Travel Distribution Technology

Travel distribution – Continually changing needs

Travel Distribution – Continually changing needs

• Air

• Accommodation

• Car Rental

• Ground

Transportation

• Distributors e.g. GDS

• Aggregators e.g. Bedbanks

• Wholesalers

• Influencers e.g. Comparison Sites

• Offline Travel

Agents

• Online Travel

Agents

• Travel Portals

• Tour Operators

• Membership

Clubs

• Frequent Traveller

• Shopper

• The Adventurer

• The Weekender

• The Tourist

Suppliers

Intermediaries

Channels

Consumers


Consumers

Suppliers


Suppliers

Intermediaries

Channels


Suppliers

Channels

Consumers

More books, less looks

Last room availaibility

Quality of business

Best rate guarantee

Lower cost of distribution

Resulting impact

Resulting Impact

Changing Market Dynamics• More complex Travel Ecosystem

• Targeted shopping i.e. right product

- right time - right price

• NEVER SAY NO i.e. offer alternatives

• Importance of SEO/SEM

• Enhancing Customer Value • Consumer Reviews / Ratings

Limitations of current technology

infrastructure to support the

changing dynamics

Emergence of new technologies XML, SOA, Web Services, Mash-ups,

Meta Search, i-Phone, Social

Computing, Standardization (OTA,

HTNG)

Proliferation of new channelsNew channels – access through mobile

devices, social networks, meta search

engines, white label channels

Product ProliferationDynamic Packaging

Ancillary Packages e.g. spa, golf,

theatre breaks, city breaks

Striving for excellence

Striving for excellence

• Differentiation

• Dynamic Behavior – Be more Agile

• Cross-sell and Up-sell

• Superlative Customer Experience

• Personalised Shopping

• Flawless Fulfillment

• Multiple Touch points with Customer

• Leverage Travel Influencers

Niche travel sites

Online Portals (OTAs)

Suppliers

Tour operators

Travel Agencies

Customer Loyalty

Cust

om

er

Valu

e A

ddit

ion

Membership Clubs

Wholesalers

Meta Search

Rating Web Sites

The game changers

The game changers

• Strong Industry orientation through relationships with leading travel organizations

• Ability to create Intuitive , Integrated, easy to use functionality that drives demand

• Integrated multi lingual textual content with images and rich media with pinpoint

Mapping solutions

• Cross-platform expertise including Travel 2.0 technologies, rules-driven architecture

• Ability to create, measure and maintain touch points across multiple mediums - web,

mobile/PDA, social networks, call centers

• Ability to utilise caching technology, usability techniques and content management to

create that unique shopping experience for the customer across various channels

• GDS, CRS, Direct Connects

• Intelligent adaptors to bridge between new and legacy systems, across products and

with trading partners

• Fully integrate internal systems to intelligently manage products, pricing, content

Technology

expertise

Industry

expertise

Integration

expertise

Complex problems. Smart solutions.

Complex problems. Smart solutions.

Suppliers

Intermediaries

Wholesalers

Tourism

Solution

Providers

Retailers

Fortune 100 Resort Property

UK’s Largest Hotel Wholesaler

Leading Resort

In Vegas

Our customers have met the challenges

Their travel domain knowledge and their futuristic thinking helped

our company to develop an innovative business plan and helped us

kick off a very exciting travel systems project.

To say that the investment on BSI was money well spent is an

understatement. We have been extremely pleased with our

engagement with BSI. They have been forthright in all aspects of

planning and budgeting and have met every commitment they have

promised. We highly recommend BSI.



We were looking for a product development partner with expertise

in both the Microsoft platform and travel domain to assist us in our

product development and customer-specific implementations.

We selected Blue Star Infotech for their experience in the Travel and

Hospitality domain and their proven customer references.

Our offerings

Our offerings

• Distribution Strategies including Voice,

Web, Mobile & Social Media

• Business Process

Consulting/Optimization

• Enhancing Product Presentation

• Customer-driven Reservation path

including targeted shopping

• Cross Selling / Up Selling

• Dynamic Packaging/Pricing

• Integration with back-office systems

including payment gateways, financial

accounting, and other travel

applications

• Supplier Reconciliation, Commission

Management

• Business Analytics & Reporting

(Channel Performance, Product

Performance)

• Integration with Suppliers/ Trading

Partners

• Rules driven Product Management

(yield and pricing)

• Automated fulfillment process

(vouchers, ticketing, dispatch)

Consultancy services Front office

Mid office Back office

Our value proposition

• Improved administration of online

content through CMS

• Focus on leveraging technology for

integrating sales, marketing and

operations

• Fully integrated operations thereby

improving productivity and

improving time-to-fulfill and sell

Creation of marketing and

operational efficiencies

• Improve look to book ratios

• Reinforcement of the brand online

• Harmonized and Integrated

reservation paths to keep the

customer engaged

Enhanced experience for your

customers

Our value proposition

Increase agility of your business

Management Information Systems

that help make business-impacting

decisions early and enables focus on

right areas

A solution to fit

your needs

Blue Star Infotech – Your distribution technology partner

Providing business solutions

to the entire

industry spectrum

Blue Star Infotech

Your distribution technology partner

Part of the Blue Star

Group, a US$ 750 million

multinational

conglomerate

Established in 1983, with

offices in UK, Finland,

USA, Japan, IndiaOver 85 active customers

being serviced by a team

of 900+. Customers

include HP, Microsoft,

Costco, AAA, Virgin

Holidays, 3M, SAS,

Amdocs

5 development centers in

Mumbai and 2 in

Bangalore with sales

offices and business

partners all over the

worldISO and CMMi compliant

processes tailored for

each

customer/engagement

Microsoft Gold Certified,

HP Partner, Oracle

Certified Partner, SAS

Silver Partner, Amdocs

Partner

Enabling you to override today’s constraints

Enabling you to override today’s constraints

Meet business

challenges head-on

Accelerate time to marketAdapt to changing

scenarios and industry

Overcome budget

limitations

Manage legacy and

contemporary technologies

Reduce dependability on

product vendors

Contact your nearest Blue Star Infotech office

with your challenge!

INDIA

Band Box House,

4th Floor,

Dr. Annie Besant Road,

Worli, Mumbai 400 030

Tel: +91 22 2490 1870

Fax: +91 22 2490 1353

USA

2350 Mission College Blvd,

Suite 475, Santa Clara,

CA 95054

Tel: +1 408 727 3701

Fax: +1 408 727 3707

UK

Vista,

50 Salisbury Road,

Heathrow TW4 6JQ,

United Kingdom.

Tel:+44 20 8538 2710

Fax:+44 20 8538 2709

[email protected]

Where partnerships are built on trust

www.bsil.travel

Travel Distribution Technology

Travel

Transcript of Travel Distribution Technology