PRODUCT: Camp Messina - A Bit Much Web seriesTARGET AUDIENCE: 18 - 49 all gendersGOALS: Market, Motivate & MobilizeGenerate ad dollars via product placement & merch sales Create media hype – multi platform release Build up large devoted fan baseBring web series to commercial TV

How you ask? Here’s how?...

INTRO

It’s not about what you know; it’s who you know

The exposure you will be getting here will be manifold

Showcase your previous work here such as your pilot episode, create all-new content, and build a network while sustaining and augmenting your viewership

Exchanging contact info with the movers and shakers of the business in hopes of future collaboration and an opportunity to pitch your show to a major network

Meet with fellow artists who may be interested in guest appearances in later seasons

Lead up to your grand unveiling at Camp-a-Con!!!

NETWORKING

FILM FESTIVALS 2014 SEPTDC Shorts Film FestivalToronto Film FestivalNY Williamsburg Film Fest

OCTHamptons International Film FestivalChicago International Film FestIndie Fest USA (Los Angeles) Urban Mediamakers Film Fest (Atlanta, GA)Philadelphia Film Festival

NOVNew Media Film Fest (San Francisco, CA)

INDUSTRY

FILM FESTIVALS 2015 FEBIndie San Francisco

MARSouth by Southwest (Austin, TX)Boulder International Film Festival

APRTribeca Film Festival

MAYSeattle Film Festival

JUNLA International Film FestivalWilliamsburg Film Festival

SOCIAL MEDIA CAMPAIGN Interactive Contests (all at once)

…Vines …Likes …Followers…Hashtags …Shares …Subscribers

Create Fan page for each characterCamp songs by the fan (for next season)LIVE Tweets/Blog for special events

BUILDING AN AUDIENCE

PR & LOCAL EVENTS CAMPAIGN

LIVE viewing partiesCollege TV & RA interviewsHolidays: silly web games Limited edition merchandizing LIVE music events

ON THE ROAD EVENTS CAMPAIGN Messina Film Festivals Bus TourVideo leaks of life on tour busLIVE road updates via blogs

PREMIERE EVENTS CAMPAIGN 2015“Camp-a-Con”End Summer Q & A Panel

2015 “CAMP-A-CON”

Day camp eventsCamp Games Auditions new castCelebrity Cameo

Test screening Q & A PanelConnect talent w/talent

BRING CAMP MESSINA TO CENTRAL PARK A PREMIERE CAMP MESSINA EVENT

LOCATION, LOCATION, LOCATION!!! Central Park Prospect ParkMcCarren Park Flushing Meadows Corona

THANK YOU FOR WATCHING!!!

BY NAYDEEN, MARK, & RUTH

TVRA 2265