TWEB
description
Transcript of TWEB
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Toyota Worldwide Executive Board
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Kevin Roberts-WWCEO
Bill Cochrane-WWCOO
Kurt Ritter-CEO West Coast
Giuseppe Caiazza-MD Toyota Europe
Sam Cassels-MD Saatchi/Fallon Japan
Paul Mareski-President Team One
Chuck Maguy-President-Saatchi LA
Mark Turner-Exec. Planning Director Saatchi LA
John Lisko-Exec. Media Director
Atsushi Fukuda-Global Business Director Toyota
Stuart Payne-CEO Saatchi Canada
Davin Power-GAD Saatchi Australia
Chris Doyama-MD Toyota Asia
Brian Sheehan-TWEB Coordinator
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To be seen as indispensable strategic advisors, among the most influential players in the Toyota Global Network.
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To focus on initiatives that make Toyota more efficient and contribute revenue growth to Saatchi & Saatchi.
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Executive Summary Progress, Strategic issues (PDCA), the work, best practices by market
Moving Forward
People – internal/external (what’s on their mind? Invite key clients-Paul Vanderburgh)
Opportunities Threats
Agreed outcomes/RASCI’s
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Last TWEB (March ‘09) message:
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Consolidation and Sharing (e.g., Prius)
Hyundai AnalysisAsia “Fight Back” StrategyWorldwide Materials Sharing Hub
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Next TWEB
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From TWEB’s Biggest Problem
To TWEB’s Biggest Inspiration
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