U.S. Department of Veterans Affairs Client’s Goal Akoya’s ......

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Client’s Goal Prepare the far-reaching VA system to effectively serve the growing population of women veterans Akoya’s Role Support culture change communications to ensure women veterans are welcomed and well-served in the VA system Highlights • Thought-provoking campaigns for VA staff • Tools for VA leadership • 4X increase in representation of women veterans on VA websites • 2X increase in women veterans using VA health care (2000 to 2012) Women’s Health Services 2325 East Carson Street • Pittsburgh, PA 15203 • 412.481.9800 • www.akoyaonline.com U.S. Department of Veterans Affairs Client’s Goal Accelerate market demand for energy- efficient new houses that far outperform the typical home Akoya’s Role Create tools for builders to use in differentiating and marketing their most energy-efficient offerings Highlights • Print ad campaign concepts • Program website • Videos featuring major homebuilders Builders Challenge U.S. Department of Energy AKOYA CASE STUDIES | CULTURE CHANGE 2014 Communicator Award of Excellence 2012 VA Certificate of Appreciation 2010 VA Ace Achievement Award

Transcript of U.S. Department of Veterans Affairs Client’s Goal Akoya’s ......

Page 1: U.S. Department of Veterans Affairs Client’s Goal Akoya’s ... Studies/CultureChange_CaseStudy.pdf · Client’s Goal Prepare the far-reaching VA system to effectively serve the

Client’s GoalPrepare the far-reaching VA system to effectively serve the growing population of women veterans

Akoya’s RoleSupport culture change communications to ensure women veterans are welcomed and well-served in the VA system

Highlights• Thought-provoking campaigns for

VA staff• Tools for VA leadership• 4X increase in representation of women

veterans on VA websites • 2X increase in women veterans using

VA health care (2000 to 2012)

Women’s Health Services

2325 East Carson Street • Pittsburgh, PA 15203 • 412.481.9800 • www.akoyaonline.com

U.S. Department of Veterans Affairs

a little grit and the right chemistry

Client’s GoalAccelerate market demand for energy- efficient new houses that far outperform the typical home

Akoya’s RoleCreate tools for builders to use in differentiating and marketing their most energy-efficient offerings

Highlights• Print ad campaign concepts• Program website• Videos featuring major homebuilders

Builders Challenge

U.S. Department of Energy

AKOYA CASE STUDIES | CULTURE CHANGE

2014 Communicator Award of Excellence2012 VA Certificate of Appreciation2010 VA Ace Achievement Award