TV Everywhere - TV + DIGITAL Feedbacks on 3 buzzwords - Laurent FRISCH, Vice-President...
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TV + DIGITAL Feedbacks on 3 buzzwords @laurentfrisch
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TV Everywhere - TV + DIGITAL Feedbacks on 3 buzzwords - Laurent FRISCH, Vice-President Digital, France Télévisions - DigiWorld Summit 2014
Transcript of TV Everywhere - TV + DIGITAL Feedbacks on 3 buzzwords - Laurent FRISCH, Vice-President...
TV + DIGITALFeedbacks on 3 buzzwords
@laurentfrisch
SOCIAL TV
TV EVERYWHERE
SMART TV
SOCIAL TV
SOCIAL TV
‘’ I want to take part ,,
SOCIAL TV #2ndscreen #connect
SOCIAL TV #revenue
SOCIAL TV #audience ?
SOCIAL TV #engagement !
SOCIAL TV #engagement + #transmedia !
SOCIAL TV #engagement + #transmedia !
SOCIAL TV #engagement + #transmedia !
SOCIAL TV #engagement + #transmedia !
TV EVERYWHERE
TV EVERYWHERE
‘’ I want to watch this program here and now ,,
TV EVERYWHERE #cloudtv
TV EVERYWHERE #screens 134M
TV EVERYWHERE #screens
TV EVERYWHERE #usage?
TV EVERYWHERE #replay 300.000
TV EVERYWHERE #live 10M
TV EVERYWHERE #snapshot 2M
SMART TV
SMART TV #cvp?
SMART TV #geek!
CONNECTED TV
CONNECTED TV #cvp
‘’ Let’s have a good time watching something(on my super big screen) ,,
CONNECTED TV #reach 52%
CONNECTED TV #usage #tv 40M
CONNECTED TV #usage #tvod 40M
CONNECTED TV #cost
SOCIAL TV
TV EVERYWHERE
CONNECTED TV
SOCIAL TV
TV EVERYWHERE
CONNECTED TV
CONNECTED VIEWERS
thank you
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