Vietnam’s best platform for integrated security solutions8 – 10 August 2013

Saigon Exhibition and Convention Center (SECC)Ho Chi Minh City, Vietnam

Taipei,Taiwan24 - 26 April 2013

Ho Chi Minh City, Vietnam8 - 10 August 2013

Buenos Aires, Argentina10 - 12 September 2014

International Security Expo

Vietnam opens up opportunities for international security brands

Secutech Vietnam, your gateway to a growing market

As a member of the ASEAN economic community, Vietnam is attracting more attention from international manufacturers and investors as it moves towards its modernisation goals set under its Socio-Economic Development Strategy (SEDS) for 2011 – 2020. Its economy is buoyant with an expected GDP growth of 5.9 percent in 2013.

Meet your target customers at Secutech Vietnam 2013!Secutech Vietnam takes pride in attracting high quality visitors. A total of 4,161 trade visitors from 21 countries and regions visited Secutech Vietnam 2012.

58 %

Visitor testimony Exhibitor testimony

• The move towards modernisation is creating the demand for large-scale solution upgrades and 95 percent of security products are imported. International brands such as AXIS, BOSCH, PANASONIC, SAMSUNG, and TYCO have already made inroads into Vietnam’s market through Secutech Vietnam.

• Internet is now widely used in Vietnam and it is forecast that there will be a 30 percent growth in Vietnam’s security market which includes IP technology solutions and integrated solutions.

Various industry security demands

Connect with right channel players with purchasing powers!

Segments Market updates Demand

Industrial Park Manufacturing bases: • Samsung is setting up mobile phone production facilities in Vietnam• Siam Cement, GroupQata, and PetroVietnam are investing in the petrochemical industry

Overall guarding systems: perimeter, crime-detection cameras, and fire alarms.

Public Infrastructure

Infrastructure development: • Ho Chi Minh City is calling for USD 2.2 billion foreign direct investment to upgrade infrastructure including railways, subway, highways and hospitals• USD 5 billion investment for a cross-national railroad connecting Vietnam and Laos

High quality surveillance systems, network communication and massive data storage

Recreation Booming tourist industry fuels construction of resorts, shopping malls and casinos:• Vietnam’s “Vegas”: Ho Tram Strip (Phase 1 USD 4.2 billion)

24-7 integrated central monitoring systems with high level of access control facilities

Retailing & Green Buildings

Retailing is estimated to grow by 10 percent in 2013. Rising interest in intelligent technology for automation and sustainable living style:• A 55-floor multi-purpose complex called “The One”• Headquarters of Vietcombank at downtown Ho Chi Minh city

Total security solutions equipped with WDR cameras, user-friendly software applications, fire alarms, HVAC controls

Cutting-edge forums and events

Visitor promotion targeting also IT and telecom professionals as well as security decision makers

In 2012, four seminars were held alongside the exhibition to facilitate knowledge exchange between international and local experts. In 2013, Secutech Vietnam will also offer on-site seminars covering topics such as:

• Global Digital Surveillance Forum (GDSF) Vietnam (at Hanoi, Da Nang, and Ho Chi Minh City)

• Vertical market solutions in industrial zone• Security solutions for retailing business• Integrating surveillance technologies with “green” buildings• Live HD IP and SDI camera demonstration

Business Nature of End-users*

(all figures in %)

Construction

Hi-tech

Government

Industries

Retailing

Finance

Transportation

Others*

Consultant

Education

Logistics

Petroleum

0 15105 20

17 %

9 %

11 %

6 %

6 %

4 %

4 %

16 %

10 %

6 %

3 %

3 %

*Others include healthcare and telecommunications

Business Nature of Channel Players*

(all figures in %)

Installer

Distributor

Engineering consultant

System integrator

Manufacturer

Project planner

Importer

Exporter

Rep office

0 302010 40

38 %

15 %

30 %

13 %

36 %

13 %

25 %

3 %

3 %

*Visitors were able to choose more than one answers

“We had a very busy booth this year. We met many quality potential business partners at the show. The

Vietnamese market shows great promise. We are very satisfied with the result.” Mr Jason Tan, TYCO’s Regional Sales Manager for South East Asia

“Most of the biggest security players participated in the show and a lot of

installers visited the show.” Mr Dang Anh Dung, Director of AN PHU VIET

2012 Key Channel visitors from: • Sales and Distributors: AN VIET, DAKAO, KEYTECH, KHAI CA HOAN, NAM VIET, NANO,

NHAT NAM, SAO NAM AN, SONG NHAC, VIETPHONE,...

• Integrators from IT & Telecom: 2 CONNECTING, AVT TELECOM, FPT, SERENCO, VIEN

THONG A, WIMAX

Integrated promotional campaign to attract buyers! Government & associations, direct invitation, local TV & radio, trade magazine & newspaper, outdoor billboard, call out / SMS, online marketing, press conference.

Geographic analysis of SI, distributors and installers in our database

A 67% South (Ho Chi Minh City,

Dong Nai, Binh Duong)

B 10%Middle (Da Nang)

C 23%North (Hanoi, Hai Phong)

A

B

C

67 %10 %

23 %

Meet 4,161 Channel and End-users

A 58% Channel players

B 42% End-users

B

42 %

A

Participation fee • Raw space (min. 18 sqm ): USD 280 / sqm• Standard booth (min. 9 sqm): USD 320 / sqm

2.5m

3m

3m

COMPANY NAME

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2012

Show details

Exhibit profile

Date: 8 – 10 August 2013

Venue: Saigon Exhibition and Convention Center (SECC) Ho Chi Minh City, Vietnam

Exhibitors: 110 (expected)

Visitors: 5,000 (expected)

Supporters:• Ministry of Public Security – General Department of Technique &

Logistics• Ho Chi Minh City Department of Public Security• Ho Chi Minh City Department of Fire Prevention & Protection• Ministry of Industry and Trade in HCMC• Ministry of Transport of Vietnam• Department of Public Security of Binh Duong Province• APSA Vietnam

9 sqm standard booth (3m x 3m) includes: partitions,

fascia board, carpeting, 1 lockable cabinet, 2 folding chairs,

1 waste bin, 3 spotlights and basic power outlet.

Security• Surveillance systems: CCTV / IP cameras, VMS, transmission, DVR / NVR, etc.• Access control, RFID, smart cards and biometrics • Intrusion alarms• Security guard services• Intercoms

Green Building [NEW]Seminar and special zone to present multi-faceted planning and technology integration• Renewable energy (solar, wind, etc)• LED / lighting• Green materials / fire protection materials• Building automation

For more information, please contact:Ms Sandra Chen Tel: +886 2 2659 9080 ext. 761Fax: +886 2 2659 9069Email: Sandra.chen@newera.messefrankfurt.comwww.secutechvietnam.com

Concurrent show

• Fire protection, fire resistant materials, smoke detection• Disaster prevention & response• Rescue equipment• Industrial safety

* Various exclusive sponsorship packages are available to maximise your brand exposure and make you stand out among others! Please contact the organiser for details.

International Security Expo

Taipei,Taiwan24 - 26 April 2013

Bangkok,Thailand3 - 5 July 2013

Mumbai,India28 February - 2 March 2013

Ho Chi Minh City, Vietnam8 - 10 August 2013

Buenos Aires, Argentina5 - 9 November 2013

Buenos Aires, Argentina10 - 12 September 2014

Dubai, UAE 19 - 21 January 2014

International Security Expo

Global Network of Security Trade Fairs