICAN GRADUATE SCHOOL OF INTERNATIONAL MANAGEMENTVOL.2-NO. 30 Gtendate, Arizona 85306 2, 1974

Voris Trip 'Productive'by Dolpb Hoehling

Firmly believing that Thun- derfoird should "keep showing its flag around the world." President William Voris has recently completed a tour of major European cities and universities.

Dr. Vons found his visits with six European management in­ stitutes "very productive," and felt that his talks with businessmen and reporters were also beneficial for AGSIM. The President held two "very good" newspaper interviews, one with a Copenhagen journal aimed at the business community, and one with a Brussels newspaper.

"Overall, the school received a tr«"Tn"?r>dous 2~ount of publicity." Voris judged, now settled again in his front office. "Many people around the world have heard of Thunderbird. and speak well of it, but have no clear idea of its purpose and position."

While explaining that purpose to all European listeners, Dr. Voris discussed specific proposals for exchange programs with "sister" schools in Spain, France. Belgium, and Germany. He visited two Barcelona graduate schools of management: Institute de Es*udio» SuperkutS: OK <a Em-presa (IESE), connected with the Universidad de Navarra, and the Escuela Superior de Ad- ministracion y Direction de Empresas (ESADE). IESE is already affiliated with Harvard, and uses the latter's "case studies" method.

"With both schools we are

OR W!LL!A.¥. VORiS

looking at the feasibility of a Guadalajara-type summer program. Maybe twenty AGSIM students would go to one of those institutions, accompanied by instructors from this campus and instructed by IESE or ESADE faculty as well."

President Voris then went to Brussels for two days: "Also in the picture is a possible per­ manent European branch of AGSIM. which I discussed with officials of the Management Center - Europe in Brussels. They are now using the AMA training methods, but are talking about setting up a full-fledged in­ ternational management training program in conjunction with us," he said.

While in Brussels, President Voris received feelers from the

Touch The Middle East Tonight

Photo by Mike Smithers

Imagine a warm desert wind, a beautiful belly dancer swaying under the stars, a cool drink in your hand, and music all around you.

Sound good? It will be. Tonight is the Middle East Club's Sum­ mer Party. Club president Hugh Ef finger announces the festivities begin at 5-6:30 in the cafeteria. An authentic meal of shish-kebab. baklava, and kufta will be served. The music begins at 9:00 p.m. on the patio and throughout the night a belly dancer and her musicians will entertain with their speciality.

All this is free! There will be free beer for all, too. Come and get it on!

Summer Enrollment Upby Dnane Partain

Did you ever look at the blonde in the back row and wonder who, what, and if she was?

According to the profiles in the offices of Dr. Gulkk. admissions, and Mr. Arthur, registrar, she is one of 564 students at AGSIM this simmer. Guadalajara is host to 48 or us hut 516 T'birds are sticking it out in Phoenix This simmer session is 30 per cent larger than any previous summer school at AGSIM.

Of the 564, there are 129 first semester students. 115 second semester students, and 320 job seekers (third semester students). This summer's population comes from 14 countries besides the USA.

Here :s sc-rse information about

European Foundation for Management Development "to tie up with us for a training program somewhere in the developing world. One thing they surely need in the Third World is skilled managers."

Then on to tie Ecole Superieure de Commerce in downtown Paris, where Dr. Voris talked with school officials on "a possible student exchange program."

Visiting the Free University of Berlin. Dr. Voris also found in­ terest expressed for an exchange of German management students with Thunderbirds, In Berlin, he had the opportunity to invite the rurr<?n! Director of East European Economic Studies to lecture at Thunderbird in the Fall Semester. 1975.

Asked about current general opinion among European businessmen. Dr. Voris found a recurrent theme of "extreme anxiety" about the future economic security of the West.

"Their fears are due to un­ manageable inflation, and im­ potence with regard to raw materials procurement. They are waiting for the U.S. to pull out of the mess first "

President Vori.s is already calking about similar public relations tours to the Far East and Middle East, perhaps with the plane ticket again provided by Karl Eller's Combined Communications Corporation.

