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18%  

37%  27%  

15%  3%  

Perceived  Value  of  Integrated  Messaging  

Extremely  valuable  

Very  valuable  

Somewhat  valuable  

Not  very  valuable  

Not  at  all  valuable  

How  valuable  would  solu=ons  be  to  your  business  that  integrate  different  electronic  messaging  and  communica=ons  media  technologies  (such  as  e-­‐mail,  SMS,  fax,  voicemail,  video  messaging  etc.)  into  a  single  interface,  accessible  from  a  variety  of  different  devices?    

The  majority  of  respondents  (55%)  feel  an  integrated  messaging  soluFon  that  aggregates  communicaFons  into  a  single  interface  accessible  from  a  number  of  devices  would  be  either  extremely  or  somewhat  valuable  to  their  business.    

Not  sure  Other  

Decreased  Fme-­‐to-­‐market  Build  on  exisFng  communicaFon  

Lower  communicaFon  costs  Lower  operaFng  costs/reduced  

Improved  customer  support  Faster  decision  making/problem  

Enhance  daily  producFvity  

More  efficient/effecFve  

10%  3%  7%  

22%  31%  33%  

43%  46%  54%  

61%  70%  

Perceived  Benefits  Associated  with  Integrated  Messaging  SoluFons  

Which  of  the  following  are  benefits  from  adop=ng  solu=ons  that  integrate  different  electronic  messaging  and  communica=ons  media  technologies  (email,  SMS,  fax,  voicemail,  video  messaging  etc.)  into  a  single  interface,  accessible  from  a  variety  of  different  devices?    

Respondents  most  frequently  report  that  they  believe  an  integrated  messaging  soluFon  would  result  in  more  efficient  and  effecFve  communicaFon  at  their  company.  

Workers  lack  incenFves  to  adopt  corporate  collaboraFon  tools.  In  their  personal  lives,  there  is  a  powerful  incen've  to  adopt,  say,  Facebook  —  your  other  friends  are  all  on  Facebook!  But  in  the  workplace,  “efficiency”  and  “project  tracking”  are  not  such  powerful  incenFves  for  most  people.  

—  Aaron  Weiss,  Dell    

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