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Understanding How triple Pay is impacting on African Broadcasters

Presented to AFRICACOM

13 November 2013

Lulama Mokhobo Group CEO

Instant Channel Change

Time-shifted Television

Personalized Content Delivery

Integration Of Information &

Communication Applications

It Starts With BETTER TV

Five majors TV shifts started to happen Time shifting

Quantity shifting

Quality shifting

Terminal shifting

Engagement shifting

Increasing Innovation

Incr

easi

ng

Dif

fere

nti

atio

n &

Inte

grat

ion

Mobile Office Voice

CMM and WPABX

Reachability-based Communication

Voice/Video

Conferencing

IPTV Internet

Hybrid Phone

VoIP

Commercial Bundles

Enhanced Services

Blended Services

My Own TV, Amigo TV

Classic Triple Play

POTS

The Challenge Is To Navigate This Trend While Optimizing Total Cost Of Ownership

Personalized and Blended Services

Conversational Services over TV

Innovation Drives Differentiation

T-Play Trends leading to Challenges for Service Providers

Control over services and access to them on demand

Support for three screens, doesn't care about access network

Differentiated, compelling and intuitive user interface

A competitive price User centric

Content really becomes is king

Supporting network

New business models

Acquire premium content

Access to and search in the long tail of content (including UGC)

Offer broadcast and on-demand content

Content and device matching

Design end-to-end network

Guarantee quality of experience

Operation: install, maintain

Cost effective: e.g., xDSL/FTTx, 3G or DVB-H

Interactivity and micro-payments

User-generated content and revenue sharing

User profiling and targeted advertising

Managed services

5

Advanced Triple/Quad Play Converges the Devices in the Connected Home

Mobile

VoIP

PSTN

6

Key Features

• Ease of Use

• Intuative user interface

• Personalization

• Language selection and skin selection

• Font size and “accessibility mode”

• Parental Control

• Fine grained access control

• Flexible permission system

• Extendable Catalog System

• VOD/radio/TV/music/games catalog

• Simple navigation

• Quality & admittances rating aware

• Browse Based Activities

• TV-friendly web browsing

• RSS news reader

• Bookmarks catalog

• Gaming

• Messaging

• On-screen message notification

• Unicast or multicast message delivery

• Conditional/filtered message delivery

7

Intuitive Electronic Program Guide

• Easy-to-use & intuitive

• Customizable & skinable

• Connected to EPG XML data server

• EPG import (tvData/Tribune)

• VOD import/export (Cablelabs XML

packages)

• Client side rendering and cashing

• Incremental loading

• Reminder (TV alert, SMS alert)

• PVR control

8

Integrated Triple Play Telephony

• Caller ID on TV

• Call history voice & video

• TV-based voice mail retrieval

• Message waiting indication on TV

• TV/PC-based click-to-talk from directory

• TV-based video calling and conferencing

• TV-based video mail

• Video 3G interconnection

1 2 3

4 5 6

7 8 9

LINEAR (audio-visual

mat)

NON LINEAR (audio-visual

mat)

MULTIMEDIA (data, text, pictures, game)

MEDIA - SERVICES

MED

IA -

CO

NTE

XT

SHARED (lean

backward)

PERSONAL (lean forward)

MOBILE (on the

move)

Area of media services and media context

1 2 3

4 5 6

7 8 9

LINEAR (audio-visual mat)

NON LINEAR (audio-visual mat)

MULTIMEDIA (data, text, pictures, game)

MEDIA - SERVICES

MED

IA -

CO

NTE

XT

SHARED (lean backward)

PERSONAL (lean forward)

MOBILE (on the move)

a integrated media service via one brand

media experience adapted/presented for every

context

Triple play in content and in context

1 2 3

4 5 6

7 8 9

LINEAR (audio-visual mat)

NON LINEAR (audio-visual mat)

MULTIMEDIA (data, text, pictures, game)

MEDIA - SERVICES

MED

IA -

CO

NTE

XT

SHARED (lean backward)

PERSONAL (lean forward)

MOBILE (on the move)

Media/public companies expected to be active on all platforms: •Different services •Different networks •Different devices

Media organisations grow ...

Triple Play Solution

...

Public Service Broadcasting’s Future through various platforms

Benefits For The End User And The Service Provider:

The Win-Win Deal

Rich

Multimedia

Seamless

Experience

Common Service Delivery Platform Supports Rich Media Services: Video on demand, Personal TV, Online gaming, Sharing of music, photos and home videos

Offers Highly Differentiated User Experience:

Provides a personalized and interactive service mix that integrates seamlessly with end user’s communications, information and entertainment needs Enriches lives of end users

Subscriber

Control

Personalization

Interactivity Accessibility

Delivers Next Generation User-centric Services:

IPTV, residential VoIP and other converged multimedia applications Provides a better triple play experience

15

Finally, a Common IP Triple Play Network Should Become a Platform For Continual Service Creation

E-Commerce/

Entertainment

IP Network

Community Security

Video Meetings

Video Dating

Family

Monitoring

Local Content

Games

eHealthcare

Community Services

Community Info