Our name was inspired by the famous heart of London, Trafalgar Square,

that had been a significant landmark for centuries, marking the official

centre of London to which all distances across the UK are measured.

Trafalgar Square represented a proud victory in British history since

Nelson’s Column was built to commemorate Admiral Horatio Nelson, who

died at the Battle of Trafalgar in 1805. But to the amusement of many, its

very name has no meaning in English at all. In fact, it commemorates

East-West cultural exchange as it derives from an Arabic name of the

battle site, which was named by Arabs of Spain (al-Andalus at the time),

to mean ‘The Farthest Side’.

Trafalgar Global was founded in 2007 in United Kingdom and Saudi

Arabia as a bridge of knowledge exchange between East and West. TG

believes in empowering businesses, organisations and institutions

through embracing management best practices tailored to meet local

needs. Trafalgar Global specialty in providing unique border-crossing

knowledge has made it a landmark attracting many partners in success

around the world.

Our Story

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WHO WE ARE?

Trafalgar Global (TG) is a boutique management consulting firm, that

delivers unique value to clients by fully understanding their needs and

creating well-defined, customised and practical solutions in Strategy &

Modeling, People & Organisation, and Marketing & Communication

areas. Present in three different locations worldwide, TG will ensure to

be your primary point of contact when it comes to finding solutions for

your business issues and helping properly execute your strategy and

achieve your business goals. TG clients portfolio includes family owned

businesses, SMEs, NGOs, and Public Sector institutions in UK, Canada

and Saudi Arabia.

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TG DNA

Proactive in finding out

solutions and fulfilling clients’

needs.

Excellence shapes the services

and products we develop for

our clients.

Real Impact is our passion

toward success.

Creating Real Value is what we

pursue forever.

Building Long-Lasting

Relationships drives our daily

work and commitment to high-

quality deliverables.

Transparency & Honesty is the

way we deal with our clients

and people; and that is what

we expect others to treat us

with.

Thinking Outside the Box is a

requirement not a luxury in

business today.

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TG Core Offerings

Strategy & Modeling People & Organization Marketing & Communication

• Strategy Development• KPIs & Dashboards• Org Transformation• Business Modeling & Planning• Business Excellence (EFQM)

• Organizational Development• Change Management• Strategic People Management• Talent Acquisition & Mobilization• Talent Performance

Management & Development• Talent Compensations & Benefits• Leadership Coaching

• Marketing & Digital Media Strategies• Customer Strategy & Marketing• Corporate Communication• Corporate Social Responsibility

Digital Transformation

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TG Core Offerings

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Digital Transformation

Digital technologies are changing the face of business. This change is accelerating and is faster than

the pace of transformation in organizations. However, organizations that haven’t embraced digital

transformation will not be part of the future. We help organizations embrace digital transformation

by changing the way they manage their processes, people and technology.

What are your thoughts on digital transformation? What challenges do you face?

How TG Adds Value

We live in a disruptive world where all existing business models are being disrupted, at TG we help organizations re-inventing their business model before they get disrupted by competition. We help companies adopting the entrepreneurial mindset to stay nimble

In the era of knowledge economy, there is a global war for talent. We at TG help our clients to win this war by transferring our latest talent management strategies and practices to retain their best talents and become an employer of choice to attract the best talents in the market

The introduction of new media, specifically social media, has changed the world of marketing and how brands communicate to consumers. The rules of the game has changed and marketing has become the core of the new game. TG helps its clients to make this transformation and become a social brand

Strategy &Modeling

People &

Organization

Marketing & Communication

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TG Locations

CanadaToronto

UKLondon

Saudi ArabiaJeddah

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How TG Helps Private Sector

Strategy &

Modeling

People &

Organization

Marketing &

Communication

• Creating, revising and developing strategy frameworks.

• Setting goals and KPIs• Developing dashboards for monitoring

organizational performance• Organizational health-check• EFQM rollout• Developing business operations

manuals (operations, procurement, finance, HR).

• Establishing Decision Support Office (DSO)

• Business model development

• Organization structuring and re-structuring• New structures implementation through

DiSC tool• Creating, revising and developing job

descriptions and authority matrices• HR audit and assessment• HR Strategy• Building competency-based HR systems

• Talent Acquisition• Talent & Organizational Development• Performance Management• Talent Compensations & Benefits• Workforce Relations• HR Technology and Transformation

• Change management program• Employee Engagement Assessment

• Market research (quantitative and qualitative).