"Every time I take one of these trips abroad," Dr. Voris con­ cluded, "we get an increase of student applications from those areas of the world,"

PLACEMENT

(July 15 - GROUP MEETING -ELECTRONIC DATA SYSTEMS- Interviewing (list in).July 16-17 - ELECTRONIC DATASYSTEMS - Interviewing (listin).July 16 - GROUP MEETINGSCRIPTOMATIC, INC. 4 5:00pM in the Auditorium.July 17 - SCRIPTOMATIC. INC. -Interviewing.July 17-18-19 - LIBBY INTERNATIONALAugust 5 - MASSEYFERGUSON, INC. (Des Moines,

Acting WB chairman Vorderlandwehr. Photo by Norm Mullins.

Vorderlandwehr Chairs Summer WB Department

by Jody GoodmanDale Vorderlandwehr,

international economics assistant professor, is the man in charge of the World Business Department for the summer session.

Vorderlandwehr's teaching style can only be characterized as loose and casual. He does this deliberately, trying to create an atmosphere in which li* student is relaxed and not intimidated by the professor. "The idea is the important thing, and it should stand out alone for the student to challenge."

Dr. Geer. past chairman of the World Business Department, is currently heading the exchange program in Guadalajara.

Vordlandwehr earned his B A from Michigan State University, an M.A. and is dose to receiving his PhD. from Wayne State University. He has been awarded numerous fellowships and grants for research projects. He has also published several articles from his thesis, 'Toward a General Theory of International Monetary Economics," and plans to compile them into a book in the near future.

In spite of the tune-consuming aspects of his new position, Mr. Vorderlandwehr enjoys his ad­ ministrative post and believes that the experience will be beneficial to him in the future. He is grateful to other faculty members for the cooperation and

the accepted students for sum­ mer session: Women total 10 per cent of our student body, the mean age is 26, 32 per cent are married. 26 per cent of this summer's class already have a master's degree, and 26 per cent are veterans.

These figures are similar to past AGSIM students profiles. The only change is that the number of veterans is slowly declining.

If you want to know more about the blonde, ask now. There will be 820 students (20 part-time) on campus in the fall. That is as many as AGSIM's facilities can handle.

Summer class of '74 is much like all other classes, just fewer in number.

ASLC REPORTAutos To Be Removed

byCandiCookSecurity will tow cars away wffl organize a reception for

which are parked without ' "are parked reserved space.

The International Festival Committee is offering a $500 Scholarship to a student active in campus activities with a 3.5 gpa. Contact the Scholarship Com­ mittee and the ASLC.

The Orientation Committee needs a Chairman. Students interested should pick up an application in the ASLC Office.

Club Council will sponsor the Asian Club Film Festival on July 26. and three movies on the patio (with beeri on July 19, August 2 and August 9.

The Pub now has a wine license and wine and beer can be ordered at wholesale prices.

Club Council has decided that it

graduation.It has been decided to order

passport covers with the Thun- derbird crest as graduation presents.

A bid has been -eceived for the construction of *o new tennis courts. The estii ate runs about $4600 and the p vject could be started August 1

The results of the food survey mi in the cafeteria showed several trends. The feeling seems to be that the married students are more dissatisfied than the single students. Among the single students, dissatisfaction seems to grow the longer they are living on campus. The majority of the students are basically content with the food services.

assistance they give him.Vordlandwehr enjoys

teaching and has no immediate aspirations to become a full-time administrator. He feels the most important goal of a professor should be to "eenerate en­ thusiasm and interest" in the subject matter, and that the most rewarding part of teaching is to inspire the sudents.

He also believes that the roots for many of our current fcnmmirproblems He HI **' uK^wrogBHC" attitudes of past economists. "Economists have become ex­ tremely humble in the past decade. In the 1960's, there was the belief that the economists had all the answers and were per­ fectly capable of fine-tuning the economy. Actually, the knowledge we have about the economy and human behavior is far short of reality. Economists may be the smartest of all social scientists, but they are still not that smart," he said.

