The value of values for sustainable leadership in attracting and retaining talent

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Mobility Honesty Happiness Family Customers first Stewardship Freedom Responsibi lity Morale Sustainability Challenge s Inspiration Development Cooperation Influence Profit Independenc e Ambition Fair

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by Nicolina Jonsson 2013 Global Village/Pause Scholarship MSc student in Marketing and Media Management, Stockholm School of Economics

Transcript of The value of values for sustainable leadership in attracting and retaining talent

Page 1: The value of values for sustainable leadership  in attracting and retaining talent

Mobility Honesty  

Happiness 

 Family

 

Customers first   

Stewardship                 Freedom          

ResponsibilityMorale Sustainability   

Challenges

    InspirationDevelopment Cooperation

InfluenceProfit

Independence 

Ambition

Fair

Page 2: The value of values for sustainable leadership  in attracting and retaining talent

The value of values for sustainable leadership

-In attracting and retaining talent-

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Sustainability?Built on three dimensions- the economical, the environmental and the social dimension. Recognizes the interdependencies

between the three aspects and the need to establish and maintain a dynamic balance between them.

Sustainable development?A way of conducting business and ourselves to “meet the

needs of the present without compromising the ability of future generations to meet their needs”. 

Sustainable leadership?”Sustainable leadership empowers leaders and followers to

create lasting local and global value for environment, society, economy and all stakeholders affected by his or hers actions

(or non-actions) and the actions of the organization.”

Meeting the challenges of our future…

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Why are values relevant?

• Competitive labour market

• Dependent on your employees as moving into ”thinking society”

• Attract and retain talent through differentiation

• Key feature of Employer Branding

• Forming the core of organizational culture

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How values arise

Reflect the values of

members of the organization(founders/executives)

Conversation between actors

Through ”engineerin

g”

Social movement

s

InstitutionsDevelope

d by practice

Stakeholders

On-going process…

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Congruence

Employee Values

Congruent Values

Organization

Values

Job satisfaction and commitment

Turnover rate

Person-organization fit

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Stated vs. lived values

If not the same betrayed, deceived.

We say… We do…

Job satisfaction and commitment

Turnover rate

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“Companies need to develop effective ways of living their

values to attract and retain the next generation of talented

individuals.“- Linda Gratton, Professor at London Business School

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Lead by exampleYou have to live the culture you want to have

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The value of values in a sustainable context is not only relevant in the sense of having them, using them and living them, it is also important what kind of

values your company stands for.

The values you as a leader implement or ”inherit” should reflect the strive to

promote sustainability.

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What values are relevant for Swedish top talents?

More and more things are becoming

hygiene factors…

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So…what value do values provide?

Living your stated values and achieving person-organisation value congruence leads to increased job satisfaction and lower turnover rates.

Values can be a competitive advantage when trying to attract talent.

By implementing sustainable values, sustainable leaders can provide a behavioural framework that guides the employees in their everyday work decisions and actions.

Helps to retain employees by giving them a context and meaning with their job.

Values provide a common ground for further developing a sustainable organisation.

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Implications:

Strive for congruence between the employee’s and the

organisation’s values.

Make sure the organisation’s stated and lived values are aligned.

Develop effective ways of living your values to attract and retain

the next generation of talented individuals.

Make sure the values of a new management system correspond

with the prevailing organisational values to avoid inefficiencies

with two parallel systems running.

Leadership will reflect values whether intentional or not. Be

aware of what values your leadership are signalling.

See values and their implementation in a long-term perspective-

allow it to take time.