Town meeting august2010
Transcript of Town meeting august2010
town meeting | august 26th 2010
The Plan• State of the Quirk• Awesome New Announcements• Ridiculously Candid Q&A
Started The Process
Have Launched
Have Hit Threshold
Shipping Now
In production
Products, By The Numbers
58501697
User Rewards $98,490
$0
$20,000
$40,000
$60,000
$80,000
Apr 1, 2010 - Apr 30, 2010 May 1, 2010 - May 31, 2010 Jun 1, 2010 - Jun 30, 2010 Jul 1, 2010 - Jul 31, 2010
direct sales per month (shipped)
0
7,500
15,000
22,500
30,000
Apr 1, 2010 - Apr 30, 2010 May 1, 2010 - May 31, 2010 Jun 1, 2010 - Jun 30, 2010 Jul 1, 2010 - Jul 31, 2010
Social Sales Referrals
social sales per month (WTF?!?)
international distribution
Quirky products are in 15 countries
Pending Conversations With Another 16
Canada | UK | Ireland | Germany | Netherlands | Japan South Korea | Malaysia | Philippines | Thailand | AustraliaHong Kong | Kuwait | Indonesia | Israel
Mexico | Chile | Argentina | Brazil | France | Spain | Austria | Belgium | Luxemburg | Switzerland | Portugal | Greece | Turkey | Saudi Arabia | Dubai | South Africa | Taiwan
0
5,000
10,000
15,000
20,000
25,000
30,000
35,000
40,000
45,000
50,000
June July August
international distribution sales
I CAN’T SAY NUTTIN’, BESIDES:
.....“I’M EXCITED”
domestic retail sales
Sales Contacts:
International : Garret [email protected]: Matt [email protected]: Nikki [email protected]
Pending Launches
$0
$75,000.00
$150,000.00
$225,000.00
$300,000.00
Jun-09 Aug-09 Oct-09 Dec-09 Feb-10 Apr-10 Jun-10 Aug-10
215,291.57
the cloak
the cloak
weight; 27%
hinge broken; 10%
silicon loose; 13% stands feel flimsy; 13%
collects dust/hard to clean; 10%
"not what I thought"; 1%
no ratcheting hinge; 2%
no longer needed; 2%
lack of communication; 3%
ambient light sensor blocked; 2%
thickness of case; 2%
color ; 1%
broken stand (mostly type); 14%
weight
hinge broken
silicon loose
stands feel flimsy
collects dust/hard to clean
"not what I thought"
no ratcheting hinge
no longer needed
lack of communication
ambient light sensor blocked
thickness of case
color
broken stand (mostly type)
the cloak
Silicone Tighter
Ambient Sensor Not Blocked
Anti-Dust Coating
Hinge Harder Material
Wrapster
SpaceBar
Mugstir
Switch
Pivot Power
Click & Cook
Sling Back
Communication During Production:
Full production report on each post-threshold product (3 weeks)
Date estimate only given once full production has started
SKU Select sent only when product is on hand
Wrapster
SpaceBar
Mugstir
Switch
Pivot Power
Click & Cook
Sling Back
Next Friday
September 10th
September 14th
September 30th
October 5th
October 4th
September 23
first production report dates
34.80%
20.80% 4%
13.30%
13.80%
13.80%
0-6h
6-12h
12-24h
24-36h
36-48h
Over 48h
average e-mail response time: 23 hours, 9 minutes adjusted for working hours and weekends: 9 hours, 30 minutes
factors affecting response time:
- volume - complexity of issue - time differences - wait time for action taken (issue resolution) - wait time for info from another team - community team members in office (there’s only two of us!)
e-mails sent vs. e-mails received in the past week received: 588 sent: 740
0
20
40
60
80
100
120
140
160
17-A
ug
18-A
ug
19-A
ug
20-A
ug
21-A
ug
22-A
ug
23-A
ug
24-A
ug
emails received
emails sent
e-mail volume over the past six months
0
500
1000
1500
2000
2500
FEB MAR APR MAY JUN JUL
emails received
emails sent
Get Satisfaction:
Get Satisfaction:
Get Satisfaction:
Technology Update:
• Customer Service Tools• Automated Shipping & User Rewards• Finance Integration• Stability & Scalability • And One More Thing....
[Awesome]New Announcements
• Design• Useability• Speed• Improved Shopping Experience• Increased Social Integrationv.3
October 15th
v.3
Evaluation As Of Last Week
1. Ideas Submitted2. Community Voted (2 Days)3. Top 25% Progress4. Staff Voted (1.5 Days)5. Staff Collected Data6. Friday Meeting Distributed DMV Points7. Winner Announced
Room For Improvement:
1. Community not given enough time to vote2. Staff voting without deeper knowledge3. 25% is going to become cumbersome4. Legal needs to become an earlier part of the
process
Evaluation Going Forward
1. Ideas Submitted2. Community Votes (7+ Days)3. Top 5 Ideas Move Forward4. DMV Points Distributed By Experts5. Community Data + DMV data presented to
all staff + retail partners6. Staff Votes after presentation7. Winners Announced
Lets Talk About:Submission Fees
Lets Talk About:Submission Fees
$99
Lets Talk About:Submission Fees
$99
Lets Talk About:Submission Fees
$10
August 30th.$10
OK SO...There are like totally awesome things going on that we totally can’t talk about yet. But in order to be successful at these totally awesome things, that we totally can’t talk about yet, we need totally need your help. so... OMG lets talk.
2 Products Per Week!
DARE WE SAY?
ANYTHING&
EVERYTHING(under $150 with no integrated software)
BRIEF BASED
What Are Briefs?1. A chance for us to help retailers fill gaps in their
lineup2. A chance for us to get into categories we want
to be in, that we are not yet in.3. A chance for us to get deeper into categories we
know we are successful at.4. A way for us to bring in focused/expert
community members.5. A way for us to challenge ourselves.
September 20thOur Brief Based Adventures Begin:
Ask Us SomeQuestions! Questions?