THE LEELA HOTELS

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ASSIGNMENT ON SERVICE MARKETING SUBMITTED TO : PROF. SHUBHRA BAHL SUBMITTED BY GROUP NO 2 (SECTION I) 4/20/2009

Transcript of THE LEELA HOTELS

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SUBMITTED TO : PROF. SHUBHRA BAHL

SUBMITTED BY GROUP NO 2 (SECTION I)4/20/2009

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THE LEELAPALACES HOTELS & RESORTS

Where the age old Indian tradition of "Atithi Devo Bhava" which means "Guest is God" a way of life & where everyone is committed to taking guests to reverential heights.

“Welcome to grandeur & luxury"

The Leela Kempinski Gurgaon - a masterful symphony in marble, granite, glass and steel all set in contemporary style will offer traditional luxury and unmatched grandeur. The 322 key hotels will also have 90 service apartments – “The Leela Residences Kempinski Gurgaon” and will be an ideal retreat for the traveling vacationers and business executives.

Truly state of the art – a modern contemporary hotel which will offer the most luxurious rooms and services where the discerning business and leisure travelers would want to stay. The Leela Residences Kempinski Gurgaon over 21,000 sq.ft. Of convention spaces, 322 oversized guest rooms and suites, coupled with a business club, heated pool, fitness facilities, SPA and an adjoining premium shopping mall, all under one roof, will make this as a preferred international meetings and conference destination.

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Personalized butler service, an exclusive business club, choice of restaurants and plush board rooms will truly make it the preferred address for all discerning business and leisure travelers.

FOOD AND BEVERAGE DEPARTMANT

Understated elegance, unobtrusive yet attentive service and the finest in delectable cuisines will be just some of the pointers to the devotion to detail. The food and beverage service department of the hotel is the most labour intensive, consisting of the largest department of employees. The department in split into several diverse sections working towards a similar goal of efficient food and beverage service the department is manned by the F&B manager and assisted by the assistant F&B manager and the various restaurant and banquet managers. The team’s goal is to provide quality products and services on 24 hour basis everyday of the year.

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DUTIES OF THE FOOD & BEVERAGE MANAGER

The food & beverage manager is responsible for the efficient operations of all the outlets of the hotel, which is the private dining restaurants, banquets etc.

This includes a managing a multitude of details with the supervisory of the outlets, such details include the food quality, inventory, cost control, training room setup , cash control and guest services to name a few. Manager keeps an eye on the new trends in food and beverage merchandising, cost control factors on food and beverage production, the food and beverage manager work closely with the assistant food and beverage managers and lightly skilled Chef. Constant supervision of the products, employees and supervision and services is required to ensure a fair return on the investment.

THE FOOD AND BEVERAGE DEPARTMENT AT THE LEELA GURGAON

The FOOD AND BEVERAGE departments at the hotel are

CITRUS JAMAVAR

ASIAN BISTRO

PRIVATE DINNING

ESPRESSO BAR

LIBRARY BAR

BUTLER SERVICES

BANQUETS

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CITRUS:

As the name portrays, the restaurant is a vibrant, color full and youth full. The citrus is an all day brassier with an attached bar, wood fired pizza oven and an open kitchen in the restaurant. Citrus has a show kitchen inside the restaurant were guest would be able to see the chefs in action. The citrus is located at the lobby level. It can accommodate 140 guests, the inside has 80 covers and remaining seating is outside next to the waterfall and the greenery, which overlooks the poolside.

The dining area offers a choice of pizzas, pastas continental, Asian and local food. They offer a wide variety of cocktails, mock tails, and wines, champagne they also have a variety of buffets.

The citrus is the only restaurant serving breakfast. The have a buffet and Ala Carte. The restaurant is open from 7:30 am to 10:30 am. The buffets are a large spread of Indian, continental and Japanese food. It also includes fresh and dry fruit, choice of cheese’s fresh fruit juices, cereals, breads, muffins, pastries and yoghurt.

The buffets cost Rs350/- exclusive of tax per person

Their lunch buffet is another big spread of Indian and continental dishes. There is a big salad counter, desert counter that has over 15 different salads and deserts. The restaurant is flexible to the guests by giving then the choice in having only salad, or only main course only desert buffet.

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The buffet cost Rs460/- inclusive of 20%taxThe salad buffet costs rs 270/- inclusive of 20%taxThe dessert buffet cost Rs300/- inclusive of 20% tax

Their especially SEAFOOD BUFFET is on WEDNWESDAY EVENING. They offer a wide choice of the different shellfish like lobsters, oysters, cray fish, crabs and shrimps, Japanese sushi, Suimai, California rolls and salads. Being an open kitchen, the guests can choose, watch. And dictate the way they would like seafood cooked.

