TWITTER

Presented to : Mam Nosheen WarraichPresented by :Amna Ashfaq(29) Maryam Jamil(37) Zahida Munir(13) Maryam Yaseen(14)

CONTENTS

Social Media

Twitter

Features of Twitter

Usage of Twitter

Popularity of Twitter

What is Social Media?

Social media refers to the means of interactions among people in which they create, share, and exchange information and ideas in virtual communities and networks.

Types

Micro blogging

Macro blogging

Types of Micro blogging

Text Messaging

Instant Messaging

E-mail

Digital Audio

Digital Video

Twitter

Twitter---------an introduction

Twitter is an online social networking service and micro blogging service that enables its users to send and read text-based messages of up to 140 characters, known as "tweets".

Type Private

Foundation date March 21,2006

Headquarters San francisco,U.S.A

Area served Worldwide

Founder(s) Jack Dorsey, Noah Glass

Employees 9000+(2012)

Website Twitter.com

Users 500 million(2012)

Launched July15,2006

Current status Active

Creation of Twitter

In a meeting Jack Dorsey introduced the idea of an individual using an SMS service to communicate with a small group, a concept partly inspired by the SMS group messaging service

TXTMOB.

How to join Twitter

Hop on over to twitter.comSet yourself up with an account by clicking on the blue “Get Started Join!” button

Features of Twitter

Logo

Tweets

Symbolic language

Trending Topics

Verified accounts

Mobile

Logo

The original logo from 15 July 2006 to

14 Sep 2010.

The second logo from 14 Sep

2010 to 5 June 2012

The 3rd and current logo in usesince 5 June 2010.

Tweets

Tweets are text based posts of up to 140 characters displayed on the author's profile page and delivered

to the author's subscribers who are known as followers.

Contents

San Antonio-based market-research firm Pear Analytics analyzed 2,000 tweets (originating from the US and in English) over a two-week period in August 2009 from 11:00 AM to 5:00 PM (CST) and separated them into six Categories:

Pointless babble – 40%Conversational – 38%Pass-along value – 9%

Self-promotion – 6%Spam – 4%News – 4%

Symbolic Language

Users can group posts together by topic or type by use of hash tags –

words or phrases prefixed with a "#" sign. Similarly, the "@" sign followed by a username is used for mentioning or replying to other users. To repost a message from another Twitter user,

and share it with one's own followers, the retweet function is symbolized by

"RT" in the message.

Trending Topics

A word, phrase or topic that is tagged at a greater rate than other tags is said to be a

trending topic. Trending topics become popular either through a concerted effort by

users or because of an event that prompts people to talk about one specific topic.[]

These topics help Twitter and their users to understand what is happening in the world.Trending topics are sometimes the result of

concerted efforts by fans of certain celebrities or cultural phenomena,

particularly Lady Gaga (known as Monsters), and fans of the Twilight (Twihards) .

Verified Accounts In June 2008, Twitter launched a

verification program, allowing celebrities to get their accounts verified. Originally

intended to help users verify which celebrity accounts were created by the

celebrities themselves (and therefore are not fake), they have since been used to

verify accounts of businesses and accounts for public figures who may not actually tweet but still wish to maintain

control over the account that bears their name - for example, the Dalai Lama.

Mobile

Twitter has mobile apps for iPhone, iPad,

Android, Windows Phone, BlackBerry, and

Nokia S40.

Find people on Twitter

Find on Tweets

Find on other networks

Invite by email

Suggested users

Find on Twitter

Settings on Twitter

Account

Password

Devices

Notices

Picture

Design

Type of messages on Twitter

Public Messages

It is simply an answer to the question, “what are you doing?” In that kind of twitter message we are broadcasting to the world the contents of our message.

Direct Messages

Popularity of Twitter

Twitter is ranked as one of the ten-most-visited websites worldwide by Alexa's web

traffic analysis. Daily user estimates vary as the company does not publish statistics on

active accounts. A February 2009 Compete.com blog entry ranked Twitter as the third most used social network based on their count of 6 million unique monthly

visitors and 55 million monthly visits. It was followed by Zimbio with a 240 percent

increase, and Face book with a 228 percent increase. Twitter has a user retention rate of

forty percent.

Some important accounts on Twitter

Lady Gaga (32,049,140 followers worldwide) Justin Bieber (31,377,695)

Katy Perry (29,977,472) Rihanna (27,230,980)

Barack Obama (24,418,534) - highest ranked account representing a politician

Britney Spears (22,451,413) Taylor Swift (21,734,138)

YouTube (20,672,560) - highest account not representing an individual

Shakira (18,967,476) - highest ranked account based outside the United States

Kim Kardashian (16,830,838)

References

www.wikipedia.com

www.twitter.com

Thank you