The OC Marathon Sponsor Deck 2013
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Transcript of The OC Marathon Sponsor Deck 2013
26.2 •13.1 • 5k • 25.2 +1
OC Marathon Marketing & Visibility
• 20,000 Registered Runners in all Events • 25,000 Allergan Health and Fitness Expo Attendees • 25,000 Finish Line Festival Attendees • 50,000 Event Spectators • 2,000 OC Marathon Volunteers
• 75% of Runners have an Annual Income over $70,000• Over 75% of Runners have a College Education • 57.5 % Female 42.5% Male • Runners from 47 States and 10 Countries • $5.23 Million in Direct Impact to OC Economy• 84.7% of Runners Demonstrated Unaided Awareness of Wahoo’s as a Sponsor
2013 Marketing MetricsOver 50 Million Total Impressions
Media Exposure & Marketing Partners Runners’ World Magazine
Marathon GuideMarathon & Beyond
OC Register OC Weekly
Daily Pilot LA Times
KTLA 5 NewsKABC 7 News
KTTV FOX 11 News
2013 Season Digital Visibility (August- May)
200,000 Unique Visitors at www.ocmarathon.com2.5 Million Views from E-Mail Marketing Campaigns
8,500 Facebook Fans20,000 Impressions Per Week from Facebook Posts
3,000 Followers on Twitter
• Title Sponsorships• Presenting Sponsorships• Finish Line Festival• Health &Fitness Expo• Legacy Lounge • Beer Garden • VIP Lounge
26.2 •13.1 • 5k • 25.2 +1
OC Marathon Marketing & Visibility
2013 Sponsorship Naming Opportunities Available for Marathon, Half Marathon, 5K
and the Kids Run the OC Program
• Official Post Race Refueling • Official Pace Car • Official OC Marathon App• Event Shirts • Runner Tracking • Media Sponsor • Mile Sponsor
Naming Inventory (We will optimize a sponsor package for your business to achieve your desired objectives)
OC Marathon • 4500 Campus Drive Suite 570 Newport Beach, CA 92660 • www.ocmarathon.com • [email protected]
Sponsorship Opportunities are also available ranging from $10,000 - $50,000 that will provide company branding ranging from online and print marketing and community visibility to brand representation
during event weekend, on start and finish structures and recognition in announcer scripts.
• OC Marathon Foundation• OC Bar Foundation - Shortstop • Train 4 Autism • American Heart Association • Coastal German Shepherd Rescue • United Cerebral Palsy - Team Jake• Project Independence• John Wayne Cancer Foundation - Team Duke• We Rock• Fact Alliance • The Leukemia and Lymphoma Society - Team in Training • Orange County Lacrosse Association • Huntington’s Disease Society • Dental Care for Children • Boys and Girls Club of the Harbor Area • Kristie’s Foundation
CHARITY PARTNERS
MAY 5, 2013