To illustrate this, one day I told my father that we were so dose to completely predicting human behavior that the Japanese bad almost perfected a little device that could do everything be could do. only better, anti he believed me. What really depressed him was mat my mother wanted to buy one."

Vorderlandwehr .feels mat too much tsft&oo jbM*i*been placed upon economic theories to explain demand, while other important areas, such as the financial sector, international economics, and the supply aspect have been virtually ignored. He also thinks that we should look more to the past at the theories of lesser known economists rather man rely so heavily on the traditional theories.

"Take interest rates, for example. Keynes' theory of liquidity and income effects cannot explain why they are presently so high. However, the Fischer Effect shows that it is the expectation of inflation that is the cause. No one wants to lend out their money at 5 percent when inflation is 10 percent."

He does not fit the stereotype image of a high administrative school official but was the overwhelming choice of his fellow members in the World Business Department to serve as acting chairman. It is a tribute to his intellectual abilities and dedication as well as his enor­ mous popularity with both the students and other professors.

Page 2: Voris Trip 'Productive'Ef finger announces the festivities begin at 5-6:30 in the cafeteria. An authentic meal of shish-kebab. baklava, and kufta will be served. The music begins at

2 DAS TOR July 12, 1974

EDITORIALSFrom The Editor

Thirds Changingto the past, Thunderbirds arrived on campus with a clear picture of

the direction they would like their lives to take. They might have had some experience in the job market, the military, the travel world, or afl three.

They knew what they wanted (in the business or diplomatic world) and were'here to find it. Certain societal trends are changing that picture, however, and AGSIM will find it necessary in the future to react to those changes.

While the mean age of Thunderbirds remains at 26, the mode has dropped to the 22-23-year-old age group. This trend toward attracting students of a younger age is the result of several factors: The slowing job market, the end of the draft, a genuine desire for higher education and an upsurge in interest in international affairs.

When these students reach Third, they become aware of the in­ tensity of career placement activity on campus. Many plunge into this activity and are successful at determining their aptitudes, while others are got.

One of tn*reasdns<br this lack of success < that could also apply to older as well as young students) may be the lack of knowledge of career counseling services available on campus. Younger students tend not to be as firmly set in their goals as the older ones. They want to enter business, but should it be banking, marketing, management. or finance? They want to enter government, but as a diplomat. researcher, or bureaucrat? They want to enter academia. but in diplomacy, law. or transnational relations'* Many are not sure, and professional career counseling would aid their decisions.

The creation of an official counseling position on campus would not alter the established concept of the mature Thunderbird student, rather, it would improve its reputation as a professional business school turning out a professionally prepared nrM'K-t - an irterr^tional manager.confident and certain in his goals, ideals, and station in life, ready to embark on a rewarding, satisfying career. The Placement Office brings the opportunities to campus - let's help match the student with those opportunities. Meanwhile, the student body should know that some career counseling sen-ices are available through the faculty and administration here on campus.

Greg Wood

Vbr/s Deserves CreditDAS TOR would like to commend the efforts of Dr. Voris on his

latest trip to Europe seeking "visibility" and broadened student . faculty exchange programs. We think that this transcontinental £Ea7ogiiP~STiouT<JtK.- cxicndi-d whenever and wherever possible in order to further the international connections and image of the American Graduate School.

These programs are foundations that may bring to fruition the proposed goals of more complete international understanding of cultural, political and economic makeup. These endeavors can only enhance the ideals of the school and the opportunities of its students and alumni.

The Staff

Mistakes NotedThe first summer edition of ttie DAS TOR was assembled hastily by an

undermanned staff. Errors were inevitable. The DASTOR STAFF would like to take mis opportunity to correct and apologize for any inconvenience caused by reading these errors:

The most glaring error was the misspelling of Dr. Baerresen's name. Sincere apologies, and may his be the only name misspelled this summer.

An article in the DAS TOR suggested that only the requirements for completion of the Spanish language requirements would be increased by the addition of a grammar course at the 400 level All languages, including Spanish, will add a grammar course at the 400 level .

An article in me DAS TOR inferred that some students might have to take a required Capstone course after all. No student will be required to take Capstone again.

