Timba pitch proposal
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Transcript of Timba pitch proposal
| build your imagination|| y g |
Maker & Professional
ARTIST
FARMER CARPENTEROverviewTimba is a community makerspace. We connect maker (craftsman) with young ARTIST TAILOR
ENGINEER DESIGNER
professional who want to collaborate to make business and give contribution to the society.
PROGRAMMER Community MakerspaceTimba is a place to share with others. People can use our workshop, share or
MARKETER CHEFPeople can use our workshop, share or use our tools, and knowledge in making product.
W ill f ili h d l h iWe will facilitate them to develop their idea to become real business. Create a business plan, supply chain, marketing strategy, and management.
ShareD l i Id strategy, and management.
Engage other to grow our business and make the business sustainable.
Developing IdeaEngage Others
How do we work?It h ld b t l t ONE M k d
Making
It should be at least ONE Maker and ONE Professional to collaborate.
They can use our lab to build their g yprototype. In this stage, Timba will give financial support.
At th th id Ti b t iAt the other side, Timba team is developing their idea, create the infrastructure and other business related material. We will also help pthem to find investor who interested to bring the prototype into production.
After that together we will bring the
Development
After that, together we will bring the products to the market.
Marketing
2135 21Makers
35Professionals NetworkMakersProfessionals
20kWe are connected with Makers community throughout ASEAN and Worldwide Professionals who want to collaborate and make things for better
7Woodworking, metal work, fiberglass
20kMeter square Potential area to develop
collaborate and make things for better world.
Social Contribution
57
Making skills
work, Fabric work, F&B Processing, Product design
We are commited to empower the communities through economic development activities.5 Communities
U b
We will engage local communities in our network and give them opportunities to involve in our businessUrban
RuralPeople with DisabilitySl
opportunities to involve in our business process.
SlumpNatural Disaster Refugee
ActivityTimba will intensively facilitate the community to have benefit from business activity Throughbusiness activity. Through education, social and economic programs. Brings the Maker and Pro to give them technical support.
Household Fashion ProductIn the near future, we wish that the
i i ill b l lcommunities will born local basedproducts in these sectors:
Household and Accesories usingHousehold and Accesories using wood, bamboo, metal, and fiberglass.
Fashion using fabric and leather.
Accesories F & B Traditional Food using local ingredients like cassava, herbs, and fruits.
W d ki L bMakerspace ActivityOur space is open for public They canWoodworking Lab Our space is open for public. They can use our lab, our tools, and our network to realize ideas. Or just make a costum collectible products for themself.
Fashion Lab Lab1. Woodworking Lab
bl f d k l
Fishery
Suitable for woodworking, metal work, and fiberglass work. Powertools available.y2. Fashion LabSuitable for fashion related work. Design, 3Dmodeling, drawing, and
iFarming sewing.
3. Fishery and FarmingAn open area to do agriculture based
F&B Making
An open area to do agriculture based activities.
4. F&B MakingS t l t k t diti l f dSpace to learn to make traditional food and beverages
COMMUNITY BUSINESSHow do we make money?P d tCOMMUNITY BUSINESS ProductCommunity business will create high economic value products.We will connect with distribution channel to help us sell the our handcrafted masterpiece.
E iExperienceOur open space give making experience. Timba will design routine program to invite costomer to learn
TangibleI t ibl p g
new making skills using our lab.
Benefit
Intangible
Tangible – short termDirect benefit from product selling and making experience.
MAKING EXPERIENCEIntangible – long termSocial changes through our community empowerment programscommunity empowerment programs
Our product is
H d f dHandcrafted
Using local resources
Using waste and recycled material
Preserve traditional skills
Materials taken from furniture industry wastewood in Jeparaand northcoast of Java
PILOT PROJECT: TIMBAWood products
and northcoast of Java.
70%IT
Professional Involved 48070%Products
Involved Craftsman experts in wood crafting, fiber making, and metalwork
Art & Design
SocialProducts Soldout since
September 2014
g,Traditional Design
Adopted Design
Small Stuff
New Design
0 2 4
Other
3 New Design
Puzzle
>200.00038Weekly making 3
Production placelocated in Giwangan, Jogjakarta
People reached and already introduced with our works.