THE BUFFET COSTRs1500/-PERPERSON EXCLUSIVE OF TAX

The citrus have a SPECIAL BRUNCH AND CHAMPANGE BUFFET ON SUNDAYS. Their buffet includes a barbecue’s with a big variety of meats, shashlik, and steaks. Four different soups, a large salad bar, continental Indian, Chinese and Japanese food and a special children’s menu. They have a live band playing western music.

The Sunday brunch costRs850/-exclusive of taxThe children’s buffet cost Rs490/-exclusive of tax

The staff at the citrus works on a 3—shift basis, the morning, noon and the night shift. The restaurant is managed by the assistant food and beverage manager and assisted 4 senior captain and 12 stewards and 2 restaur and the hostess make reservations for the tables and escort the guest to the tables. All the food and beverage orders taken by the steward and 2restaur and hostess make reservations for the tables ane escort the guest to the tables. All the food ame beverages orders taken by the steward on KOT are further entered into a touch screen computer which is inurn connected to the restaurant hostess make reservations of the tables and escorts the guest to the tables.

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All the f&b orders taken by the steward on KNOT are further entered into a touch screen computer, which is inurn connected to the restaurant cashiers computer, an also to the printer located in the kitchen. The restaurant cashier raises the bills. The software used in the restaurant is called ‘SHOWMIN ’. The balance of the day sales is made at the end of every shift. The night auditor at the front desk makes the total of the sales of the day.

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JAMAVAR

The history of Jamavar stretches over six centuries. A boundary less handcrafted fabric that illustrates the art and culture of a by gone and opulent era. A culinary tribute of fine Indian cuisine, uniting the north and south, to tantalize the palate and enliven the senses.

Jamavar is named after the shawl produced by the fibers of the sheep in the north of India. The restaurant is designed with some fine Indian paintings. And artifacts, a unique feature is the Jamavar shawl framed on the walls each costing on a range of 13-15 lakhs. The lighting and furniture all designed to give the Jamavar a line dinning exquisite look.

The Jamavar located at the lobby level can accommodate 100 guests, seating is also provided outside overlooking the gardens and waterfalls. the restaurant also provided outside overlooking the gardens and waterfalls. The restaurant also features the Royal table, which can seat up to 10 guests: it may also turn into a private dining room. The restaurant provides a specialized form of service, which is carried out by 4 captains, and 4 stewards, the assistant food and beverage manager heads the department.

The Jamavar is opened only in the evening for dinner on the weekdays, and on Sunday for lunch, offering what they call the Bada Kahna which comprises of a fixed vegetarian or a non vegetarian meal, offering an unlimited amount of kebabs, a main course and dessert.

Cost Rs 680/- exclusive of taxes.

THE MENU

The menu offers a wide variety succulent vegetarian and non- vegetarian kebab, seafood cooked in the Indian spice, Biryani cooked and saved In the traditional earth ware pot. The restaurant also offers a fixed menu consisting of starters, main course and a desert for a fixed price.

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THE COVER

The cover which consists of, the tablemat made of silk. The show plate and the cutlery made of EPNS made of crystal, from a Swiss company called Scottwiezzle. The centerpiece is called an URALI, which is a bronze bowl filled with water and a floating candle.

LIBRARY BAR

An elegant and exquisite bar situated at the lobby level, with the fine leather seating which can accommodate up to 45 guests, the antique chandeliers, and so lighting gives the bar a sophistic look .

This bar provides all types of beverages, classical cocktails, a variety of international brands of cigar and an array of French, Italian and Australian wines would be letting out classical services to the most discerning clientele.

FUNCTIONS OF THE BAR

The bar opens at 11am. The shift opens the stock of the liquor by noting down the quantity in each bottle into a stock control register where a constant check is kept by the food and beverage controller, this is repeated at the end of the shift. The days sales are tallied with the computer and the KOT and then further sent for processing to the front office cashier.

The food and beverage controllers do the indenting of liquors for all the bars at the LEELA PALACE, they keep a constant check on the liquor consumption and any discrepancies will be reported.

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SUPPLIERS

The management determines the terms and conditions to the suppliers.

Suppliers for local Liquors, Wines, Beers, Brandy ,Mixers

Sapthagiri enterprises ltd

Anupam Wines

Classical Distributor

Suppliers for international Liquors, Wines, Beers ,Mixers

Brindco limited, which is a Delhi, based company

License

CL6 A is the license acquired by the LEELA PALACE which allows he sale and consumption of all the outlets serving liquor, including banquets and the room service.

The shift

The LEELA PALACE employees 6 Bartenders and a bar manager who look after the service of liquor, cocktails and so on, the Bartenders work on a three shift basis. The Bar manager is responsible for the functioning of all the bars at the Hotel. The Citrus, Jamavar, the Library Bar and the Royal Club Lounge.

