VicHealth Innovation Challenge - Alcohol: Lightning Talk by Victoria Cullen, Squareweave
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GIVE THEM LOLLIPOPS
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Doing Something Good collaborated with Vic Health to facilitate a 1 Day Forum that explored ways to shape a better alcohol culture in Victoria. We bought together researchers, healthcare providers, changemakers, venue owners, youth workers, service design professionals, social entrepreneurs, policy makers, behaviour change specialists, and representatives from organisations working on youth and mental health issues. The Forum gave participants the opportunity to connect, learn, exchange useful information and provide a space for conversations that matter. The format incorporated innovative methodologies including World Café and Open Space with an opening keynote presentation and 10 Lightning Talks throughout the day. Find more on the Discovery & Insights Forum at http://doingsomethinggood.com.au/vichealth-innovation-challenge-alcohol-discovery-insights-forum/ Learn more about the VicHealth Innovation Challenge Alcohol at http://challenge.vichealth.vic.gov.au/challenges/alcohol/
Transcript of VicHealth Innovation Challenge - Alcohol: Lightning Talk by Victoria Cullen, Squareweave
GIVE THEM LOLLIPOPS
What drives drinking decision
making?
SOCIAL NORMS
PATH OF LEAST RESISTANCE
How to find more decision making
factors
“how many units did you have last weekend?”
vs.
“last weekend- which pub did you go to? who did you meet? what was the first drink you had when you got there?”
CUSTOMER RESEARCH
WHAT IS DRINKING’S “JOB”?