One article in the DAS TOR inferred that academic counselors were ava.lableonly from the World Business department. Counselors are selected from ALL departments, including the Language department and the l.S,

THE STAFF

FAULTS CHALLENGE FUTURE MANAGERS

Southern Hospitality 'Dying Art'

German 'Help'The German Club offers extra

help sessions Tuesday and Thursday at 5:00 p.m. outside the Pub. All students having questions concerning their dialogues, pronunciation.

spelling, grammar, etc., are welcome. A German "Stamm- tiscb" will meet at 6:00 pjn. in the cafeteria for dinner, where German will be spoken. Again, all students are welcome.

Editor.......................................................... Greg WoodAssistant Editor........................................... Dolph HoehlingSports Editor ................................................ Paul SolenickCopy Editors................................ Bruce Marks, Louise NiedbalaProduction Editor ........................................... Bob FultonBusiness Manager............................................ Gary KakertCartoonist.................................................. Roman ReyesPhotographer .......................................... Norman J. MullinStaff ............................... Jan Wright, Bobbi Brown, Dan Strayer,

Claudio Borgts. Jody Goodman, Steve Fox, Peggy Peckham, Duane Partain, Susan MacLane, Candy Cook, Roger Campbell

DAS TOR is the official campus newspaper of the American Graduate School of International Management. Opinions expressed in this publication are not necessarily those of the Das Tor staff.

by Davr EcbrvarriaCR-er the recent break J traveled with my familv

to Peasacola. Florida to visit my 'outlaws". We spent several nights in motels on the way there and back and ate quite a few meals in various types of beanneries. One thing continuafly amazed me While the rooms and restaurants were generally clean and comfortable, the service was poor to rude

We have computerized, systemetiied, and modernized just about even' facet of business activity. EXCEPT SERVICE! There is really no way you can do this without losing the essence of what service really is.

I think it is partly the result of our increasing air ofcasualness. When we invite people to our bones it is not uncommon to have them fix their own drinks and to sit around a big bowl of chips and spoon out of the plastic container of dip. Many of us certainly prefer it this way since it makes it more informal and relaxed. It really makes your guests feel at home. But there is an important dffitinction to be made here. Guests in our homes are much different from those we have in business establishments. The former don't pay for the hospitality, the latter do. and are therefore en­ titled to prompt and curteous service. The cour­ teous host will spend hours making preparations toensure a successful party. Can a business afford to do less"

A case in point: We spent the night at a motel in Jackson. Mississippi. The price was S21 (with tax i. which was about average for that time of year < pre-sumrner > - The mattress was lumpy. there were not enough towels, the water was hard. and worst of all. the swimming pool was ab­ solutely filthy. The sides and bottom were covered with a green slime and the water appeared to have been there since the Third Republic.

«'i»H.-f uiMiift/ie restaurant i we aid not takeadip at the pool' we were amazed at the paucity of portions and at the price. The food was of mediocre quality, and I suspected that the food hud been pre-cooked and frozen. What 1 was really amazed at was that they were still in business. On the return trip, we went through Jackson like the proverbial thief-in-the-night. But we were caught in even a bigger rip-off in the Dallas-Fort Worth area.

1 never cease to be amazed at the precision with which I am billed for goods purchased from the gas companies. Theyoffer a free 10 or 15 day trial period after which you may return it if you are oot completely satisfied. But you have to be quick, because on the llth or 16th day the bill for same is m TOUT mailbox. And then starts the slow and often frustrating ordeal of trying to get credit for the returned item and trying to recover the $4.ffi it cost to return it. It happened to me twice. The problem is very basically one of SERVICE.

Good service doesn't cost a dime (even an in­ flated one». It comes from proper training of your employees and then supervising their per­ formance.

As future international executives and business persons, these problems are not restricted to the VS. I should like to point to the many foreign- made automobiles we are driving.

We began our trip in a relatively new foreign car <tess than 12.000 miles). We hadn't even gotten out of town before the temperature gauge indicated that the radiator could not handle the heat being generated by combustion, and things got worse.

