Chapter 1 - An Introduction to Financial Management 08/28/08.
Topeak 08 Introduction
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Transcript of Topeak 08 Introduction
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8/9/2019 Topeak 08 Introduction
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Philips is a registered trademark of Philips Electronics N.V. - Solarc™ LIGHT is a registered trademark of Welch AllynTM LIGHTING PRODUCTS DIVISION - Teflon® is a registered trademark of DuPont.
Shimano® is a registered trademark of Shimano® Inc. - Location Photography : Colin Meagher - All content © Topeak, Inc. 2007 Printed in Taiwan. 12/2007
Product specifications subject to change without prior notification.
For more information about Topeak, please contact yournearest Topeak authorized bicycle distributor or visitour Web: www.topeak.com
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CONTENTS
Intro - New Products 1Cycle o f In novati on 2Product by Lifestyle 4Bags 6Bike Tent 24Bottle Cages 26
Child Carrier 28Computers 30Fenders 32Lights 36Pumps - Floor 48Pumps - Mini 58Racks 74Repair 80Storage 85Tools 88Extras 96
For many,riding a bike is more than simply rolling on two
wheels. Because once the ride starts, it’s impossible to
think about anything else. All that exists in life is what’s
in front of you right now. Long grinding climbs and
sweet descents, empty country roads and clogged
urban streets, tailwinds on a sunny day and flat tires in
the rain. Life i s distilled down to the ride. That’s why we
say ride equals life. At Topeak we know this feeling well.
We’re riders and we’re passionate about finding new
ways to make each and every ride the best it can be. In
the following pages you’ll find innovative new products
and time-tested favorites all designed with one thing in
mind: making the ride, and life, the best it can be.
FlashStand™ S
l
i
mHolds your road bike inplace by slipping overthe crank arm.(Pages 85)
RX BeamRack Ca
r
b
o
nFeed your carbon habit. Sets thestandard in high tech transportfeaturing the QuickTracksystem. (Page 77)
MTX TrunkBag ™ EXPTotally redesigned MTXTrunkBag series, lighterweight, featuring theQuickTrack system.(Page 12)
WhiteLite™ HP 2WLight weight and bright,2 watt high power LEDsystem with rechargeableLith-Ion power pack.(Page 41)
Micro Rocket CBT/AL
T& Mt. Rocket CBT/AL
TLight weight compact design,with a T-handle for addedcomfort while pumping.(Page 60 and 66)
Handlebar& Trunk Dr
yBa
g Weather proof, sonic weld-ed, fully sealedconstruction featuringQuickTrack and QuickClick
systems. (Page 8, 9)
DeFender ™ R1/R2Light weight fullyadjustable quick releasefenders for road bikes.(Page 33)
Ratchet RocketMake fast adjustments andrepairs. Reversible ratchetwith 11 tools. (Page 94)
CONTENTS
Intro - New Products 1Cycle o f I nnovat ion 2Product by Lifestyle 4Bags 6Bike Tent 24Bottle Cages 26
Child Carrier 28Computers 30Fenders 32Lights 36Pumps - Floor 48Pumps - Mini 58Racks 74Repair 80Storage 85Tools 88Extras 96
WhiteLite™ HP 1
W A
A High power 1 watt LEDpowered by three AAbatteries. (Page 44)
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Here are just a few category defining firsts
from Topeak!
Here are just a few category defining firsts
from Topeak!
We’re always in a const ant cycle of innovation!Innovation is defined as the process of making something better
by introducing a new idea or solution. At Topeak, innovation is
what we do. It’s part of our culture. And over the last 17 years
we’ve received an avalanche of awards and accolades to
become the top cycling accessory company in the world.
Our JoeBlow™ floor pumps with SmartHead™ technology sense
and automatically adapt to Schrader and Presta valves without
swapping out parts, have become the standard by which all
other are measured. The award-winning Morph™ series of mini
pumps put floor pump convenience and power in a portable
package. Our legendary ALiEN™ multi-tools separate, allowing
cyclists to bring only the tools they need. And our Hexus ™ mini
tool and Bikamper™ personal shelters received the prestigious
Red Dot award for outstanding design. Among the new addi-
tions for this year are a ratcheting mini tool, an inflatable front
fender to complete our exciting AirFender™ line, and weather
poof trunk and handlebar Drybags.
But all the awards and write-ups in the world don’t mean a thing
if what we create doesn’t make the ride better. We’re cyclists
too. And we love the fact that the products and accessories we
create help facilitate an escape from the traffic jams, cubicles
and mind-numbing meetings of everyday life.
Innovation may be our forte, but riding is our life. And as long
as there’s a ride, we’ll keep finding ways to make it better.
Innovation makes the
ride better
We’re always in a const ant cycle of innovation!
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Mountain
Road
Touring
Commute
Home/Shop
Cycling Lifestyleand Product
Selection
When you ask someone the question “what do you
do?” the answer is usually something like, “I work in
a bank” or “I’m a mechanic”,something like that. If
you approach someone with a bicycle and pose the
same question, the answer is likely to be “I’m afreerider” or “I’m a roadie” or “I’m a mountain biker”.
Cyclists often define who they are by what they ride.
That’s because, for most, cycling is a lifestyle. Or
more precisely, a series of lifestyles, each with it’s
own unique personality.
Savvy retailers know this. And they also know that
once you discover your customer’s passion- their
cycling lifestyle- you’re more likely to find something
that will interest them. To help make that process
easier we’ve arranged the products in this catalogue
into five cycling lifestyles: mountain, road, touring,
commute and home/shop. It’s a fast and easy way to
quickly identify the products and accessories that
will provide the most benefit to your customer and
greatly increase the likelihood of making the sale.
Our website stats tell us that these cycling lifestyles
resonate with cyclists. Overwhelmingly, it is how
they navigate our website to find relevant products
that interest them.
Throughout this manual you’ll find icons to help you
identify the products that best fit your customer’s
cycling lifestyles. These, in combination with our
consumer catalogue and website, will get you and
your customers on the same page, and make Topeak
your easiest sell.