• Developing marketing strategies.• Developing brands’ positioning

strategies.• Developing digital marketing

strategies.• Digital transformation roadmap.• Building customer journey matrix.• Corporate Social Responsibility

(CSR) strategies and program.

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How TG Helps Governments

Strategy &

Modeling

People &

Organization

Marketing &

Communication

• Creating, revising and developing strategy frameworks

• Setting goals and KPIs• Developing dashboards for monitoring

performance• EFQM rollout.• Developing business operations

manuals (operations, procurement, finance, HR).

• Establishing Decision Support Bureau (DSB).

• Organization structuring and re-structuring• New structures implementation through

DiSC tool• Creating, revising and developing job

descriptions and authority matrices• HR Audit and assessment• HR Strategy• Building competency-based HR systems

• Talent Acquisition• Talent & Organizational Development• Performance Management• Talent Compensations & Benefits• Workforce Relations• HR Technology and Transformation

• Change management program

• Conducting field studies.• Developing marketing strategies.• Developing media and PR

strategies.• Developing social media strategy.• Corporate Social Responsibility

(CSR) strategies and program.

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How TG Helps NGOs

Strategy &

Modeling

People &

Organization

Marketing &

Communication

• Creating, revising and developing strategy frameworks

• Setting goals and KPIs• Developing dashboards for monitoring

performance• EFQM rollout.• Developing business operations

manuals (operations, procurement, finance, HR).

• Creating, revising and developing by-laws.

• Impact assessment• BOT Model (Build, operate and

transfer).• Fund raising strategy.

• Organization structuring and re-structuring• New structures implementation through

DiSC tool• Creating, revising and developing job

descriptions and authority matrices• HR audit and assessment• HR Strategy• Building competency-based HR systems

• Talent Acquisition• Talent & Organizational Development• Performance Management• Talent Compensations & Benefits• Workforce Relations• HR Technology and Transformation• Volunteers Management

• Change management program

• Conducting field studies.• Developing marketing strategies.• Developing media and PR

strategies.• Developing social media strategy.• Corporate Social Responsibility

(CSR) strategies and program.• Fund raising campaigns.

Through our network of researchers,we have conducted and developedtens of studies, needs assessmentreports and policy papers for severalthink tanks in social, geopolitical, andeconomic fields.

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How TG

Works With

Your

Challenges

1. Exploring:

Client Briefing

3. Planning

4. Developing:

Researching &

Benchmarking

5. Developing:Analysis & Development

6. Developing:Confirming

7. Delivering

2. Exploring:

Diagnosis

TG Philosophy

• We were in the client’s shoes,one day.

• We think simple to solveproblems and we like goingback to basics.

• We apply solutions thatintegrate the corporate andentrepreneurship worlds.

• We dig deep to discover theinsights that lead to effectivesolutions and better results.

• We live the values of our clientsand maintain their DNAs to make asmooth and culture-friendly change

• We don’t believe our mission stopsat delivering the mandate, wecontinue our engagement to ensureour solution is implemented anddelivering results.

• We think digital to maximize yourROI

• We combine human aspects ofconsulting with the digital up-to-date tools to maximize our client’sROI and value added

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Meet Our Partners

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OBEIDA NAHAS

Obeida assumes the position (Partner) at Trafalgar Global, with over 15 years of working experience inproviding practical advice and consultation on public relations, international relations and leadership.

Obeida worked as a journalist and editor in news agencies including Quds Press International NewsAgency, was a co-founder of a leading Arabic electronic media project and has published several articles inArabic newspapers and news websites. Additionally, he founded and managed The Levant Institute inLondon 14 years ago with focus primarily on developing and publishing articles, reports, studies and newsabout Middle Eastern affairs. Moreover, Obeida provided media consultation and developed publicrelations strategies for governmental institutions, NGOs and companies through Trafalgar Leadership andManagement the predecessor of Trafalgar Global.

Obeida is actively participating in political workshops and events conducted by regional and local thinktanks about different Middle East affairs.

Obeida got exposure during his career in different industries including Education, GovernmentalInstitutions, Media & Entertainment, NGOs, Political Organizations, Professional Training & Coaching, PR &Communications, and Think Tanks.

He has a BSc degree in Political Sciences from University of Jordan, and MSc degree in DevelopmentStudies from the School of Oriental and African Studies (SOAS) - University of London, and is currentlypreparing his PhD thesis at University of Exeter.