HEARD OVER THE WEEKEND

.everal fits.wifrnfl fh.Tt k not what .im;i7Pt» m*> I at the only dealer of my make of car in Shreveport. La They didn't have the part u stock out could get it m a week! I had already totd them that I was driving to Florida and was understandably "m a hurry to get the show back on the road. They in­ stalled a new fuel filter, and then attempted to mis-wire the fuel-pump relay! I corrected their wiring helped reinstall my pump, and was promptly handed a biD for $14.95. The tiling they knew best was filling out work order and assigning the labor charge f$!0.00>.

The dealer in Pensacola, Florida didn't stock tte pump either. I ended up buying a different manufa«turer's electric pump and paying an additional $42. I installed the thing myself, and categorically refuse to every buy another car of the same make from the same manufacturer.

Idont believe my experience is unique; I payed what I believed to be good money for a product advertised to be of high quality, supported by a nation-wide network of dealers with factory- trained specialists! BORSCHT!!!

The seemingly unconnected experiences of my trip are really all connected. All these businesses are run by MANAGERS! Most have lengthly degrees or diplomas which attest to their labors in the field of management. Every school of business I have examined has all manner of courses in management of every conceivable aspect of human economic and scientific activity. They are uniformly lacking in a course on SERVICE! This is no easy topic to be dismissed by mere lip serivce or passing comment. It is at the core of management.

When was the last time you drove into a service station and received the same' Across the country, station attendants uniformly neglected to clean the windshild or offer to check the oil and water for me. At two stations the attendant ap­ proached my auto with the intent of filling it op while SMOKING! One little ash and poof. Then try to ask these companies why this happens, and you know what they tell you? Things like. "Kids these days just don't give a damn, yell at them once and they quit." or something like, "Well, you just can't seem to keep employees anymore. You get a good one and then they quit to get a better job."

Another aspect of employment which has not been addressed affectively by management: In Peter Drucker's newest tome OB the subject, the aspect of service is missing altogether, "ant? training of employees is handled only if the reader draws the appropriate conclusions. If one of the greatest managerial minds of the century is overlooking so obvious and important a point, think of what trouble the other guys are to!

The classic case of pc«jr service is in another personal experience. I had for many years carried an aviation premium on my insurance policies due to the line of work I was in. When I kft that line of work, it tool almost five months of unending letter writing and telephone calls to have the aviation premium removed. It was beginning to sound like a cartoon. The principal problem (I was told) was the computer back at headquarters! The correct forms had not been fed to it and so the big electronic marvel could not issue a new billing reflecting my requested change. What they should have told me was that they gave up personalized service when they automated! "nough said...

Job Hunting Blues Hit Quicklyby Dolph Hoehling

A seasoned second semester 'Bird tells a fresh newcomer the inside story of job hunting paranoia on the tute' campus at a small party; it seems that job announcements tacked on the Placement Office bulletin board or printed in library periodicals are ripped off fairly regularly...

Somebody always wants a comer on the market.

We hear the scoop on one well known student's reasons for dropping out of the school recently. By his reasoning, the "meat-hunters" recruiting on campus will avoid over-thirty student-fathers - too expensive to move them around the globe, too late to mold them...

So it's back the hometown to pound that hot pavement before parting with another couple grand...The on campus faculty is ap­

parently having second thoughts about opening up their exclusive Southside Swimming Club to

students; one professor remarked that students "aren't keeping within the HMo-3 week­ days rule set up, but are there early morning, late at night, and on weekends..."

You know the kind-give in a little and thev walk all over you.

Incoming students this sum­ mer quickly learned that per- culiar form of thinking called "desert logic." After protests, emergency meetings, and much juggling World Business is now offering two simultaneous sec­ tions of a 300-level course when one would suffice, but..

On the "grass is greener" assumption, most students shifted to the new section; the handful of fcithfuls are not gar­ nering mucho individual at­ tention.

We hear more and more Thunderbirds take to the local gentle rapids on their inner tubes for weekend sport. According to one devotee, you should allow as much time for hunting a service station selling reconditioned

inner tubes as you do for the float down the Salt River.

