The Global Spa Economy Report: Groundbreaking Research Findings Ophelia Yeung Director, Economics...

The Global Spa Economy Report: Groundbreaking Research

FindingsOphelia Yeung

Director, Economics Program, SRI

Katherine L. JohnstonSenior Economist, SRI

THE GLOBAL SPA ECONOMYTHE GLOBAL SPA ECONOMY

20072007

The global spa economy is bigger than you think

$255 billion

Spa-RelatedHospitality& Tourism


Spa LifestyleReal Estate

Spa LifestyleReal Estate

What is the Spa Economy? What is an Industry Cluster? What is the Spa Economy? What is an Industry Cluster?

Beauty & BeautyProducts IndustryBeauty & BeautyProducts Industry

Fitness & FitnessProducts IndustryFitness & FitnessProducts Industry

Beauty & WellnessMedical Industry

Beauty & WellnessMedical Industry

Healthy Foods &Nutrition IndustryHealthy Foods &

Nutrition Industry

Spa Facility Operations

Associated IndustriesEnabled IndustriesCore Industries

Spa CapitalInvestmentSpa CapitalInvestment

Spa-BrandedProducts

Spa-BrandedProducts

SpaConsulting

SpaConsulting

Spa Media,Associations

& Events


& Events

SpaEducation

SpaEducation

How Big Is The Spa Industry?

GlobalSpa

Facilities

$46.8 billion 1.2 million workers 71,600+ spas

Associated Industries$1,099.7 billion

Enabled Industries$194.4 billion

Core Industries$60.3 billion“Spa Economy” = Core + Enabled Industries$254.7 billion


$106.1


$106.1

Spa-RelatedReal Estate

$88.3

Spa-RelatedReal Estate

$88.3

Spa CapitalInvestment

$12.9

Spa CapitalInvestment

$12.9

Spa-BrandedProducts

n.a.

Spa-BrandedProducts

n.a.

SpaConsulting

$0.07

SpaConsulting

$0.07Spa Media,Associations

& Events$0.13


& Events$0.13

SpaEducation

$0.3

SpaEducation

$0.3

Fitness & FitnessProducts Industry

$241.3

Fitness & FitnessProducts Industry

$241.3

Beauty & WellnessMedicine Industry

$195.8

Beauty & WellnessMedicine Industry

$195.8

Healthy Foods &Nutrition Industry

$162.4

Healthy Foods &Nutrition Industry

$162.4

Impact On “Non-Spa” Industries: $119.3

Spa Facility Operations$46.8

(US$ billions)

Beauty & BeautyProducts Industry

$500.2

Beauty & BeautyProducts Industry

$500.2

Why should you care about thespa economy and its size?

GovernmentsGovernments

WorkforceWorkforceIndustryIndustry

InvestorsInvestorsConsumersConsumersCommunicate the scale, scope, and influence of

the spa industry to key audiences

What are the challenges of measuring the

global spa economy?

Water-basedor notwater-based?

How many services?How many

rooms?

Exclusiveor

mass market?

How to account for

cultural & historical contexts?

Definitional Challenges:What is a spa?

For the purposes of estimating the

global spa economy:

This study defines spas as establishments that promote

wellness through the provision of therapeutic and other

professional services aimed at renewing the body, mind, and

spirit.

Industry data not tracked by governments

Adding apples and oranges to rice grains

Data Challenges:Where to find data?

Macro-level economic and demographic data

Interviews with

more than 50 industry

executives

Primary survey: approx. 1,000 respondents

Extensive primary and

secondary research

GlobalSpa Economy

Estimation Model

The Spa Economy Estimation Methodology:

What does the spa economy

look like around the world?

How does it vary fromregion to region?

Hotel/Resort Spas

($12.6) 26.9%Day/Club/

Salon Spas($21.0) 44.9%

Medical Spas($4.6)9.9%

OtherSpas($2.4)5.1%

Destination Spas/Health

Resorts($6.2) 13.2%

Destination Spas/Health

Resorts (1,485) 2.1%Other Spas

(9,310) 13.0%

Medical Spas

(4,274) 6.0%

Day/Club/Salon Spas

(45,113) 62.9%

Hotel/Resort Spas

(11,489) 16.0%

Global Number of Spas: 71,600

Global Spa Revenues: $46.8 billion

North America20,662 spas$13.5 billion

307,229 workers

Europe22,607 spas$18.4 billion

441,727 workers

Asia-Pacific21,566 spas$11.4 billion

363,648 workers

Latin America-Caribbean5,435 spas$2.5 billion

82,694 workers

Africa389 spas

$0.3 billion7,273 workers

Middle East-North Africa1,014 spas$0.7 billion

20,938 workers

Spa Tourism

Top Countries

International:7.4 million trips

$15.1 billion

Domestic:40.5 million trips

$33.3 billion

GermanyFranceItalyUK

SpainAustria

Other Spas2.1%

Medical Spas4.8%

Destination Spas & Health

Resorts26.9%

Hotel/Resort Spas

25.1% Day/Club/Salon Spas

41.1%

Spa RevenuesEu

rop

e$18.4 billion

Spa Tourism

CountriesSpa RevenuesN

ort

h A

meri

ca


$5.8 billion


$11.4 billion

United States

Canada

$13.5 billion

Other Spas4.0%

Medical Spas17.7%


Resorts4.5%

Hotel/Resort Spas

24.6%

Day/Club/Salon Spas

49.3%

Spa Tourism

Top CountriesSpa Revenues

Asia

-Pacifi

c


$7.1 billion


$19.8 billion

JapanChina

South KoreaAustraliaThailand

IndiaHong KongSingapore

$11.4 billion

Other Spas12.7%

Medical Spas9.2%


Resorts2.5%

Hotel/Resort Spas

26.7%Day/Club/

Salon Spas48.9%

Spa Tourism


Lati

n A

meri

ca-C

ari

bb

ean


$8.9 billion


$1.5 billion

MexicoArgentina

BrazilPuerto RicoColombia

Chile

$2.5 billion

Other Spas0.6%

Medical Spas11.7%


Resorts8.5%

Hotel/Resort Spas

39.3%

Day/Club/Salon Spas

39.9%

Spa Tourism


Mid

dle

East-

Nort

h A

fric

a


$2.1 billion


$0.2 billion

UAEIsrael

TunisiaSaudi Arabia

Egypt

$0.7 billion

Other Spas1.2%

Medical Spas3.5%


Resorts15.3%

Hotel/Resort Spas

60.8%

Day/Club/Salon Spas

19.2%

Spa Tourism


Afr

ica


$0.8 billion


$0.2 billion

South AfricaSeychellesBotswana

Kenya

$0.3 billion

Other Spas0.1%

Medical Spas0.7%


Resorts12.9%

Hotel/Resort Spas

65.4%

Day/Club/Salon Spas

20.9%

It has a ripple effect on industries around the world

The spa economy is big

Key Messages

The global health and wellness market is even bigger

$255 billion

$119 billion

$1 trillion +

Looking to the future…

Communicate the size and importance of the spa economy to the key audience groups

Share intelligence with the Global Spa Summit if there are new studies and data in your countries and regions

Contact: [email protected]

How you can contribute to a stronger industry voice?

THE GLOBAL SPA ECONOMYTHE GLOBAL SPA ECONOMY

20072007

The Global Spa Economy Report: Groundbreaking Research Findings Ophelia Yeung Director, Economics...

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