Countries has been introduced by the concept of the
38y gactivities
6by the concept of the makerspace
Production, prototype lab, and makerspace located in
BANJARNEGARACentral Java
Assets owned, including tools, materials, equipment, and IT
Rp100mil
Statistic Six times become Finalist for National and International Event
6By : www.kitatimba.com
Central Java , , q p ,infrastructure
www.kitatimba.comwww.kitatimba.com
AppendixAppendix
Strategic Value NetworkSocial InteractionWrong Mindset
UNIVERSE
‐Grassroot Understanding
Enrichment
Talent MobilizationEconomic Mindset
Mobilized TalentLeft the Tradition‐
MAKER PROEconomic Growth
h
Social Problem
Willingness to LearnOrganized
EntrepreneurshipNetwork Building+ +
Sharing ConceptModern Skills and KnowledgeWisdom & Traditional Knowledge
Local Passion and skill
Entrepreneurship Willingness to LearnEconomic Concept
Connect Interact
Collaborate
Digitized‐CONSUMER
gBody MovementInstant and Simple
Resource and Capital
AwarenessDemand
ArrogantWrong product mindset +
IndividualisticArrogant
Network Channel
PRODUCTION DISTRIBUTION & PROMO SALES
Senggotan CraftsmanWoodblock ProductionSmall Functional Stuff
AgentRegional ExclusiveOversea Exclusive
Small Functional StuffSelf Proposed ProductCustom Product
Websitewww.kitatimba.com
i l di
Reseller
Social ActivitySocial MediaFacebook, Twitter, Instagram
Event
Social ActivitySabangMeraukeFGIMCompetition
Imogiri GraftsmanPuzzle Event
BazaarGarage sale
M k Pl
EducationInclusive SchoolExclusive Kindergarten /
Pandes CraftsmanMirota Market Place
BoboboboThe Goods DeptAlun‐Alun Indonesia
Exclusive Kindergarten / Primary School
SouvenirsW ddi
MirotaMalioboroTraditional Toy
Alun Alun IndonesiaIndoestri Wedding
Corporation
Custom ProductSelf WorkshopCustom Product
Public EventPrivate Event
Custom ProductPrototype
Market Analysis and Marketing Strategy
StrategyNeedsSegmentationLifestyleAesthetic
Story TellingEnvironment
P d K l d
gy
ConsumerInvestor
Lifestyle CommunityDesign UpdateHigh‐End EndorsementSocial and Environment A i i E
Top Huge
g
Product Knowledge
AestheticLifestyle
Product Knowledge
Design UpdateLifestyle CommunityF i Sh M h i
ConsumerDistributor
Activity Engagement
Middle Averageg
Income Fair Share Mechanism
Craftsman DistributorProducer Income Value Creating
Small
CapitalHuman Resource
Producer FoodHome
EducationFair Trade
Partner Mapping
TIMBA Market Channel
LocalCommunity
DesignProduction SalesMarketingComDev
IBEKA ProfessionalDesigner
Jepara, Blora,Furniture Indusry bobobobo.com
Alun‐alun
Company Website
S i lM diBantul
Craftsman
Lentera BumiNusantara
Internship Student
Indonesia
Warung Made
Social Media
Personal Network
BanjarnegaraCraftsman
Catec.asia
US Embassy
Internal Team
ASEAN Designer ASEAN Maker US Embassy Community
Cost Structure
33% 100%Managed by Timba
for internal operation
22%Design Fee
7%
10%
Managed by Timba for external cooperation
30%
Fix Cost
Margin Listing Fee/ 5%
9% 10%Managed by Local Community
RawMaterial
Finishing/ Packaging Marketing
Konsinyasi
10%3%
5%
7%
5% Raw Material
EmployeeTax
IT MaintenancePromo 6 %
8%
1%
5%
Process
8%
6%Margin15% Community Empowerment
Collaborative Partners
Gallery
Innovasean, Singapore US Chamber of Commerce Promo, Tokyo, Japan Transformaking, Jogjakarta, g p , y , p
US Embassy Jakarta Promo, Washington DC Promo, Malaysia Making Activity
Promo, JapanMedia Exposure