TOURISM IS A GROWING SOURCE OF EXPORT REVENUE AND A ... · winter season (Dec-Apr) 2009-2017...
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Transcript of TOURISM IS A GROWING SOURCE OF EXPORT REVENUE AND A ... · winter season (Dec-Apr) 2009-2017...
T O U R I S M I S A G R O W I N G S O U R C E O F E X P O R T R E V E N U E A N D A S I G N I F I C A N T E M P L O Y M E N T P R O V I D E R I N F I N L A N D T O U R I S M H A S
A M U L T I P L I E R E F F E C T O N O T H E R S E C T O R S . 1 E U R O I N T O U R I S M A D D S 5 6 C E N T S V A L U E T O T H E O T H E R S E C T O R S .
2 1 . 9 M I L L I O N O V E R N I G H T S T A Y S A T F I N N I S H A C C O M M O D A T I O N
8 . 3 M I L L I O N F O R E I G N
V I S I T O R S I N F I N L A N D I N
2 0 1 7
O V E R N I G H T S T A Y S ( 6 . 7
M I L L I O N ) O F F O R E I G N
V I S I T O R S I N 2 0 1 7 :
Foreign overnight stays 31%
Domestic overnight stays 69%
EU-28 53%Other countries 13%
America 6%
Russia 12%
Asia 16%
S P E N D I N G P E R V I S I T I N 2 0 1 7
1. China EUR 1,1862. Spain EUR 7543. Belgium EUR 6544. France EUR 6505. India EUR 6056. USA EUR 5987. South Korea EUR 5688. Japan EUR 5589. Australia EUR 52410. Canada EUR 516
B R E A K D O W N O F C O N S U M P T I O N B Y F O R E I G N
V I S I T O R S I N 2 0 1 7
Other countries 33% Russia 24%
China 17%
Sweden 8%Germany 6%
Estonia 4%UK 4%
Japan 3%
Sources: Visit Finland Statistics Service Rudolf, Statistics Finland
Market Volume
Source UNWTO/Statistics Finland/Eurostat, : Visit Finland Statistics Service Rudolf
• Population 17 million people
• Outbound travel from The Netherlands: 32 millionarrivals to all destinations in 2017 (+8% compared to 2016)
-> Europe’s Share of Dutch outbound travel is 86%
-> Finland’s Share of Dutch outbound travel is 0,4%• Travel expenditure (total outbound travel from The
Netherlands) 17 billion EUR
-4%0% 1%
10%
30%
-10%-5%0%5%10%15%20%25%30%35%
0
50 000
100 000
150 000
200 000
250 000
2013 2014 2015 2016 2017
Dutch overnights in Finland 2013-2017Dutch visitor rankings in Finland• No. 9 in overnights in 2017 (227 400, +30%)• No. 12 in travel receipts in 2017 (€60 million, +36%)
Share of overnights by regions 2017
29% 14% 14% 43%
2% 1% 1% 8% 6% 4% 5% 4% 4% 4%
0
5 000
10 00015 000
20 000
25 000
30 000
35 00040 000
45 000
2013 2014 2015 2016 2017 2018 2019 2020 2021 2022 20230
5
10
15
20
25
Arriv
als
EUR
(Bill
ion)
Forecast for Dutch outbound travel and Expenditure in foreign countries
EUR (billions) Arrivals (000s)Source UNWTO/IMF Balance of Payments
-2%
45%
17%
4%
5%
5%2%5%
23%
50%
14%
2%
2%1%
1%
1%
1% 1%
3%
1%
1%
Sources: Visit Finland Statistics Service Rudolf, Statistics Finland
Dutch overnights in Finland 2017
Winter (Nov-Apr): 129 100 (+33%) Summer (May-Oct): 90 700 (+20%)
59 %41 %
0
20 000
40 000
60 000
80 000
100 000
2010 2011 2012 2013 2014 2015 2016 2017
Netherlands
High winter season (12-02) Spring season (03-05)
High summer season (06-08) Autumn season (09-11)
Dutch overnights in FinlandSeasonal overnights in 2017
Source: Rudolf data base, Statistics Finland
Whole FinlandNo. of Dutch
overnights
Actualseasonalchange
2017 2017 vs. 2016
Winter (Dec-Feb) 86 800 +40%
Spring (Mar-May) 45 000 +23%
Summer (Jun-Aug) 59 500 +20%
Autumn (Sep-Nov) 30 300 +19%
Year 2017
Dutch overnights in Finland by season in 2017
Helsinki 81%
Turku 18%Oulu 10%Pudasjärvi/Syöte 10%Vaasa 6%
Uusimaa (excl. greater Helsinki area) 18%Aland 6%
Tampere 19%Jämsä/Himos 18%Jyväskylä 7%Lappeenranta 6%Kuopio reg. 6%Lahti 5%Savonlinna 5%
Inari/Saariselkä 16%Kittilä/Levi 15%Kuusamo/Ruka 15%Kolari/Ylläs 13%Salla 12%Rovaniemi 8%Sodankylä 7%
Sources: Visit Finland Statistics Service Rudolf, Statistics Finland
Dutch visitors in Finland
0
5 000
10 000
15 000
20 000
25 000
30 000
35 000
40 000
January
Febru
aryMarc
hApril
MayJune July
August
Septe
mber
Octobe
r
November
December
Dutch overnights in Finland by month
2013 2014 2015 2016 2017
-30%
-20%
-10%
0%
10%
20%
30%
40%
50%
60%
70%
80%
January
Febru
aryMarc
hApril
MayJune July
August
Septe
mber
Octobe
r
November
December
Dutch overnights by monthly change % 2013-2017
2013 2014 2015 2016 2017
The Netherlands
Denmark
784 000
32 %
Finland
227 400
9 %
Norway
607 000
25 %
Sweden
638 500
26 %
Iceland
181 100
8 %
Nordic countries' share of Dutch overnights 2017
227 400
100 000
200 000
300 000
400 000
500 000
600 000
700 000
800 000
900 000
2009 2010 2011 2012 2013 2014 2015 2016 2017
Development of Dutch overnights 2009-2017
Denmark
Finland
Norway
Sweden
Iceland
8
6%
30%
10% 11%2%2% 3%
-2%
0%10%
Denmark Finland Norway Sweden Iceland
Dutch overnights, change %
Change 2017/16 Average annual change 2009-2017
18%
35%
4%
18%
6%
20%
9%5%
Denmark Finland Norway Sweden
Change of Dutch overnights by season 2017/16
Winter (Dec-Apr) Summer (Jun-Aug)
59 500 100 000
200 000
300 000
400 000
500 000
600 000
2009 2010 2011 2012 2013 2014 2015 2016 2017
Dutch overnights in the Nordic countries, summer season (Jun-Aug) 2009-2017
Denmark
Finland
Norway
Sweden
120 800 100 000
200 000
300 000
400 000
500 000
600 000
2009 2010 2011 2012 2013 2014 2015 2016 2017
Dutch overnights in the Nordic countries, winter season (Dec-Apr) 2009-2017
Denmark
Finland
Norway
Sweden
The Netherlands
9
Corresponding seasonal overnights not available for Iceland
Sources: Visit Finland Statistics Service Rudolf, Statistics Finland
Statistics Sweden, Norway and Denmark
