Use Social Media To Get Traffic To Your Website

3
Use Social Media To Get Traffic To Your Website Social networking is absolutely everywhere. You can tweet a large corporation, visit the Facebook page for your local dentist, and even instant message an old friend at the same time. If you find yourself checking your social media accounts often, consider adding a page for your business. This article will demonstrate how you can enjoy greater exposure through social media marketing. Understand that technology is driving social media and vice versa. Every day that social media becomes more popular, technology races to catch up, which prompts social media to become more popular. Know what the technology is offering your customers in their social needs so that you can take part in talking WITH them, as opposed to talking AT them. Be prepared to make mistakes in your social media marketing. Mistakes happen, and you need to view the mistakes you make as learning experiences. There could be a post that offends some niche group, or a typo that sheds a negative light on your company. Handle the mistakes professionally and quickly and learn from them. Learn to utilize YouTube. You can post videos related to your business on this site. This allows you to create a greater personalization with your customers as they hear your voice and see your face. If you have a Twitter account, you can send links to your new content, increasing your YouTube traffic. Your headline is crucial to a good post. Most social networks encourage you to keep your posts short, and if you were to post a long article, chances are no one would take the time to read it. Try posting a link to your article with a good headline that both grabs your readers' attention and explain what the article is about. You can get your followers' attention by posting something in a format that makes reading easier. For instance, try coming with a list of top 10 tips or writing questions and answers. The visual aspect of your article will make it more appealing and your readers will be more likely to share it. Continually interact with your customers. If you get to know certain customers well, comment on their blogs or Facebook walls. Don't interrupt a conversation with irrelevant comments or links to your products. Only post relevant comments, and don't mention your business unless the conversation naturally leads into it. The number of followers is a measurement of your success in social media marketing. Many large companies with iconic names will get followers just because people like their product. Smaller companies without the http://www.optimum7.com/internet-marketing/internet- visibility/what-is-internet-marketing.html iconic names there the number of followers your company has is a direct link to how successful your social how to seo search engine optimization media marketing is doing. Reciprocate the interest your customers show in your company on Twitter by following back anyone

Transcript of Use Social Media To Get Traffic To Your Website

Use Social Media To Get Traffic To Your Website

Social networking is absolutely everywhere. You can tweet a large corporation, visit the Facebookpage for your local dentist, and even instant message an old friend at the same time. If you findyourself checking your social media accounts often, consider adding a page for your business. Thisarticle will demonstrate how you can enjoy greater exposure through social media marketing.

Understand that technology is driving social media and vice versa. Every day that social mediabecomes more popular, technology races to catch up, which prompts social media to become morepopular. Know what the technology is offering your customers in their social needs so that you cantake part in talking WITH them, as opposed to talking AT them.

Be prepared to make mistakes in your social media marketing. Mistakes happen, and you need toview the mistakes you make as learning experiences. There could be a post that offends some nichegroup, or a typo that sheds a negative light on your company. Handle the mistakes professionallyand quickly and learn from them.

Learn to utilize YouTube. You can post videos related to your business on this site. This allows you tocreate a greater personalization with your customers as they hear your voice and see your face. Ifyou have a Twitter account, you can send links to your new content, increasing your YouTube traffic.

Your headline is crucial to a good post. Most social networks encourage you to keep your postsshort, and if you were to post a long article, chances are no one would take the time to read it. Tryposting a link to your article with a good headline that both grabs your readers' attention andexplain what the article is about.

You can get your followers' attention by posting something in a format that makes reading easier.For instance, try coming with a list of top 10 tips or writing questions and answers. The visual aspectof your article will make it more appealing and your readers will be more likely to share it.

Continually interact with your customers. If you get to know certain customers well, comment ontheir blogs or Facebook walls. Don't interrupt a conversation with irrelevant comments or links toyour products. Only post relevant comments, and don't mention your business unless theconversation naturally leads into it.

The number of followers is a measurement of yoursuccess in social media marketing. Many largecompanies with iconic names will get followers justbecause people like their product. Smaller companieswithout thehttp://www.optimum7.com/internet-marketing/internet-visibility/what-is-internet-marketing.html iconic namesthere the number of followers your company has is adirect link to how successful your social how to seosearch engine optimization media marketing is doing.

Reciprocate the interest your customers show in your company on Twitter by following back anyone

who follows you. Do not treat your followers as mere customers. Your customers will appreciate theeffort you put forward to learn more about them. The action of following a customer takes only asecond, and it makes your customers feel greatly appreciated.

You can utilize social media sites as an avenue for both market research for new product launchesand to get customer feedback on your existing offerings. Many of the people that follow you and arefans will enjoy letting their opinions out so they can be heard. They're your customers so theiropinion is exactly what you want to cater to, and they'll give it for free!

When you are adding new content you want it to be interesting and most importantly funny! Peoplewill appreciate a good chuckle, and often share items of interest in their feed with friends. This is agreat way to expand your network while advertising.

Use gimmicks like short-term exclusive discounts to drive traffic to your social media feeds. Also,don't forget to put a time limit on your deals. This will give your followers the impression that theyhave to act immediately if they want the deals. These kinds of deals are also more likely to go viral.

Develop a fan base. If your products can confer a sense of individuality to your customers, you canuse social media to strengthen this idea. Post pictures of the typical product user and write updatesabout common issues among your target audience. Your followers will recognize themselves in theimage you are creating.

Use pictures to effectively market your brand on social media websites. Pictures can often speaklounder than words. They can help consumers to visualize brands and become interested inpurchasing yours. Include pictures of your products, pictures of events you have attended, and anyother interesting pictures that are worth talking about.

If you come across as trying too hard to sell your product, you may lose potential customers. Ifpeople are exposed to what they perceive as marketing speak, they will become wary of the messagebeing given to them. Try to level with your customers and use the kind of language they do if youwish to get better results.

Don't just sign up for one social media site and leave it at that if you want to use social media toincrease sales. You can reach many more viewers and attract more customers by using multiplessocial media sites. You will be able to learn how to market in a variety of places.

Interact with others as you do in real life. Remember, it is "social" media. Don't just post one-sidedstatus updates about you and your business. Read others' posts. Ask questions. Have conversations.Your contacts and friends will be more likely to trust (and buy!) from someone who they interactwith, instead of someone who posts impersonal snippets all the time.

It is important for you to respond to any comments that are left on your Facebook page. Make timeto visit the site at least on a daily basis, since timely comments really make a difference. You want tobe sure that their idea is still fresh in their mind when you do it. In return, they will appreciate yourresponsiveness.

YouTube can be an effective means of promoting your business. YouTube is used by millions ofpeople, and is a great way to gain quick exposure. Capitalize on this by creating a proper YouTubeaccount. Give users helpful information pertaining to your business, and include links to your

website and blog in your profile.

Applying social media marketing strategies will boost the success of your business. Take advantageof the many social media tools available to spread awareness of your business, and interact withyour customers. Incorporate the tips in this article into your overall marketing strategy, and realizethe rewards of social media marketing.