Abo, rig that cooler to float when you flip.

Finally, would someone enlighten the beleaguered student wives on the amount of tuition required of them? It is whispered that those wives who have been enrolled for $200 a semester and decided to continue for the M.LM. must first pay full tuition retroactive for all hours taken here...

As if working for coolie wages to get their husbands through wasn't enough penance already.

PUBLIC NOTICEThe campus Health Center wiH

have a Wood pressure clinic throughout the week of July 22- July 26 from 8 a.m. to 12 p.m. and l pjn. to 4 p.m. each day. Per­ form a death-defying act: Attendif

Page 3: Voris Trip 'Productive'Ef finger announces the festivities begin at 5-6:30 in the cafeteria. An authentic meal of shish-kebab. baklava, and kufta will be served. The music begins at

SIR RICHARD ALUMJuly 12, W4 DAS TOR 3

Distinguished Visiting ProfessoiRv Klonhmi I^M, ^*By Stephen Fm

Sir Richard Alien, visiting professor of International Studies at AGSIM, became a Knight of the Order of St. Michael and St. George on Jan. i. i960.

The award was in recognition of his distinguished service during a diplomatic career spanning 37 years and involving over ten nations. Be lives with his wife, Juliet, in Chelsea.

Born in 1903, Sir Richard is the son of the late Sir Hugh Alien, Director of the Royal College of Music. London. His mother was Edith Winifred Alien.

Sr Richard was educated at the Royal Naval College at Dartmouth, and then at New College, Oxford. He has taught at Yale (as Oiubb Fellow), the University of Washington, I 'CLA (as Regents' Lecturer), the University of Cincinnati, Whit­ man College, and Central and Western Washington State colleges. In 196S-I966, he received grants from the Ford and Rockefeller foundations for research and study in Southeast Asia.

At New College. Sir Richard read Modem European History, and upon graduation, became an Assistant Secretary in the government of the British Mandate for Palestine.

In 1927, he returned to London to take the British equivalent of the Foreign Service Exam and began a diplomatic career that would encounter U Thant, Andrei Gromyko. Premier Nikita

Sir Richard Alien (Photo by Norm Mullins)

Khrushchev, David Ben-Gurion. Golda Meir, King Hussein, Premier Q»u-en-Lai, Emperor Haile Selassie, the Kings of Denmark and Thailand, and the late President Peron.

Sr Richard Alien says that in spite of all the civil disturbances of the present day, "the Monarchy in Britain is still very solidly based." He added that "Prince Philip, the Queen's Consort, is a person of remarkable intelligence and character, one indeed who might have been a great political leader if his constitutional position did not prevent this." Prince Charles, the Prince of Wales, has

many of the cpalities of his father. Sir Richard said, and will make an excellent King when his time comes.

Fluent in French. German. Spanish, and Russian, Sir Richard Aien is also the author of two books, one on Malaysia and the other on the History and Politics of South East Asia, and one forthcoming book, Im- pcrialism and Nationalism in the Fertile Crescent: Sources and Prospects of the Arab-Israel Conflict in Palestine, all published by Oxford University Press.

He stated that in spite of the losses and suffering entailed in the Israeli-Arab war of October 1973, it might ultimately prove to be a blessing in disguise for toad in that there is now perhaps a better chance than ever of Israel being recognized by her neighbors, "provided real satisfaction is given to the claims of the Palestinians."

Concerning U.S.A. - U.S.S.R. detente. Sir Richard Alien believes that one of the Soviets' chief concerns is with their own security, as they see it, rather than with world domination, or launching a third World War. due to a loss of some 3J million people during World War II.

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'Cfceck On f Our Library

by Stephen Ko\The library contains 46.000

volumes as well as subscriptions to 790 periodicals and 39 newspapers.

The American Enterprise Institute has made the AGSIM library a depository for its publications.

Through the efforts of Dr. Joaquin Duarte. the Guibenkian Foundation donated a special collection of books relating to every phase of Portuguese ife.

