Top 10 must-haves in Web Content Management
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© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Con!dential.© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Con!dential.
Top 10 must-haves in web content management@davidnuescheler | VP of Enterprise Technology
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#AdobeSummit #WEM
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© 2012 Adobe Systems Incorporated. All Rights Reserved. Adobe Con!dential.
#AdobeSummit #WEM
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David Nuescheler (@davidnuescheler)VP, Enterprise [email protected]
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5.5
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?
5.5
5.4
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25%25%
25% 25%
CMOBUSINESS
CIOIT5.5
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5.5
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10
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MODERN & CLEANWEM RELOADED
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© 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Con!dential.
#AdobeSummit #WEMTypical WEM Product - Out-of-the-box Experience
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© 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Con!dential.
#AdobeSummit #WEMTypical WEM Product - Out-of-the-box Experience
+
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© 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Con!dential.
#AdobeSummit #WEMOut-of-the-box Experience
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© 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Con!dential.
#AdobeSummit #WEMOut-of-the-box Experience
feelsgood
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© 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Con!dential.
#AdobeSummit #WEM
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demo
demo
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SIMPLY SIMPLEWEM RELOADED
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© 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Con!dential.
#AdobeSummit #WEM
18
demo
demo
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FORGIVENESSWEM RELOADED
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© 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Con!dential.
#AdobeSummit #WEM
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demo
demo
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BORN GLOBALBUILD BRAND
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© 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Con!dential.
#AdobeSummit #WEMBorn Global
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© 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Con!dential.
#AdobeSummit #WEMMost global customers.
+1ksites +100
countriesdozenslanguages
individual customers run:
MULTI-SITE-MANAGER
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© 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Con!dential.
#AdobeSummit #WEM
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demo
demo
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1 2 3 4
DIGITAL ASSETSBUILD BRAND
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© 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Con!dential.
#AdobeSummit #WEMConnecting the Creative Professional with the Marketer
BFF
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© 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Con!dential.
#AdobeSummit #WEM
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demo
demo
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DIGITAL ASSETS (!)*BUILD BRAND
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© 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Con!dential.
#AdobeSummit #WEM
29
demo
demo
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DIGITAL MARKETINGDRIVE DEMAND
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© 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Con!dential.
#AdobeSummit #WEMDigital Marketing Suite
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© 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Con!dential.
#AdobeSummit #WEMDigital Marketing Suite (Web Centric View)
SiteCatalyst
Test&Target
Scene7
Search&Promote
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© 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Con!dential.
#AdobeSummit #WEM
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demo
demo
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CONTEXT RULES
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DRIVE DEMAND
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demo
demo
© 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Con!dential.
#AdobeSummit #WEMContext rules.
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new &
improved
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MOBILE APPS
7
78
8
EXTEND REACH
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© 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Con!dential.
#AdobeSummit #WEMMobile Apps mean Digital Marketing
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© 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Con!dential.
#AdobeSummit #WEMMobile Apps mean Digital Marketing
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© 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Con!dential.
#AdobeSummit #WEM
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demo
demo
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COMMERCE
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78 9
8 9
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© 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Con!dential.
#AdobeSummit #WEMPackaged up.
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demo
demo
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BONUS: IN THE SKY
7
78 9 X
8 9 X
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© 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Con!dential.
#AdobeSummit #WEM
43
Adobe Digital Marketing Suite
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© 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Con!dential.
#AdobeSummit #WEM
44
demo
demo
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UPGRADE TO ADOBE CQ5.5.MORE DETAILS? REACH OUT.
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© 2011 Adobe Systems Incorporated. All Rights Reserved. Adobe Con!dential.