Trender SXSW 2016 short version
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SXSW 2016 De senaste trenderna ifrån
Transcript of Trender SXSW 2016 short version
SXSW 2016 De senaste trenderna ifrån
Vi är digitala i själ och
En av södra Sveriges ledande digitala kommunikationsbyråer.
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Vi vann!
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SXSW är världens största digitala konferens.
Tre makrotrender
Disruption
Data
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Digital transformation
Change has never happened this fast before, and it will never be this slow again.
Gordon Moore, Intel
“
Så vart är vi på väg? 3 trender som händer NU!
(inte bara enligt SXSW…)
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11 IMAGE CRED: http://paleofuture.gizmodo.com/this-is-what-i-see-every-time-you-tell-me-how-cool-ocul-1530587594
VR: Virtual Reality
TREND #1
12 IMAGE CRED: The Guardian
13 IMAGE CRED: Samsung
IMAGE CRED: T3.com
?
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Högupplösta skärmar
IMAGE CRED: Sony Mobile
16 IMAGE CRED: Apple
Gyroskop Accelerometer
IMAGE CRED: Samsung
Processorerna
IMAGE CRED: Oculusg
Next big thing.
Immersion VR Presence MR Mixed reality / Augmented reality
IMAGE CRED: Oculus
Immersion VR
IMAGE CRED: Vrscout.com
IMAGE CRED: Vrscout.com IMAGE CREDPolygon.com
IMAGE CRED: The Verge / Microsoft
Presence MR
Presence MR “the most intuitive access to digital information and direct hand interaction with holograms.”
Internet of Experiences IMAGE CRED: blog.harmonicinc.com
First-person
IMAGE CRED: Oculus
“Virtual reality has the potential to be the most social platform”
Mark Zuckerberg
Exempel
Clouds over Sidra följer en ung flickas
liv i det syriska flyktinglägret
Za’atari.
#childrenofsyria
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AI: Artificial Intelligence
TREND #2
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Neurala nätverk
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Datakraft
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Big Data
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Var möter vi AI idag?
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Exempel
Exempel
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X + AI
“Anything that can be tracked will be tracked”
TREND #3
Internet of things
Anpassade tjänster
Disruptiv innovation
Privat Transparent
Generell Personaliserad
”Vanity trumps privacy”
Kreativitet slår data
Fear Of Missing
Out?
3 tips!
Passion never fails
Done is better than perfect
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Think like a customer