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MOHAMMED YOUNIS

Mohammad assumes the position (Partner) at Trafalgar Global, and is a Certified DiSC Trainer andConsultant, having over 20 years of experience in designing corporate strategies and business plans,setting KPIs (Key Performance Indicators) for different functions, organizational re-structuring, humanresources development & training, and people profiling & assessment through out the Gulf region.

Mohammad contributed significantly in planning and launching the operations of non-Saudi companies atKSA market in the training & education sector for well known big players such as Berlitz and the CanadianAcademy for Learning for a long fruitful periods of time.

Mohammad has been working as a management consultant since 2007 believing in human potentials andcapacity building by designing and delivering several workshops in soft skills for different institutes, andhelping matching jobs with individuals’ capabilities and tendencies through using specialized andsophisticated tools like DiSC and some Thomas International products.

Through out his career, Mohammad was able to design and implement operational processes andprocedures with tight linkages to IT systems which converted the manual environment into a totallyautomated one with tremendous impact on business.

Mohammad got exposure during his career in different industries including ICT, Education, GovernmentalInstitutions, NGOs, HR Training & Development, Retail, and Think Tanks.

He has a BSc degree in Information Systems from Ajman University of Science & Technology, and holdsEFQM Internal Assessor accreditation.

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Samer assumes the position (Partner) at Trafalgar Global, bringing more than 14 years of experience inmanaging the operations of leading marketing and advertising agencies in the Middle East.Samer worked with many of the leading companies in the field of marketing and advertising companies such asDrive Agency, Full Stop Agency and Uturn YouTube Channel. He also contributed to many non-profitorganizations on the strategic and operational levels. He was a founding member of a humanitarian non-profitorganization officially registered in Switzerland in addition to two other organizations registered in Britain.

Samer contributed to the development of many of the marketing plans and media strategies and he carried outa number of successful advertising campaigns for well-known commercial brands.He was part of the leadership team who supervised and carried out several buying and selling stakes operationsat Al-Saria Media Group and most recently the partnership with Abdul Latif Jameel Group.

Samer has a great experience in the management of startups and small businesses, by developing work systemsthat maintain a constant high growth , profitability and the entrepreneurial spirit.

Samer’s industries' exposure covers Automotive, Banking & Investment, FMCG, Food & Beverages,Governmental Institutions, Marketing & Advertising, Media & Entertainment, NGOs, PR & Communications,Real Estate, Retail, Telecommunications, and Think Tanks.

Samer holds a BSc. degree in Business Administration from Yarmouk University in Jordan, and MBA degree inMarketing from The University of Leicester in the United Kingdom.

SAMER

BAHSAS

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HUSSAM KAZIHA

Hussam assumes the position (Partner) at Trafalgar Global, bringing more than 13 years of experience in the areas oforganizational development and human resource management in Middle East. During his career, he offered servicesas a consultant as well as a manager in the aforementioned fields at local and international companies in SaudiArabia, Jordan and Egypt.

Hussam has worked with many leading for profit organizations such as Ernst & Young, ImpaQta, KPMG, Acxiom,Gulf Advisors, Waad Holding, Ketab Technologies and Impact MENA. Also, he worked with many NGOs, on theoperational and strategic levels. Hussam was a founding member of a humanitarian non-profit organizationregistered at Switzerland in addition to two other NGOs in the UK.

Hussam played a key role in improving the growth of companies he worked with through a series of internaldevelopments like preparing and developing HR manuals, organization structure design and re-structuring,developing job descriptions (JDs), designing salary scale and benefits scheme, developing performance managementsystems, beside other organizational-related work like a comprehensive company assessment which provides anintegrated road map to enhance the strengths points and improve the areas for development. Additionally, Hussamset up a system of competencies both technical and behavioral ones for one of the best schools in Saudi Arabia.Moreover, he was part of the team that created the first training program for entrepreneurship in Jordan for the ICTstudents at Princess Sumaya University for Technology in Jordan.

Hussam's industries' exposure covers Construction, Chain of Pharmacies, Media and Entertainment, Real Estate,Education, Information Technology Services, Retail plus Professional Services.Hussam has a BSc. in Pharmacy from Al-Ahliyya Amman University and MBA degree with HRM concentration fromTrident University.

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TG Strategic Partners

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Sample of TG Clients

PRIVATENGO

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GOVERNMENT

www.trafalgar-global.com

info@trafalgar-global.com