The Internet of Things ... is about People (Startup Iceland)
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The Internet of Things
… is about People
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Venture investor at kbs+ Ventures
NYC, USA B2B enterprise technology Focused on marketing and advertising technology infrastructure
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@tdavidson https://developer.apple.com/wwdc/
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House picture
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appliances
http://www.pcworld.com/article/2025167/high-tech-homes-fridges-on-facebook-and-smart-security.html
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Plll
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Plll
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car
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Quanti!ed self
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Photographed self
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Photographed self
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Photographed self
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Photographed self
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2013,
USD $1.1 B in 153 investments
@tdavidson http://www.cbinsights.com/blog/internet-of-things-investing-snapshot
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64%
Early-stage (seed or A)
@tdavidson http://www.cbinsights.com/blog/internet-of-things-investing-snapshot
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By 2020,
26 billion connected devices
7 billion smartphones
@tdavidson http://www.truste.com/gb-internet-of-things-index-2014/
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Sensors + networks + actuators
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Sensors in everything
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Access to the cloud
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Big data intelligence
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Extends the network edge
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"Sensors and signals and connections in our lives will proliferate in ways we can’t predict, and in ways that would probably seem pointless if described to us.” Benedict Evans
@tdavidson http://ben-evans.com/benedictevans/2014/5/26/the-internet-of-things
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IoT + Humans = IoTH
@tdavidson http://radar.oreilly.com/2014/04/ioth-the-internet-of-things-and-humans.html
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“Intelligence at the network edge is now mobile.” Steve Cheney
@tdavidson http://stevecheney.com/on-the-new-edge-network-and-the-future-of-local-commerce/
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“Humans are the edge network.” Steve Cheney
@tdavidson http://stevecheney.com/on-the-new-edge-network-and-the-future-of-local-commerce/
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Friction between businesses and people.
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@tdavidson http://www.cbinsights.com/blog/internet-of-things-investing-snapshot @tdavidson
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@tdavidson http://www.cbinsights.com/blog/internet-of-things-investing-snapshot @tdavidson http://www.truste.com/gb-internet-of-things-index-2014/
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Early usecases focused on producer surplus
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Consumer surplus will unlock adoption
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“How does a smart thing make it possible to change the entire experience and work"ow of a job we do in the real world?” Tim O’Reilly
@tdavidson http://radar.oreilly.com/2014/04/ioth-the-internet-of-things-and-humans.html
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xx
@tdavidson http://www.cbinsights.com/blog/internet-of-things-investing-snapshot
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“Smartphone is the halfway house of IoTH” Tim O’Reilly
@tdavidson http://radar.oreilly.com/2014/04/ioth-the-internet-of-things-and-humans.html
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Smartphones extend the edge of the network to humans.
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@tdavidson http://www.cbinsights.com/blog/internet-of-things-investing-snapshot
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Bureau of Economic Analysis, USA “GDP by Industry.” http://bea.gov/iTable/iTable.cfm?ReqID=5&step=1, via @schalf http://schlaf.me/post/84227694977
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Services powered by tech
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Aggregation is different, but is delivery truly different?
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xx
@tdavidson http://www.cbinsights.com/blog/internet-of-things-investing-snapshot
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“Early traction at vertical application level.” Matt Turck
@tdavidson http://techcrunch.com/2013/05/25/making-sense-of-the-internet-of-things/
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Silos
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That use proprietary standards and don’t talk to each other.
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Home security
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@tdavidson http://www.washingtonpost.com/blogs/innovations/wp/2014/05/28/meet-cover-the-app-thats-determined-to-reinvent-the-restaurant-experience/
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xx
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The “smart thing” is a dumb sensor connected to the clever cloud.
(today) @tdavidson http://ben-evans.com/benedictevans/2014/5/26/the-internet-of-things
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Consumer surplus stems from functionality !rst.
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Tracking people isn’t functionality.
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Data capture + functionality friction is real.
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“The only way to keep user information safe is not to store it.”
@tdavidson http://idlewords.com/bt14.htm
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Massive change in consumer behavior to change investor behavior.
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How we use the Internet (of Things) shapes what gets funded and built.
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If you want to see “smart things”, start by being smart people.
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Thank you. taylordavidson.com
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