SUMMER CAMP 2014INFORMATION PACKAGE

AIESEC international (1948)124 Countries2,400 Universities110,000 Members1,000,000 Alumni8,000 Partners500 Conferences

AIESEC in Vietnam (2006)600 Members60 Univerisities3 cities: Ha Noi, Da Nang, Ho Chi Minh city

- OVERVIEW- KEY TOPICS- TIMELINE AND DETAIL ACTIVITIES- PARTNERSHIP OPPORTUNITIES

Target customer:- Region: Ha Noi, Da Nang, Ho Chi Minh city- Background: high school students- Characteristics: caring for self development, eager and active to learn, interested in foreign culture, global mindset and social issues.- Background: students from international and private students.- Number:

- Campers: + 450- International delegates: +70

Summer camp legacy

Summer camp vision

Summer camp is a national project run by AIESEC Vietnam. we envision that Vietnam has a lot of young leaders , who are responsible for their lives and society, to contribute to the development of the country.

Summer camp objectives

- Create an environment for Vietnamese Youth to raise their self awareness , understand social issues and trends in Vietnam , acknowledge their responsibility for themselves and the society.- Equip Vietnamese Youth with necessary leadership and management skills.- Engage them in a community of active citizens and empower them to create their own impacts o the society.

- Igrow Camp in Hanoi in 2012, 2013- Ichange Camp in Ho chi minh city in 2012,2013- Number of students involved + 750 - Raising awareness about: global – minded responsible leadership and globally cultural understanding

Camper’s endorsement

“ Mình rất thích thú với trại hè mô phỏng. Thật hào hứng khi được hoạt động với các anh chị thực tập sinh quốc tế.” Nguyễn Hải Đăng – Camper Ichange camp 2012

OVERVIEW

Summer camp 2014 focuses on developing socially responsible leaders through three main steps:

Me and Myself

Me and Others

Self awareness is the very first step to build up the worldview of a good citizen in the future.Students will be provided with necessary tools and reflection skills to understand themselves and utilize their own resource to set and strive for their dream

In the interconnection world, no big impact can be made alone.Being equipped with necessary soft skills and functional skills, students will have the ability to work with other people well is necessary to achieve the common target.

Me and the World

Students are helped to understand the impacts of global and local trends and issues on their own development.By acting on a real campaign to address the issues and raise society’s awareness of the issues, they will have a deep sense of their social responsibility.

Knowledge- Strength & Weakness understanding- Motivation understanding

Attitude- Grow mindset- Proactive and Purposeful

Global issues- Environment- Integration

Local issues- Pollution- Traffic- Nation identity-Indifference

Hard skills- Project running- Sale and Marketing

Soft skills- Teamwork- Communication

Student – run campaigns

KEY TOPICS

Day 1 Day 2 Day 3 Day 4

Morning opening ceremony welcome and warming up (sharing about homework)

welcome and warming up (group introduction)

welcome and warming up

warming up activities: test with a simple personality test

training: personal goal setting

Workshop: global issues and it interconnection with people

training: marketing - attracting the right stakeholders

discussion: role of strengths and weakness in our development

training: grown and fixed mindset

Panel discussion: local issues

Ideas pitching

Afternoon Training: Introduction and guiding about MBTI

workshop: globalization - effects on our development and orientation

training: project managementguiding how to choose the issue

networking with mentors

Sharing: Dream - customizing dream and how to achieve it

Training: Teamwork training: fundraising+ financial management

Camp closing and opening for campaign

Evening Homework: Group forming - Review previous action

Group time: small game among groups to get to know

group working time: ideas raising

Online promotion - +10.000 students reached

Offline promotion -+5000 students reachedMedia support

Summer Camp

Post Event

Student run Campaign

May June July

TIMELINE AND DETAILED ACTIVITIES

Keynote speech+ Opening ceremony

Summer camp content customizing

Facilitators in+ Self awareness training+ Workshop about trends and issues+ Students’ project mentoring

AIESEC Vietnam Fan page11.500 fans

AIESEC Vietnam website+ 5.000 views/month

Newsletter to + 10.000 students

+ 10 High School Fanpage+10.000 fans

+20 High School Forum+4000 views/ month

Class presentation+10 high schools+ 2000 students reached

+ Position [company] as the top enterprises in education service among youth community.

+ Provide [company] with direct access to youth community to understand youth insight, which support [company] ’s business.

+ Position [company] as a Socially Responsible Business by investing in youth development.

Partnership Opportunities

Local chapters fan page+4500 fans

Evaluation form customizing and students database.

Direct Engagement

Promotion Channels

CONTACTAIESEC in Viet Nam350/2B Co Giang, Ward 12, Phu Nhuan District, HCMC+84 8 3 995 3143

Tran Khanh LinhCoordinator External Relation – incoming Global Community Development ProgramKhanhlinh.tran@aiesec.net+84 975 029 258