Using Biometrics to Improve the Customer Experience Melinda Charlesworth Operations Manager...
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Transcript of Using Biometrics to Improve the Customer Experience Melinda Charlesworth Operations Manager...
Using Biometrics to Improve the Customer Experience
Melinda Charlesworth
Operations Manager
Australian Health Management
Why are we doing this?
Improved customer service
Improved security
Reduce call length for agents
Increased value-add of call for both members and agents
The future is here!
First major public implementation in Australia
Must be easy to use
How does the technology work?
Registration Verification
How is it going?
17000 members registered since December 2006
Refusal rate is less than 5%
Currently registering over 100 members a day
Verified member calls currently over 200 per day and climbing
Verified calls are around 40 seconds shorter
So what does it all mean?Free up staff to deal with the things they do best
Increase opportunities
Reduce Costs
Listen to the voice of the customer