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“We're seeing the

beginnings of the entrepreneurial economya system built on nimble, low‐overhead, 

oftentimes small companies”

Jason Daley, Entrepreneur Magazine

fBut first,some FACTS aboutsome FACTS aboutentrepreneurs

Image Source: Corbis

5555 64645555‐‐6464the age group showingthe age group showing the highest rate of 

entrepreneurial activity. Surprisingly the 20 34Surprisingly, the 20‐34 age bracket has the 

lowest rate

Dane  Stangler, Senior analyst at the Kauffman Foundation

average age of U.S. born techaverage age of U.S. born tech entrepreneurs when they founded their companies

Dane  Stangler, Senior analyst at the Kauffman Foundation

of entrepreneurs claim they were inspired bythey were inspired by innate desire, not 

education or training

Northeastern University's School of Technological Entrepreneurship Survey

5050%%of all U.S. businesses

5050%%businesses are home‐based

Emergent Research

Image Source: lifestylecareers

13 Million people are employed by home businesses13 Million p p p y y

Emergent Research

66 66 MillionMillion66..6 6 MillionMillionhome businessesbusinesses contribute at least 50% of their total household income

Emergent Research

88%%88%% of home businesses haverevenues of $500,000 or more 

3535%%3535%%have revenues of $125,000 or more$125,000 or more

Emergent Research

b h i ?Remember the recession?

of American entrepreneurs added employees over the past year8% employees over the past year8%

Image Source: Times OnlineCarl Schramm, President & CEO, Ewing Marion Kauffman Foundation

66% of American entrepreneurs have seen theirsales and profitability decrease66% sales and profitability decrease

Carl Schramm, President & CEO, Ewing Marion Kauffman Foundation

71% of entrepreneurs don’t expect to add any new jobs in 201071% to add any new jobs in 2010

Image Source: flickr/brianjmatisCarl Schramm, President & CEO, Ewing Marion Kauffman Foundation

61% of entrepreneurs think theeconomy is on the wrong track61% economy is on the wrong track

Image Source: flickrCarl Schramm, President & CEO, Ewing Marion Kauffman Foundation

of entrepreneurs worldwide said it was moredifficult to start a new business in 2009 than in 200850% difficult to start a new business in 2009 than in 200850%

GEM – Global Entrepreneurship Monitor 2009 Survey

50% of innovation‐driven countries, including the U.S., show a decrease in startups50% including the U.S., show a decrease in startups

Image Source: PhotobucketGEM – Global Entrepreneurship Monitor 2009 Survey

h ’ hBut there’s hope…

Image Source: moddb

“More than half of the largest and fastest‐growing companiesin the country were formed during economic tough times”y g g

Dane Stangler, Senior analyst at the Kauffman Foundation

69% more unemployed American workers started a business in 2009 than in 200869% a business in 2009 than in 2008

Challenger Job Market Index 2009, Challenger, Gray & Christmas Image Source: flickr/ rizalgeo

New and young firms have been the primary source of new jobs in the United States over the past three decadesjobs in the United States over the past three decades

Carl Schramm, President & CEO, Ewing Marion Kauffman Foundation

2010 and beyond

1.19 or 35% of global workforce will be mobile by 20131.19

Billionwill be mobile by 2013

Sean Ryan, Research Analyst at the IDC’s Mobile Enterprise

41%of entrepreneurs said Twitter delivers "great value" to their company while 84% expect their use of 41% Twitter to grow over the next 6 months

Marketingprofs

25% of entrepreneurs say they willcommit more resources to social media25% commit more resources to social media

Ad‐ology 2009 Survey Image Source: sxc.hu

“At some point in 2010, all search results will consist of 

real time information scores reviews tweetsreal‐time information, scores, reviews, tweets and all, right there and up to the minute” 

John Jantsch, Marketing & Digital Technology CoachImage Source: Washington Post TimeSpace

Your location, or that of your customers and prospects, will become another data point in the marketing mixwill become another data point in the marketing mix

John Jantsch, Marketing & Digital Technology Coach Image Source: Wired.com

Find Your Inner EntrepreneurStart a side business while you're still employed:

Find Your Inner Entrepreneur

The risk is lower, security is much higher, and your current job can open the

doors that you needdoors that you need 

Rohit Bhargava, Award winning author “Personality Not Included” Image Source: sxc.hu

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