The library has a collection of maps which may be checked out by students. Also located in the Map Room is a coUection of telephone books from major

of the United State.The European Research

CoUection is a spec ial co! lee tiers of oamohiets acquired by the U. Department on toe «»tries of Ewope. white the Center for Latin American and Iberian Besearch (CLAUD maintains a collection of bank reports and news tetters of Latin America

In addition to AGSIM resources, students are able to obtain authorization to use Arizona State University. The authorizations may be obtained from any mem her of the library's professional staff between Monday and Friday.

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Page 4: Voris Trip 'Productive'Ef finger announces the festivities begin at 5-6:30 in the cafeteria. An authentic meal of shish-kebab. baklava, and kufta will be served. The music begins at

4 DAS TOR Jtty 12, W4

NO LOVE HERE

Tennis Tallies Celtics Net Victoryby Wilfem Mock

The tends tournament par- ticipation has been over­ whelming. especially men's singles and mixed doubles.

The only completed tour­ nament is the women's singles which was won by Cathy Cooper. She beat first-seeded JuMe Book in the semi-finals with 3-6 and Karin Sedan in the finals 'at 6 ajn.) with 8-2.

There have been few surprising results so far: to the beginners men's singles first-seeded Jose Velarde from Peru reached the semi-finals without difficulty and is to play Roberto Bradford from Brasil

Tfae intermediate tournament saw one upset: The defeat of first-seeded Jim Stith against Bill Fricte. The match was played at mid-day, which was a slight advantage for Pricks, who beat Stith in three" sets.

that jhowed really high leveT tennis was played in the advanced men's singles between Mark Howard and assistant professor Dale Vor- deriandwehr. Dale took the first set easily with 6-1. but Mark seemed to recover well and took a

New Tube TimeDue to midterm exams, the

date d the tubing contest is moved one week to July 2tt. Participants should write their names on the Athletic Bulletin Board before July 19. The contest will consist of groups of four people. Free beer will be provided after the contest. Departure to the river on July 20 will be from the parking tot near the West Apartments at 9:30 a.m.

+0 lead before winning the second set 6-2. Despite the heat, the third set was won by Howard,

We would like to urge the tennis players to play their matches as soon as the scores appear on the bulletin board. For the tennis and flje basketball tournaments there wfl] be prizes available for the winners: They will receive a T- shirt with a slogan about their particular tournament.

We urge you to sip up for the new events: The water volley ball tournament, starting Monday. July 15; the tubing contest Saturday. July 20. and the pool tournament starting Monday. July 15. For flse pool tournament, sign up in the PUB.

Hot Game-Cool Beerby Paul Self nick

The student-faculty softball game turned out to be a student- rodent softball game two weeks ago when the invited faculty members didn't show up.

However, the beer flowed freely in the 110-degree heat The final score was 33-10. but when the final "out" was recorded nobody seemed to be able to remember who had won It must have been the heat

by Paul SatenicfcThe powerful Celtics rolled

throu0i three more opponents to up their intramural basketball record to five wins and no losses Victories were posted over the Bullets and Lakers by respective 71-55 and 96-43 scores, and a forfeit win was included over the Knicks the day before the break.

With Dave Anderson working inside for 34 points, and Kirn Eggkston hitting long outside jumpers for an additional 14 taflies, the Critics pulled away from a relatively slim 38-32 naMtime lead to whip the Bullets. Bruce Puto and Bruce King led

the Bullets with II and 10 points, respectively.

to the rout of the Lakers. An- dwson again was the high scorer with 37 points, followed by teammate Fred Hull's 24 Milt led the outclassed Lakers with 10 scores on several fast breaks and a couple of baseline hook shots.

In other games over the last two weeks, the Buflets beat the Lakers 53-26, the Lakers bounced bade to take a well-played game

from the Knicks by a 41-37 margin, and the Bullets scored avictory aver the Kakfa. 58-38. Beraie Wegert. who was high scorer for the Knicks against the Bullets last week, also led the laker sewing in their loss to the Bullets. In that last Buflee- Kntcks game Cben led all scorers with 19 points on breakaway layups and several nice jumpers, wnfle Bruce King once again topped the Bullets with 14 points.

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