Veteran Badge - LinkedIn for Veterans
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Transcript of Veteran Badge - LinkedIn for Veterans
Product School Final Presentation02/06/2016
Why LinkedIn?
“LinkedIn will not help post photos of your dog, will not help upload cute cat videos, will not help pin ideas and things …but it has far
more profound effect, by connecting you with your dream
jobs”
– Prasenjit Choudhury (LinkedIn user/evangelist/addict)
The opportunity…
Veteran Recruitment is a priority for corporate America
Competition has already begun
The Big IdeaVeteran Badge - A special badge on
LinkedIn profile page for easy identification for an armed forces
veteran
Why do we need a badge on a LinkedIn profile?
• make a Veteran profile uniquely noticeable
• help recruiters search efficiently for Veterans
• promote the Veteran community on LinkedIn – before competing social networks do.
Veteran Badge – LinkedIn for Veterans
So how does it work?
So how does it work?
User provides additional info required
So how does it work?
Existing profile home page
So how does it work?
Updated profile home page
So how does it work?
• Easy way for recruiters to search for Veterans
Initial user feedback
Initial feedback
Metrics!Metrics!
• Number of existing users who update the badge
• Number of new users selecting the badge at Sign-up
• Number of search using checkbox done by recruiters
• Number of Veterans recruiters reach out to
Key success metrics
Thanks!Any questions?
You can find me at:[email protected]
CreditsSpecial thanks to all the people who made and released these awesome resources for free:✖ Presentation template by SlidesCarnival