The Indian Hosting & Domains Market - Shridhar Luthria
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Transcript of The Indian Hosting & Domains Market - Shridhar Luthria
$350 Million EnterpriseTop 5 Reseller Focused Registrars
100,000 Active Resellers
Catch us at Booth #11
Stats 2012
Country Population Internet Users
Internet Penetration Total Domains Total Domains /
Internet Users
USA 309,600 259,893 77%
67,047 27%
UK 62,200
52,442 83%
16,018 27%
India 1,184,100
120,000 10%
3,558 3%
Stats 2016
Country Population Internet Users
Internet Penetration Total Domains Total Domains /
Internet Users
USA 323,826 304,857 94%
71,256 23%
UK 64,302
53,743 83.6%
19,438 36%
India 1,273,959
235,682 18.5%
16,500 7%
Projected Growth
Growing Indian Economy
National Fiber Optic Network Investments
Software & Hardware Localization
Improving Literacy Rates
%
%
%
%$
$
$
Your Unfair Advantage
You Speak the customer’s Language
You are in the Proximity of the customer
Customers still prefer paying Offline
Success Stories
B2B brands that are expanding outwards and reaping in the benefits of an emerging market
We Did it in China!
A fully dedicated program with local billing, support and account managers
3,000 Resellers in Just 6 Months
Step 1 – Marketing
1. Build a Brilliant Website
2. Multiple Brands Work!
3. Productify your Business
Step 2 – The Product
1. Invest in Infrastructure
2. Focus on Quality
3. Increase Value, don’t decrease Price
Step 3 – After Sales
1. Focus on Quality
2. Look at What Zappos & Rackspace are Doing
3. Invest in Knowledge