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ESPRESSO BAR AND PASTRY SHOP

A delicatessen shop the choicest, pastries, sweets and snacks along with tempting range of hot and cold coffees. The shop is situated on the lobby level at the LEELA GALLERIA. It is a 30 seater espresso bar offering an exquisite variety of Swiss desserts and bakery delights. The pastry shop also undertakes cake and dessert orders. It has a large display cabinet allowing the guest to select his choice of dessert.

PRIVATE DINNING

Private dining is the round the clock service that is provided by the hotel of the in-house guests. It is a specialized form of service allowing the guest to eat at the comfort on his room. Private

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dining provides valet services; laundry services and in some cases carries out the work of the bellboy.

Functions carried out by the private dining staff

Order taking

The room service order taker, echo takes down the order of the guest and hands it over the captain, takes the order. The order is then entered into the POS system with room member, name of the guest time, waiter name, and time of the order. The waiter who handles the order is sent to the main kitchen, once the food is served to the guest the steward who should be signed by the captain. A copy of the order is sent to the main kitchen, once the food is served to the guest the steward must take the signature of the guest on the bill and the amount will be directly posted to his account.

The steward depending on the orders has to also take care of the clearance minimum of 20 min for coffee and tea clearance and for lunch or for dinner a minimum of 30 min must be maintained.

MINI BAR

The replenishment and placement of mini bar is done every day during the morning shift, there must be a constant check on all the items placed in the morning shift, there must be a constant check on all the items placed in the mini bar. The guest the bill is sent to the front office cashier for posting ticks off any consumed items on the Mini bar check list

The items placed in the mini bar

Miniature of whisky, run, vodka, coke, sprite, cashew nuts, lays, chocolates and so on.

The turn down service

Before arrival of a guest or depending on the state the Private Dinning is responsible for

Placement of the fruit platter in each room Cookies and chocolates on the side of the bed

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VALET SERVICE AND BUTLER SERVICE

Butler service is the highly specialized form of service provided to all the Royal Club Members on request. It is a service, which can be called on 24 hours of the day. The guest can choose the butler he/she prefers. The butler carries out all the errands for the guest including

INVEBTORY

Picking up the guest laundry

Shoe shining

Placements of news papers and magazines for the guest

Packing of bags

To prepares cocktails

Booking of tickets

Answering telephone calls and taking messages

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It is one of the most important duties done by the department, in which the actual stock of the various items like crockery, cutlery, glass wares, etc. is counted and compared with the standard stock and the breakage report is made to clarify and discrepancies.

BANQUETS

The LEELA PALACE is par excellence and features the finest in conferencing and banquets facilities situated on one single floor the halls can seat from 20 to 500 persons.

The banquets are perhaps the highest reverse earning department. When it comes to the service of food and beverage in a large number. LEELA takes the privilege of providing excellence in service. State of art banquet set ups, finest audio and visual equipment and innovating menus, which makes the LEELA PALACE the best in its banqueting facilities.

BOOKING PROCEDURE

Banquets reservations are made at the banquet sales office located on the first level they are responsible for the sales of the halls, up selling of the facilities, confirmation and negotiating prices. Before a booking is made the hall of checked for availability, if available the type of function the number of pax and the necessary details are noted down, an advance must be made for the confirmation of a hall, the guest may also discuss the menu with the banquet chef giving them a wider choice and personalized service.

TYPES OF FUNCTION

Wedding and wedding receptionsConferenceSeminarsBoard meetingsWork shopsCocktailsTheme partiesExhibitionsEntertainment showsInterviews

THE STANDARD MENU WOULD INCLUDEo 3 varieties of saladso Assorted Indian breads

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o A rice disho 4 vegetarian disheso 2 non vegetarian disheso 2 varieties of dessertso Papad/pickle/ chutneyo Curd item

The hotel also offer silver service buffets, set up of live food counters etc., the hotel also offer diabetic ayurvedic menus

BEVERAGES

The guest is allowed to bring their own liquor but is charged an amount of rs 250 as corkage this will vary upon the brand and quantity of liquor.

The beer, soft drinks and mixers will be provided by the hotel and will be charged according to the consumption.

FUNCTION PROSPECTUS

The banquet function prospectus contains all the details necessary for the function conference etc, it is prepared by the sales department and clarified with the guest before confirmation of shall. The FP will contain information regarding

o Name of the booking partyo Date and time of the functiono The number of people expected and the number guaranteedo The types of seating arrangements, the flower arrangements, the audio and visual

equipment requiredo Billing procedure bill to company, cheque,credit cardo Menu, beverages, and the types and time of serviceo Menu rate per persono Nature and type of function

The copies of FP are sent to all th departments of the hotel, front office, house keeping, security, engineering and maintence, food and beverage production, food and beverage director, and General manager.

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THANK YOU