Using Technology to Build Community
description
Transcript of Using Technology to Build Community
Using Technology toUsing Technology toBuild CommunityBuild Community
NCBN Annual ConferenceNCBN Annual Conference
May 30, 2002May 30, 2002
Building Community TechnologyBuilding Community TechnologyPartners, LLC.Partners, LLC.
Randal Pinkett, Ph.D.Randal Pinkett, Ph.D.
IntroductionIntroduction
Does your organization have a Does your organization have a technology plan and strategy?technology plan and strategy?
Does it address both:Does it address both:– Internal efficiencies?Internal efficiencies?– External effectiveness?External effectiveness?
Are you aware of organizations in your Are you aware of organizations in your area with a strong technology capacity?area with a strong technology capacity?
Using Technology to Build Using Technology to Build CommunityCommunity
Principle #3
Demonstrate Relevance Clearly
Principle #5
Strategically Build Community Online
Principle #7
Integrate Online with Offline
Using Technology to Build Using Technology to Build CommunityCommunity
Principle #3
Demonstrate Relevance Clearly
Principle #5
Strategically Build Community Online
Principle #7
Integrate Online with Offline
• Establish an “audience”
• Capture the late majority
• Highlight benefits clearly
ContextContext Camfield Estates-MIT Creating Camfield Estates-MIT Creating
Community Connections ProjectCommunity Connections Project
INFRASTRUCTURE:INFRASTRUCTURE:
- State-of-the-art computers & software- State-of-the-art computers & software
- High-speed Internet- High-speed Internet
- Comprehensive training- Comprehensive training
- Neighborhood technology center- Neighborhood technology center
- Web-based community building system- Web-based community building system
BackgroundBackground Camfield Estates, Roxbury, MACamfield Estates, Roxbury, MA 102 units, approximately 300 residents102 units, approximately 300 residents Predominantly African-American (75%)Predominantly African-American (75%)
– 32% Hispanic / 68% Non-Hispanic32% Hispanic / 68% Non-Hispanic Camfield Tenants Association (CTA)Camfield Tenants Association (CTA)
TimelineTimeline
Round I Round I (33 families)(33 families) August 2000August 2000 - Preliminary Interviews - Preliminary Interviews September 2000 September 2000 - Recruitment- Recruitment December 2000December 2000 - Introductory Courses - Introductory Courses
CompletedCompleted
Round IIRound II (?) (?) January 2001January 2001 - Recruitment - Recruitment
Non-ParticipationNon-Participation
Non-Participation in Round INon-Participation in Round I– Miscommunication/misunderstandingMiscommunication/misunderstanding– SkepticismSkepticism– Already owned a computerAlready owned a computer
Non-Participation in Round IINon-Participation in Round II– Too many responsibilities Too many responsibilities – Health-relatedHealth-related– Lack of relevanceLack of relevance
ParticipatioParticipationn
September 2000 January 2001
Round IRound I::33 of 66 families (50%)33 of 66 families (50%)
Round II:Round II:60 of 80 families (75%)60 of 80 families (75%)
Using Technology to Build Using Technology to Build CommunityCommunity
Principle #3
Demonstrate Relevance Clearly
Principle #5
Strategically Build Community Online
Principle #7
Integrate Online with Offline
• Involve community members in design
• Scale infrastructure in a way that is commensurate
TimelineTimeline
Asset-MappingAsset-Mapping Summer 2000Summer 2000 - Asset-Mapping - Asset-Mapping Fall 2001 Fall 2001 - System Design and - System Design and
DeploymentDeployment
Asset-MobilizationAsset-Mobilization
Summer 2001 and beyondSummer 2001 and beyond Youth and SeniorsYouth and Seniors CommunityCommunity
Safety/SecuritySafety/Security EmploymentEmployment
Camfield Catchment AreaCamfield Catchment Area
Using Technology to Build Using Technology to Build CommunityCommunity
Principle #3
Demonstrate Relevance Clearly
Principle #5
Strategically Build Community Online
Principle #7
Integrate Online with Offline
• Online enhances, but does not replace
• Leverage the benefits of both
TimelineTimeline
Asset-MappingAsset-Mapping Summer 2000Summer 2000 - Asset-Mapping - Asset-Mapping Fall 2001 Fall 2001 - System Design and - System Design and
DeploymentDeployment
Asset-MobilizationAsset-Mobilization
Summer 2001 and beyondSummer 2001 and beyond Youth and SeniorsYouth and Seniors CommunityCommunity
Safety/SecuritySafety/Security EmploymentEmployment
Asset-MobilizationAsset-Mobilization
Youth (and Seniors)Youth (and Seniors)– Black History Month Black History Month
PresentationsPresentations– Bake Sale FlyersBake Sale Flyers
CommunityCommunity– Camfield NewsletterCamfield Newsletter– Residents E-Mail List Residents E-Mail List
MessagesMessages– Calendar of Events Calendar of Events
PostingsPostings
Safety/SecuritySafety/Security– "Security Tips and/or "Security Tips and/or
Issues” Discussion Issues” Discussion Forum UpdatesForum Updates
EmploymentEmployment– "Jobs" Discussion "Jobs" Discussion
Forum SubmissionsForum Submissions– CISCO Networking CISCO Networking
AcademyAcademy– Local Business Local Business
Signs/NoticesSigns/Notices
ConclusionConclusion
Support capacity building to an even Support capacity building to an even greater extent than technology greater extent than technology
Encourage and foster relationships Encourage and foster relationships between CBOs, CTCs and TA providersbetween CBOs, CTCs and TA providers
Integrate technology with community Integrate technology with community building holisticallybuilding holistically
Using Technology toUsing Technology toBuild CommunityBuild Community
http://www.camfieldestates.nethttp://www.camfieldestates.net
http://www.bctpartners.comhttp://www.bctpartners.com
Building Community TechnologyBuilding Community TechnologyPartners, LLC.Partners, LLC.
Randal Pinkett, Ph.D.Randal Pinkett, Ph.D.
Community Building Technology Community Building Technology ToolsTools
INTRANETINTRANET
Resident ProfilesResident Profiles
Web-Based E-MailWeb-Based E-Mail
Calendar of EventsCalendar of Events
Discussion ForumsDiscussion Forums
E-Mail ListsE-Mail Lists
Chat RoomsChat Rooms
File StorageFile Storage
EXTRANETEXTRANET
News and AnnouncementsNews and Announcements
Organization and Business Organization and Business DatabaseDatabase
Geographic Information Geographic Information System (GIS) MapsSystem (GIS) Maps
Personalized Web PortalsPersonalized Web Portals
Surveys and PollsSurveys and Polls
Job and Volunteer PostingsJob and Volunteer Postings
Automatic E-Mail NotificationAutomatic E-Mail Notification
Using Technology toUsing Technology toBuild CommunityBuild Community
http://www.camfieldestates.nethttp://www.camfieldestates.net
http://www.bctpartners.comhttp://www.bctpartners.com
Building Community TechnologyBuilding Community TechnologyPartners, LLC.Partners, LLC.
Randal Pinkett, Ph.D.Randal Pinkett, Ph.D.