THE EVOLUTION OF MEDIA

QUESTIONS TO CONSIDER

1. Brainstorm “how we watch stuff now”

Share top 3 – what are some similarities on everyone’s lists? Why are these so popular?

2. How has our visual watching experience changed over time with TV?

• Cable, netflix, TIVO/DVR, binge-watching, on-demand, on hand-held devices (computer/phone)

EVOLUTION OF TV

3. How has the introduction of TIVO & DVR changed the way we watch TV?

• Consider: ~20% of the 110 million TV owners have digital recording options & that number continues to rise

• More than ½ the people surveyed only watch recorded shows (i.e. no “live” TV)

• People skip ~ 70% of commercials

TV CONTINUED

4. Define binge-watching• a. What types of shows are binge-watched? • b. How has binge-watching impacted society overall?

5. Does TV (and social media in general) cause people to waste time or use time more efficiently? Explain.

http://www.youtube.com/watch?v=_h2dOIWm4x8 (6 min) binge-watching OR http://www.youtube.com/watch?v=YnTEQtwSqe4 (3 min)

SHOWS TO BINGE-WATCH?

Honorable Mention: Doctor Who, Sherlock, Luther, The Sopranoes, Orange is the New Black

Top 10: Breaking Bad, Arrested Development, Twin Peaks, Mad Men, Firefly, House of Cards, The Wire, Downton Abbey, Lost, Homeland

• Do you agree with these picks? • What would you add or delete?

EVOLUTION OF MOVIES

6. How has our visual watching experience with movies changed over time?

• Blockbuster, Redbox, On demand (TV), netflix, amazon prime

7. Is going to the movies popular to do? Explain.

8. Which types of movies draw people into theaters?

MOVIES CONTINUED

9. Will the cinema/movie industry continue to thrive? Explain

10. What do you get from going to the movies that you don’t get from watching them elsewhere

SOCIAL MEDIA NETWORKS

11. What is the overall impact of social media on advertising?

• http://www.youtube.com/watch?v=Vqb8nKbOo-c